Guest blogging on a "network" of sites. Good or BAD?
-
Hi guys!
We have the opportunity to guest blog on a network of sites. Basically, this is a syndicated network of sports blogs (around 200) that all link to each other. They own and operate a blog for each major sports franchise. They each average a DA around 60, but almost all of their link equity comes from blogs they own and operate....
My question is this, should we take the opportunity to create editorial content with links back to our site. This would not be paid side or footer links, but real content relevant to their blog and our industry.
On a side note; All of these site have a very decent DA and show up well in Google...
Thanks for any advice!!!
-
It's a risky situation. When you're letting user add content on their own what you get is a large editorial team going through grammar issues, and making sure that you're not being spammed and that your content isn't duplicated (<-- probably the most serious case). You lose quality control. You won't know if a user is spamming this content after it's been published on your site in 10 other network sites.
-
Yeah...
Sorry,
Just cause it has a high moz auth, and is in Google does not make it a "High Quality Link"
I am still with Egol on this, it sounds like manipulation, in theory so subject to risk - So if the ROI of traffic justifies.. go for it, but if this is solely for a "Link" on a "Network"
Still gonna say, it is a... low maybe - probably not at this time. I would personally wait out penguin aftermath to get a little more data on that first.
Shane
PS. Also no matter which way you slice it a 300 word post with 3 links ( 1 link per 100 words) is most definitely a common blog network footprint. Just an FYI
-
What would you recommend for a guest blogging strategy with the implementation of links?
My recommendation would be to blog on your own site and do it well enough that people who see your posts will email the URL to their friends.
-
Let's say we sell sports jerseys, hats & apparel. We are writing a guest blog post on a LA Lakers blog and write about their last playoff game. What would you recommend for a guest blogging strategy with the implementation of links? Should we just post the content with no links & have a bio about the author with a link to our site? Thanks for the help, EGOL.
-
We would be write about 3 paragraphs per post, and include 3 links at most per post (we would use one word anchor text as well).
Based upon that, my personal opinion is that this is an activity being done for rankings manipulation. So, I would not do it. Different people may have different opinions.
-
We are an e-commerce site. We have good content on our site now, this would just be a good way to get a word out; and also get high quality links.
-
Hi there! From what I can tell, its all organic, very relative content. Nothing spammy. We are dealing with professional sports franchises, so I can't really say if the images they are using are infringing on copyright issues.
We would be write about 3 paragraphs per post, and include 3 links at most per post (we would use one word anchor text as well). Like I said, all of the sites rank very well with google. The only thing im worried about is out of the 300ish links each site has, 200 of them are from their own network....
-
This is either a great opportunity or great danger.
Think about it.... 200 blogs that link to each other and that are linking out to a ton of other sites.
I am imagining a lot of crappy articles and copyright infringing images. If that is true then don't do it.
-
That is currently a pretty loaded question - and I think most everyone has a different take in the current climate.
To make a truly informed recommendation; Quality of content, Linking Practices and amount of posts to be made per week, month ect.. would be needed.
The fact that you used quotations on "network" was correct in my opinion, as it appears this "network" serves a legitimate purpose, as it was explained - so not sure it would be considered a 'Blog Network" which can hurt you and has gotten so much heat from Google over the past month or so.
As if we started classifying everything that links to eachother as a "network" then pretty much the entire web could be considered a network! As in one way or another we all link to eachother in a six degrees of kevin bacon way....
(LOL has anyone every tried to produce a "6 degrees of Kevin Bacon" of linking!
That would be a funny blog post!
As a side note, personally - If you content is really good! I would not put it on another persons site, put it on yours!!!!
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
How do I set "no follow"
I see some very spammy site linking to my site. How do I tell google to "no follow" those links in regards to my site?
Link Building | | Kuhliff0 -
How to determine a web site is a high quality guest blogging web site?
Hi, I would like to do guest blogging on the quality web sites, the problem is how can I decide they are good quality web sites? for example: 1)ehow.com squidoo.com wikihow.com goarticles.com/ 5)articlesnatch.com all of the above are PR 4 or higher. Thanks Derek
Link Building | | derekz1010 -
Good alternative to guest blogging
Hi, After many years of on-page I've just started in the world of link building and I'm currently working on an e-commerce website. I've noticed that most blogs devoted to this sector that are worth their salt will only accept guest blog requests for payment. So here's the question, is there any way to circumvent this? Is there any other way to achieve the same results I would with guest blogging without having to pay for it? Thanks in advance
Link Building | | AaronGro0 -
Blog links: Going out or staying in?
I am a wedding photographer and have a "Venues" page on my website. Am I better associating the links to the venue's actual website or to a blog post featuring a wedding I did there? (PS: In the blog post there will be a post aiming at the venue's website.) Thanks!
Link Building | | IoanSaid0 -
Sites with more than 18,000 links to my!
Tem um site enviando mais de 18 mil links para o meu site, como eu posso bloquear esses links e isso me prejudica ?? São Mais de 18 mil links com o texto acompanhantes RJ, isso prejudica meu posicionamento no google ? Have a website sending over 18mil links to my site, how can I block these links and this harm me? More than 18,000 are links to the text accompanying RJ, it undermines my position in google?
Link Building | | WebMaster210 -
How do you remove links TO your site?
Lots of old links to our wine rack store site from many years ago, how do I get these removed? block them? Not sure if Penguin got us because of these....
Link Building | | AmazingUniverse560 -
Link to my site not showing up in Open Site Explorer
If a link to my site on another domain does not appear in the list of links gathered by the Open Site Explorer, does that mean that this backlink will not be crawled by search engine bots? Is there anything I should do to make sure that this link IS crawled and/or recognized by search engines coughGooglecough?
Link Building | | robgleslie0 -
Is it a bad idea to build unique sites to build credibility for your main site?
It is hard to sum up the question in one line, but basically my company has bought several descriptive domains that we would like to build out into microsites that link back to our main site. For example...say we are a florist. Our main site talks about all the different kinds of flowers we have and the work we do. So the idea is to buy weddingflowersdallas.com (example only...) and have a mini site that has the same look and feel as our main site, but has unique content that talks solely about our wedding flower business and has a few links back to our main site. 1. Is this a no no from a google perspective? 2. Is this a good strategy in general? Thanks, David
Link Building | | ciinc1