Direct Traffic Source?
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Hi all,
Having some trouble figuring out a metric I'm dissecting. We have a large amount of traffic going to deep pages and I'm looking at the traffic source and an alarming amount are coming as Direct traffic.
The thing is this can't type in or bookmarked traffic, so what else could it be? We have numbers like 80% and 60% for direct traffic, which judging by our previous efforts, that just can't right.
Anyone can figure out what I may be missing out? Deeper pages should usually not get as much Direct traffic, so what can it be?
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Do you have an email newsletter that goes out with deep links? Is there a forum that discusses your site, with the option to subscribe by email (and thus people getting the forum notifications in email)? Was there any type of print mention of your URL?
Is this happening to just one or two pages, or a bunch of pages? Does the direct traffic have anything in common when you drill down to city, screen resolution, etc?
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