Which Blog Extension is the best for a Magento E-commerce Site?
-
Hello,
We have developed our e-commerce site in Magento and we are launching our own blog.
Currently we are using an aheadWorks blog extension, but I was wondering if it is better for SEO to use a Wordpress extension.
What do you think?
Thank you!!
-
Wordpress is the most vulnerable platforms that can be easily hacked info. If you connect your magento store to wordpress via fishpig or any other extension its only a matter of time before your store gets hacked. BEWARE
-
We used Wordpress for our Magento blog but the issue is a difference in static and dynamic pages. The Wordpress blog, because of the time stamps, took priority over our website and product pages. We had to remove the wordpress and create pages/categories manually. We lost a TON of ranking when we added a wordpress blog to our Magento website.
Is there an SEO friendly way around having the blog rank hiring than the website and products?
-
Hi Alejandro,
I was wondering how you got on with this?
I'm currently looking at moving a client away from the Magneto AhedWorks blog extension as the SEO functionality seems very lacking.
I'm looking at the wordpress integration.
Did it work out for you?
Thanks!
-
I don't know if this is something you're interested or not in but I thought I would let you know. The company that offers the extension also offers these two services I posted below. I would imagine it would only be common sense that you would want your blog to match the rest of your site. As WordPress is still installed as a template you can of course customize the template to whatever look or feel you want it to have. I don't know if this is something that you want to do on your own or if it's something that you'd be interested in taking advantage of at the time of purchase here. However I thought I might just make you aware of it and hopefully be of some help.
UPDATE TEMPLATES TO MATCH YOUR THEME IN WORDPRESS INTEGRATION
Update Templates to Match Your Theme in WordPress Integration
Most Magento eCommerce themes extend the default Magento theme but some sites have bespoke templates that don't quite match. When this happens, your newly integrated WordPress blog might not look as good as you had hoped. If this is the case, we can update the blog templates to match your custom HTML syntax. This will make your blog inherit your Magento styles and look as good as your Magento eCommerce website.
http://fishpig.co.uk/wordpress-integration-update-templates-to-match-your-theme.html
ADD RECENT POSTS BLOCK FOR WORDPRESS INTEGRATION
Add Recent Posts Block for WordPress Integration
One of the great benefits of WordPress Integration is the SEO benefits it offers your Magento eCommerce site. By adding a recent posts block to your website, you will keep your content fresh and updated, which means Google will keep coming back more often!
This service is perfect for Magento store owners who want a nice looking recent posts block adding to their Magento site quickly and without any hassle!
http://fishpig.co.uk/wordpress-integration-add-recent-posts-block.html
-
I second what Francisco said. Please let us know how it goes and good luck to you. Sincerely,
Thomas
PS When you get the answer from somebody like Francisco did In the very first reply to this to you it's a customary to give a thumbs up to that person. Just let you know not trying to force anything. So I would give a thumbs up to Francisco
-
Awesome! Let me know how it goes.
-
Thanks for your help Thomas and Francisco,
Just to clarify, we are not trying to change our e-commerce platform, we just want an extension for a blog within Magento.
I think we will try with the wordpress extension you shared in the first link.
Thanks again for the information!
-
I have never used Aheadworks. As far as I know, it's a pretty reputable company that makes many Magento plugins.
-
Hi Francisco,
Have you ever used the Aheadworks blog? I have seen it run but I was not impressed. However I think we're both in agreement that in this case because he's running Maghneto already as the main framework that he's better off to use WordPress just for the blog itself. Over the other
"aheadWorks blog"
PS
I've been lucky then. I use DynECT for transactional emails on WordPress and I suggested for any Wordpress website. Just because even if you have no contact list it's smart to run a SMTP server off of your website you really don't want to mix those A record IP and email IP addresses if you can help it. with the cost of sending transactional email being so little it is well worth it I think it depends on the host as well. I don't mean to get off topic at all however I am all these things have to do with the best practices for e-commerce. Which I think we both agreed transactional email is definitely a must. On with the ability to have a large amount of customers on the site at a time processing that's on the framwork payment gate & where the host has to be great in but using Maghneto I do strongly recommend hosting provider like fire host
-
I would probably take it one step further and say to use Magneto if you have or expect higher volume sales. Even if a magento site has 10 products, but there are 100 sales per day, it's better than WP.
I use WP everyday as well as Magneto. But we are getting off topic now.
-
Hi Francisco,
I just responded to this. I apologize, and I did it in advance actually. I know it was my mistake I got a 404 probably didn't copy the entire URL. You are correct I was wrong.
To be honest if you are talking about a very large website I agree with you if you're talking about a medium or smaller I would go WordPress woo commerce is an outstanding plug-in and everyone has there opinions mine is simply different.
-
Francisco, thumbs up you've got it I'm sorry I had written buddy that that was a 404 for some reason I clicked on it twice, and it did not function and now it does so I apologize. wanted to say bravo and I hope that these guys have a good look at
http://yoast.com/articles/magento-seo/
http://www.johnon.com/493/magento-seo.html
I'm sure you guys understand that the speed of your site is directly related to your conversion ratio with e-commerce. Therefore Nginx is much better than Apache-based servers use
http://www.magentocommerce.com/magento-connect/FOOMAN/extension/457/fooman-speedster
Why the link below explains
http://www.magentocommerce.com/boards/viewthread/38134
if you guys don't have an extremely extremely large site I would use WordPress every day of the week.
-
I just checked the link. It works.
WordPress = Static Site/BLog
Magento = eCommerce.
I don't think anyone should be running an ecommerce site using WP, ESPECIALLY if they are doing high volume. Magento is built for ecommerce. Wordpress isn't. You have to find a plugin.
Ecommerce involves transactional emails, tracking numbers, customer accounts, repeat orders, and way more. WP is okay for only a few products.
-
You need to talk to yoast
yoast.comI hope you understand my Magento has no search engine optimization functions built-in.
I would read everything in the links below end make your decision.
Yoast Has done a fantastic job of building the best SEO plug-in for WordPress he has also built a plug-in and more for Magento it is the URL right below. I want to tell you I think in today's age depending on your size of your site you are nuts to run Magento compared to woocommerce build on WordPress as you will read depending on your needs and your site which I don't know you most likely would be much better off search engine wise with a WordPress-based site then Magento
http://yoast.com/articles/magento-seo/
http://www.woothemes.com/woocommerce/
http://yoast.com/synthesis-managed-wordpress-hosting/
Francisco,
I tried your link, and I got an 404 it could be something I did that's a mistake. Because I know you know your stuff. However I came across this way to integrate WordPress into Magento so I thought it could not hurt to have a backup in case the site did not work for them
http://www.magentocommerce.com/magento-connect/wordpress-integration.html
Then
http://yoast.com/articles/magento-seo/
&
http://www.woothemes.com/woocommerce/
http://www.woothemes.com/2012/09/every-line-of-code-audited/
http://yoast.com/landing-pages-module-magento/
Categories
-
[Social Media](http://yoast.com/cat/social-media/ "At Yoast we're constantly experimenting with the bigger social media networks like Facebook, Twitter, Google+ and LinkedIn. We discuss those experiments here and tell you how to best optimize your site for sharing in the several networks. As this often impacts SEO as well, we'll often discuss the intersect.
One of the things that a lot of social networks require is a set of specific meta tags and headers, so you'll find that a lot of the posts below discuss those.")
-
[WordPress](http://yoast.com/cat/wordpress/ "This blog is based on WordPress, and customizing and SEO-ing it is a constant process, so we blog about that quite often. After all, good SEO on this blog makes for lots of visitors, which is exactly what we want of course.
We're also huge fans of Genesis here, so you'll find that more and more of our WordPress theme related posts have a Genesis component.")
-
-
I am a huge supporter of WordPress. For SEO it is better then aheadworks everyday In my opinion it is the best blogging platform and web platform made. However there are people that just with my personal opinion but I do know that Matt Cutts agrees that WordPress is good for search engine optimization works good for the Google bot. You really should use a WordPress blog if you've Have already developed the site over anything else on the market because WordPress is free it has tens of thousands of free plug-ins somewhere paid obviously the only thing I would recommend is that you take into account the fact that WordPress has a database and is best served up on a managed WordPress host but obviously you're using Magento e-commerce so I imagine you know the importance of high quality hosting. Maybe take a managed Wordpress host WPengine, Zippykid, Pagely, web synthesis to host the blog they will be worth the cost every time or use a outstanding host look at somebody like firehost, Pair, someone great bluebox.net use a CDN AND BLOG OFTEN.
If I can be of any more assistance let me know. I can strongly recommend high-quality fast hosting for anything that is e-commerce so it should fit nicely in with your WordPress setup and you will love the ability to post so easily and rank well. I would say WordPress is #1 all the way sincerely, Thomas
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Is it posible to improve site rankings working only with an other site?
Hi everyone, i´ll try to explain a situation is happening to me, i´m goint to try to explain the case (im writing the sites without links for explication purposes. Site 1: Adventurerooms Site 2: Adventureroomsmallorca Site 3: Adventureroomsmadrid (the new site) What happen is that at first there was only Adventurerooms and Adventureroomsmallorca, Adventurerooms was for Madrid and linked to the one in Mallorca too, was kind of giving the information for Madrid but in first page split with a link to Mallorca. In a new strategy we create Adventureroomsmadrid for Madrid, and leave Adventurerooms for Spain (with links to Adventureroomsmadrid and Adventureroomsmallorca. We redirect the info for Madrid in Adventurerooms to Adventureroomsmadrid with 301 redirections. We work during this 3 months in Adventureroomsmadrid making content in the blog, and improving (now Adventureroomsmadrid is Moz 15 (perhaps even more), and Adventurerooms is Moz 10. Surprising Adventurerooms is getting better in its search rankings, even when we took away content from it and even without working well. Adventureroomsmadrid is also improving but not as much as Adventurerooms (i know that is a new site, only 3 months), but Adventurerooms gets better results with no content and only DA of 10. I hope i´ve explain the case with my english so the question is: "Is it posible to improve site rankings working only with an other site?" Thanks in advance
Intermediate & Advanced SEO | | webtematica0 -
Dfferent url of some other site is shown by Google in cace copy of our site's page
Hi, When i check cached copy of url of my site http://goo.gl/BZw2Zz , the url in cache copy shown by Google is of some other third party site. Why is Google showing third party url in our site's cached url. Did any of you guys faced any such issue. Regards,
Intermediate & Advanced SEO | | vivekrathore0 -
Why Did My Site Go Limp On Me?
One of my clients was once in the #1 position for "Philadelphia interior designer" and other related terms, but her site has dropped significantly. Still it is on the first page, but far from its former glory. http://www.interiorsbydonnahoffman.com is the site. What really confuses me is why in her home turf search of "Bucks County Interior Designer" a competitor, http://www.miriamansellinteriors.com, is above her in the SERPS. According to OSE her competitor has a PA of 32 vs my client's 39. My client has 35 Linking Root Domains (and some of high quality) compared to just 11 for the competition. In all aspects her competitor looks weaker and less relevant to me. Her site has been weak in the SERPs since May/June. We are redesigning her site- she has a high bounce rate compared to my other interior design clients, something like 55%. Any insights from y'all?
Intermediate & Advanced SEO | | dfhytrwy0 -
Removing A Blog From Site...
Hi Everyone, One of my clients I am doing marketing consulting for is a big law firm. For the past 3 years they have been paying someone to write blog posts everyday in hopes of improving search traffic to site. The blog did indeed increase traffic to the site, but analyzing the stats, the firm generates no leads (via form or phone) from any of the search traffic that lands in the blog. Furthermore, I'm seeing Google send many search queries that people use to get to the site to blog pages, when it would be much more beneficial to have that traffic go to the main part of the website. In short, the law firm's blog provides little to no value to end users and was written entirely for SEO purposes. Now the law firm's website has 6,000 unique pages, and only 400 pages of the site are NON-blog pages (the good stuff, essentially). About 35% of the site's total site traffic lands on the blog pages from search, but again... this traffic does not convert, has very high bounce rate and I doubt there is any branding benefit either. With all that said, I didn't know if it would be best to delete the blog, redirect blog pages to some other page on the site, etc? The law firm has ceased writing new blog posts upon my recommendation, as well. I am afraid of doing something ill-advised with the blog since it accounts now for 95% of the pages of the website. But again, it's useless drivel in my eyes that adds no value and was simply a misguided SEO effort from another marketer that heard blogs are good for SEO. I would certainly appreciate any guidance or advice on how best to handle this situation. Thank you for your kind help!
Intermediate & Advanced SEO | | gbkevin0 -
Site rankings down
Our site is over 10 years old and has consistently ranked highly in google.co.uk for over 100 key phrases. Until the middle of April, we were 7th for 'nuts and bolts' and 5th for 'bolts and nuts' - we have been around these positions for 5-6 years easily now. Our rankings dropped mid-April, but now (presumably as a result of Penguin 2.0), we've seen larger decreases across the board. We are now 5th page on 'nuts and bolts', and second page on 'bolts and nuts'. Can anyone please shed any light on this? Although we'd fallen some before Penguin 2.0, we've fallen quite a bit further since. So I'm wondering if it's that. We do still rank well on our more specialised terms though - 'imperial bolts', 'bsw bolts', 'bsf bolts', we're still top 5. We've lost out with the more generic terms. In the past we did a bit of (relevant) blog commenting and obtained some business directory links, before realising the gain was tiny if at all. Are those likely to be the issue? I'm guessing so. It's hard to know which to get rid of though! Now, I use social media sparingly, just Facebook, Twitter and G+. The only linkbuilding I do now is by sending polite emails to people who run classic car clubs that would use our bolts, stuff like that. I've had a decent response from that, and a few have become customers directly. Here's our link profile if anyone would be kind enough as to have a look: http://www.opensiteexplorer.org/links?site=www.thomassmithfasteners.com Also, SEOMOZ says we have too many links on our homepage (107) - the dropdown navigation is the culprit here. Should I simply get rid of the dropdown and take users to the categories? Any advice here would be appreciated before I make changes! If anyone wants to take a look at the site, the URL is in the link profile above - I'm terrified of posting links anywhere now! Thanks for your time, and I'd be very grateful for any advice. Best Regards, Stephen
Intermediate & Advanced SEO | | stephenshone1 -
2 sites or one sites: 2 locations
Hello, I have a dog training client who is offering services in 2 separate locations. We're looking to be first in the non-local search results and also rank well in google places. Would it be better to go for 2 separate sites or one site and try to rank for 2 different locations with one site? There's both local and standard search results when we type in our keywords. Thanks!
Intermediate & Advanced SEO | | BobGW0 -
Is it possible to Spoof Analytics to give false Unique Visitor Data for Site A to Site B
Hi, We are working as a middle man between our client (website A) and another website (website B) where, website B is going to host a section around websites A products etc. The deal is that Website A (our client) will pay Website B based on the number of unique visitors they send them. As the middle man we are in charge of monitoring the number of Unique visitors sent though and are going to do this by monitoring Website A's analytics account and checking the number of Unique visitors sent. The deal is worth quite a lot of money, and as the middle man we are responsible for making sure that no funny business goes on (IE false visitors etc). So to make sure we have things covered - What I would like to know is 1/. Is it actually possible to fool analytics into reporting falsely high unique visitors from Webpage A to Site B (And if so how could they do it). 2/. What could we do to spot any potential abuse (IE is there an easy way to spot that these are spoofed visitors). Many thanks in advance
Intermediate & Advanced SEO | | James770 -
Site structure question
Hello Everyone, I have a question regarding site structure and I would like to mastermind it with everyone. So I am optimizing a website for a Ford Dealership in Boston, MA. The way the site architecture is set up is as follows: Home >>>> New Inventory >>> Inventory Page (with search refinement choices) After you refine your search (lets say we choose a Ford F150 in white) it shows a page with images, price information and specs. (Nothing the bots or users can sink their teeth into) My thoughts are to create category pages for each Ford model with awesome written content and THEN link to the inventory pages. So it would look like this: Home >>> New Inventory >>> Ford 150 Awesome Category Page>>>>Ford F150 Inventory Page I would work hard at getting these category pages to rank for the vehicle for our GEO targeted locations. Here is my questions: Would you be annoyed to first land on a category page with lots of written text, reviews images and videos first and then link off to the inventory page. Or would you prefer to go right from the new inventory page to the actual inventory page and start looking for vehicles? Thanks you so much, Bill
Intermediate & Advanced SEO | | wparlaman0