Link over-building?
-
Hello all.
One of the first things we do for our clients is to claim their local listings, include them on a set of selected directories (8-10), and blog directories (5), if applicable.
Since they will all be linked to the client site, could doing all of this at once run us into problems with unnatural link growth?
Thanks!
Frank
-
For local results they can be worth the effort. However, in my opinion, you would be better off investing the time and money into content or usability testing.
-
could doing all of this at once run us into problems with unnatural link growth?
The problem here could be one of "unnatural links" rather than "unnatural link growth".
-
Hi
So are you saying directories (even top-end ones such as Yahoo, BotW and Business.com) have NO benefit for organic search rankings? -
A couple years ago directories used to be a decent technique for improving your rank, but have since been devalued through algorithm changes. SEOMoz probably maintains them because they can have an impact in local results as some of them can count as citations.
-
If directories are so devalued, why does SEOMoz publish a directories list?
Serious question. -
In the first month of a new client I go on a huge citation building spree, and I've never encountered an issue. Some of the citations are directories, so I would say that you should have no problems. Just make sure you just use the companies name in the directories, and don't try getting any keywords in there. The links aren't worth much at all, like Jesse said, and trying to keyword stuff will just end up hurting your efforts.
-
Thanks Jesse.
We have done research on the directories we use, and try to focus on sites with high DA and Pagerank, and a few within our vertical. I agree that the majority of directories have no value, and tend to cause a negative effect. We do take care of the social links, but many of our new clients do not yet have a social presence, so it must first be created and built out before we link to it. That pretty much negates my main concern.
Frank
-
Potentially. Depends on the directories. Directories in general carry little-to-no value and most end up hurting more than helping. Especially blog directories. Google doesn't like these sites and generally it's my least favorite method of grabbing links for SEO. Local listings is important, however, and there are some directory sites that are decent enough to warrant grabbing links from but I'd say there aren't many more than 5 in all of the internet galaxy.
To dumb it down, if your question is simply "will building 20 links in one day get us a penalty?" the answer is most likely "no." However if the links are poison and this pattern continues, expect a penalty to be imposed eventually.
Hope this helps.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
How to link build?
Hello all. I've been having intense conversations with an experienced SEO, who has told me that the only way to get consistent links to your website, and to build you business through the web is through blogger outreach, and then paying the bloggers to put your appropriate content on their high Page Ranking website. To me, this may well be right. But it sounds dull as anything. Any thoughts? William
Link Building | | wseabrook0 -
Strategy When Building Links
When you build links do you keep track of every single link that you put out there? Or do you start and what to see what shows up in OSE? Some of these links take time so you would have to go back and check to see if it stuck. Im just trying to put together a procedure to follow. Also spread they out correctly, org, .net ,. com blogs, blog posts. etc Just curious how everyone else does it, so its easier to manage & track. Thanks !!
Link Building | | TP_Marketing0 -
Link Building Methods
Hi, If i hire a SEO company, what kind of links they will build for me. If anyone own a seo company can you let me know.My question is if i create a new website, what kind of link building techniques should i use other than, articles, press releases, social bookmarking, directories. As i am competiting with very tough competition. I have analyzed my competitors and they bought sitewides which are paid ones. Without paid ones i think it is is very hard for me to get into the competition. Can someone discuss more link building methods also. Awaiting for your responce. Regards.
Link Building | | Dex32320 -
Can anybody recommend a link building company for outsource?
I am about to land another fat client and it's in a highly competitive industry. While looking at the competition, it is clear to me that the competitors have an SEO link building team. Since Americans are too expensive for the budget allocated to this project, I need to outsource to India, Philippines, or some third world nation. CAN ANYONE RECOMMEND A GOOD LINK BUILDING COMPANY IN A DEVELOPING NATION (EDITED: 3RD WORLD) COUNTRY?
Link Building | | Francisco_Meza0 -
Directories and Link Building
I was reading a post by Eric Enge, http://www.seomoz.org/blog/role-of-directories-in-link-building and nobody talked about in the comments, so I want to see what you think: Considering that get some bad links from punished directories is bad for your site, it's worth to use site submissions softwares, like SubmitEaze, that promisses a 1,000 submits?
Link Building | | seomasterbrasil
Do you use it, what you think about it? [title edited by staff for clarity]0 -
Where did the link building section go?
Used to be a section on link building before the redesign. Where did it go?
Link Building | | waynekolenchuk0 -
SEO MOZ LINK BUILDING TOOLS
So I learnt that in link building you need to send an email to someone from where you want the inbound link coming in from. In this case, are there any tools withing SEO moz that allow you toactually search for links and also provide you the contact email? Thank you, Vijay
Link Building | | vijayvasu0