Should you publish Q&A on individual pages?
-
If you are answering common questions about your industry, should you create a separate page or place it on a existing page that is related.
On one hand it may be seen as thin content on those pages. On the other hand it may be a poor user experience if someone lands on your page and has to scroll down to find the answer.
-
I completely agree with Martijn and Takeshi in that whether or not you should make unique pages for each question depends on how in-depth the answers are.
I'd like to add that whether you create a single Q&A page or an overview page, you can easily mitigate the usability issue by using anchor tags. List all the questions at the top of the page and then break out the individual questions and answers(or questions and excerpts of answers) below the list. Link each question at the top of the page to the corresponding question and answer further down the page using same-page anchor tags. This will minimize the amount of scrolling required to navigate the page. You can also place same-page anchor tags periodically down the page that jump back to the top of the page.
This FAQ page about CrossFit is an example of using same-page anchor tags both ways: http://www.crossfit.com/cf-info/faq.html. Hope that helps, and best of luck!
-
The Q&A section you're posting in now uses separate pages
But it really depends on how much content you are putting in your Q&As. If it's just a sentence or two it's probably best to combine them all into one page. If you're writing 500 word articles with videos & graphics, it's better to have separate pages, and maybe include an overview page that includes all the questions as well as excerpts of all the answers, with links to view more.
-
I'd say this would really depend on how thin the pages are at the moment where you could add the questions and how long possible answers may be. If you answer the question if the sun is shining then yes I would probably add them to the existing pages. If you're really going to create a research on why the sun is not shining including quotes from Al Gore I would recommend creating new pages for this. It's a bit of a lame example but hopefully you see my point on this.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Duplicate Page Content
Hi, I am new to the MOZ Pro community. I got the below message for many of my pages. We have a video site so all content in the page except the video link would be different. How can i handle such pages. Can we place adsense AD's on these pages? Duplicate Page Content Code and content on this page looks similar or identical to code and content on other pages on your site. Search engines may not know which pages are best to include in their index and rankings. Common fixes for this issue include 301 redirects, using the rel=canonical tag, and using the Parameter handling tool in Google Webmaster Central. For more information on duplicate content, visit http://moz.com/learn/seo/duplicate-content. Please help me to know how to handle this.. Regards
On-Page Optimization | | Nettv0 -
Changing the url of a page
Hello. I would like to change the url of a page. It currently has very few inbound links. I would set up a 301 redirect to the new url. Is there anything else I should take into account before changing the url? Is there a downside to changing a url? Do inbound links carry the same value when a 301 redirect is involved? Thank you!
On-Page Optimization | | nyc-seo0 -
On-page report tool
This is a question regarding the advise this tool offer to increase the ranking of a webpage with focusing with a particularly keyword we choose. I give an example: On-page Report Card am checking my keywords and I use. "cleanse london" my surprise is Report card give an "F" for my target landing page http://www.purifyne.com , but the issue is I am already in first place first position. I know SEOmoz know have the algorithm from Google to know how to rank better but my issue is should be a little more accurate! at least. I don't want to be misunderstood here, I just want more guidance, to rank much better using this tool that I am paying for. Any thoughts?
On-Page Optimization | | teksyte0 -
How do you fix on page SEO ?
I have been trying to push my foundation website in organic search results for competitive keywords , i have been not been so consistent in raking our website in top search results of Google. can some one recommend the guidelines and activities which can really push my websites to Google first page. More Info: about our foundation We are the worlds largest school meal run ngo in the world feeding over 1.3 million school children in India Wesite url www.akshayapatra.org
On-Page Optimization | | AkshayaPatra0 -
Page Rank Drop
Just trying to get more feedback - so we recently edited title and meta descriptions for existing website SEO and we've noticed in the past several weeks, our client's website has dropped out of the top 50 in a variety of terms we were targeting that they used to show up for (note: when updating SEO, we DID NOT remove any relevant terms we were targeting). When the website does come up in searches, it is the old meta description and title. So far, the feedback we've gotten is that first, it takes Google a few weeks to recrawl and index - however, we are now on week 3 after the changes and still no rebound in rankings. We were also told to check with the SEO Moz page grader to be sure the keywords were being optimized correctly - got As and Bs for the test terms I tried. We also submitted an XML site map to speed up the crawl process as another user suggested. We've tested the site with various tools to make sure there are redirect errors, etc. and everything looks fine. Again, it's now been 3+ weeks and no ranking rebound. Any other suggestions on what could be happening?
On-Page Optimization | | laidlawseo0 -
Third party pages
Suppose you are using a third party tool such as an affiliate program. Typically, all the files are organized under one subdirectory. In addition, you may have little or no ability to modify any of the files in terms of SEO. Would you recommend hiding the entire subdirectory with a noindex? Best,
On-Page Optimization | | ChristopherGlaeser
Christopher0 -
SSL Necessary on Every Page?
Our ecommerce site is currently set up with an SSL on each page. My understanding is that these would need to be removed on the pages that I'd like a 301 redirect to be placed on. As of now, we have 302s due to the SSL. Do I need an SSL on every page or just the checkout pages? Any real benefit to having the SSL on every page?
On-Page Optimization | | NiallTom0 -
Home page ranking dropped below internal pages
The index page for a site I manage has dropped significantly - internal pages rank above it. It's a new site, 2 months old but was ranking at 1st. Any suggestions as to how I can debug this?
On-Page Optimization | | OptioPublishing0