Need Expert Footer Link Advice
-
We have a sister company that provides online administrative services to .EDUs. The administrative site has thousands of pages, with good pagerank, excellent trust, and a clean bill of health from Google, as does our corporate site. We have the ability to put footer links on every page back to our corporate website. Options:
1. Do nothing for fear of getting penalized by Google
2. Footer Link: Web Design by Logo, with "Web Design" being the anchor text.
3. Footer Link: Web Design by XYZ with "Web Design" and "XYZ" being the anchor text for link diversity.
4. Footer Link: Web Design by Logo with "Web Design" and the Logo (Alt Text "XYZ Corp") being anchors for link diversity.
5. Put up a page (or 2) about web design on the administrative site, have all of the footers link to that page, and have that page link back to our corporate site.
We really aren't doing anything wrong here, but both sites have a clean bill of health and the Google spam police have me paranoid. Our corporate site has an excellent link profile with hundreds of links from .gov, .us, and .edu. The links have commercial value, and can drive traffic to our site.
Looking for your thoughts before we make a move.
-
To make my self clear "xyz.com " is your domain name
Site Wide non relevant Footer links have a bad rap so any anchor text keyword used bedsides your domain name may one day get penalized . You still gain by having the link and the text near it does use keywords so not a total loss.
But then again this is just a safe approach......
-
Thanks for your response!
Can you tell me why?
-
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Having pages in the footer
Hello, I have a website , and some keywords that im targeting i want to create separate pages for, so i can have good quality content on there, but at the same time i dont really want to have those pages in my header menu, its just for the Search Engines to see the quality page, with a keywords im targeting. So can i just have those pages in my footer menu? whats your opinion on this ? Thanks
Link Building | | vlad_mezoz0 -
Link Detox and Link Removal
I have a question about which links to remove after running a link detox from Link Research Tools. First a little back story. I had had an SEO company link building for one of the websites I own. But I have recently stopped working with them. In the last month my rankings have near dropped off the charts. I have just recently gotten access to Google webmaster tools and noticed an unnatural link warning from back in March. So yesterday I ran link detox and it reported 19 toxic links, 120 suspicious links, and 24 healthy links. It's rather obvious that I should remove all of the toxic links. They all from sites that have been deindexed by google. But my question is a about the suspicious links. What should my criteria be for removing them? Am I better off removing them all and leaving my site with only 24 healthy links or should I personally comb through them and remove only the worst of the worst so that I leave my site with a few more links? I'd really like to get the site ready to resubmit to google as soon as I can. Thoughts? yyCOf.png
Link Building | | CobraJones950 -
Are you careful about linking back to sites that link to you?
Suppose that a trusted website added you to their recommended links page. Do you worry that linking back to them from a page on your site will diminish the value of the original link?
Link Building | | Charlessipe0 -
Back Links
Hi there, I have been guest posting on blogs trying to build some back-links into my website, which so far is going not too bad, however I was wondering when writing these guest posts should I limit my post to let's say 2 back-links per guest post? If 2 back-links are going to different pages on my website, does the first back-links in the guest post have more value than the 2nd back-link? Kind Regards,
Link Building | | Paul780 -
Need ideas to get do follow links from highly competative niche "wedding"
I need to get high quality do-follow links and my target market/keyword is ‘Maui wedding’ and a few others. Because it is such a competitive market I am having a hard time getting links from local companies providing Maui Weddings (I know why because they are my competitors) and national companies sites aren't much help because they are trying to provide leads to their advertisers. I would like do-follow links from non-paid sources any ideas or resources you could help with would be much appreciated. Thanks.
Link Building | | photoseo10 -
Links - In need of ideas
Hi there! I have tried my best to get quality back links to my http://www.petmedicalcenter.com site but I feel like I have hit a wall. I have searched my competition to see what links they are getting and have been successful with some. Some websites just don't respond. Are there any valuable resources I am missing? Or ideas? My biggest concern is ranking well for the search term "vet las vegas" and "las vegas veterinarians". So far I have managed to get to the second page on Google. Thanks in advance for your help!
Link Building | | PMC-3120870