Company Facebook and Personal Facebook with company name.

[allstatetransmission]

I am helping a company get their social profiles and networking in order, and just realized that they have a facebook page that is their

"company page" - https://www.facebook.com/Capitol.Collision.Repair.Phoenix

and one that is a person called their company: https://www.facebook.com/capitol.collisonis their any benefit to having both of them still active or should I just get rid of the "personal profile" and keep the company page?

any advice would be really helpful!

Thank you,

J

[GregDixson]

I see this quite often with companies who've set themselves up on facebook. It makes no sense for businesses to have a personal profile. Those profiles are designed for people, and yes it's a violation of the terms of use for companies to masquerade as people (be it intentionally or otherwise). So a profile like that is in risk of being deleted by facebook at any time. Also from a user point of view it makes no sense to have to 'friend' an entity, and just looks plain weird when referred to as a person. e.g. "company ___ has just updates 'his (or her)' profile photo". etc.

At least your company in question do have a proper page setup, so there really is no point in having a duplicate showing up. If they are using it as an account in order to access their Page they can do that so easily from their personal profiles. The Admin roles in facebook are now improved with a couple of different access levels from full admin to content creator, so there's no reason why the business owner, agency, content creators and anyone else can't manage a business Page with their personal profile(s) for access.

On your business Page you will be able to build on those Likes and run ads etc. as it was designed to be used. My advice is delete the personal profile (making sure you'll be able to access the Page via another account first). If they have 'friends' customers etc. on that personal profile maybe post a message to forewarn them that you'll be deleting that account soon and to head over and Like your Page to keep updated.

Hope this helps.

[KempRugeLawGroup]

Pro: There are a lot of benefits to having a personal page that is actually a company. Personal pages have far more access to people's profiles than business pages do.

Con: However, though I can't quote the guideline, it is a violation of FB's rules, so they could delete your account.

Con: Personal pages, (I believe) will not help your website rankings in the way that FB business pages do (or are predicted to do) in the near future.

Hope this helps!

Ruben