Which keywords are sending traffic to my site?
-
I want to know Which keywords are sending traffic to my site? What type of strategies behind this ?
-
You can only see a small percentage of the keywords driving traffic, due to (not provided) and Google not sending data on the vast majority of keywords.
-
If you also want to find out "Not Provided" Keywords then you can check with SEOMOZ http://analytics.moz.com/search/landing-pages/
Thanks,
Akhilesh
-
Simply you go through Google Analytic and Click Acquisition then Click Keywords. You can see all the keywords which giving traffic.
Thanks,
Akhilesh
-
Also worth a quick mention,
The new landing page tool in Moz Analytics,
If you build up your campaign keyword list a little with the keywork information you are seeing in Google webmaster (Also worth taking a look at Bing webmaster tools, they seem to be much more generous with information than Google)
Then take a look at this feature, http://analytics.moz.com/search/landing-pages/
It looks to be very accurate in my opinion,
Hope this helps,
James
-
Hi,
You can look at your Google Webmaster Tools account to know what are the search queries that your visitors used to land on your website from Google. You can also look at your web analytics data (like Google Analytics, SiteCatalyst etc) to know this data but as Google started encrypting the search, you won't be able to see the complete picture of your keyword data that is drving traffic from Google. If you don't have an access to webmaster tools account or web analytics, you can try using tools like SEMrush to have a fair idea about the keywords that are driving organic traffic to a website.
Coming to the strategies, useful, relevant, updated content stands at the top followed by backlinks coming from other topical niche sites, good blogs and forums, authority websites like .gov, .edu, .org so on and so forth. If you can come up with top notch content, half the battle is won as good content is a natural link magnet. Those were my two cents my friend. Good Luck and please post back in case you have any other queries in this regard.
Best regards,
Devanur Rafi
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Proper use of location in keywords
¿If I want to track keywords in a specific location, do I need to write the keyword with the location or only the keyword? For example: If I want to track the results of the keyword "hair salon" in a specific city, should I write "Hair salon in (city chosen) or only hair salon.
Keyword Research | | reginadelafuente0 -
What makes a keyword good?
Having taken a day-long course not long ago, I'm new to SEO and I'm struggling to decide which keywords to target. I work in a really niche area: we make booking engines that allow travel agencies to sell flights, hotels, cars and other travel services online. I know there are various tools on the web (and on Moz) which give you the average monthly searches and competition for each term but I still don't understand how to decide which ones to target. For example, the term 'travel systems' gets a high amount of search and the competition for it is high. However, Google brings back results about prams and buggies so I think I should avoid this one. Another is 'travel solutions' which gets a high amount of search and is low on competition. Google brings back results about travel agencies. This is more our area but our target audience is travel agencies so I'm not really sure I'd be attracting the right traffic? I'd be really grateful for any advice that you can give me.
Keyword Research | | noortomlinson0 -
Ranking a homepage for keywords
We recently found a handful of keywords we would like our homepage to rank for (for example - customer experience). On our homepage we have articles (4-5 posted daily) that feature the keywords we are targeting (one being customer experience). How do the keywords we are using in our daily articles that are posted to the homepage affect the overall keyword ranking for the homepage? In other words do the keywords used in the articles (title, first 2-3 paragraphs, meta description, etc.) all roll up/build up to the homepage's keywords or how does that work?
Keyword Research | | carlystemmer0 -
Decide which keyword to check
Hi. I made 3 different keywordlists. based on the following rules: list 1: top 50 of best ranking keywords of this campaign list 2: Top 50 keywords with highest volume in adwords and related to the website list 3: Top 50 last month used keywords by our clients from GWT Now i want to make one top 50 list keywords i want to track and optimize the landingpages for it. What is the best way to choose from these three lists. There are a lot of overlaps (especialy in list 1 and 3.) so those keywords have preference. But how about keywords with high volume and high difficulty, related to the website, and low ranking? i leave the conversion out of it for now, first goal is to get much traffic as possible.
Keyword Research | | Leonie-Kramer0 -
Different or Same Keywords for Second Site
Hello, We're flushing out a second site for a client that's a second site in the same niche. How do I know when to use the same keywords for both sites and when to use entirely different keywords. One site is fairly strong, and the other will be less strong, though we're going to strengthen it quickly.
Keyword Research | | BobGW0 -
Keyword competitiveness/research
I'm familiar with ranking factors and can get a pretty good idea of whether going for a keyword is realistic by looking at the seomoz keyword difficulty tool. As well as the % score it has a lot of useful information. There was an seomoz article a while ago that detailed how 100 or so experts determine a keyword's competitiveness. Does anybody have the link? Or just as good, any useful guides to interpreting the data to gauge how possible it is to compete? Thanks
Keyword Research | | PTMPercy0 -
Keyword Research tips at State level
Google Adwords Keyword tool Local Monthly searches covers all US and it is misleading for local/regional companies. is there any tool and method you could recommend to find out State Level (for example Virginia) local monthly search volume for Keyword research. I think the methods of Keyword Research for National and Local (state level) level should be different. what do you think?
Keyword Research | | CertifiedSEO0 -
Estimating traffic level for a keyword thanks to an adwords campaign?
I'm almost sure there is an article on SEOmoz explaining how to get good traffic estimates by running an adwords campaign but after an hour of research I still can't find it. Some help would be much appreciated. Thanks a lot.
Keyword Research | | EndeR-0