Solved Should I consolidate my "www" and "non-www" pages?
-
My page rank for www and non-www is the same. In one keyword instance, my www version performs SO much better.
Wanting to consolidate to one or the other. My question is as to whether all these issues would ultimately resolve to my chosen consolidated domain (i.e. www or non-www) regardless of which one I choose. OR, would it be smart to choose the one where I am already ranking high for this significant keyword phrase?
Thank you in advance for your help.
-
It may be that one version (www or non-www) has more historical links. You say your PageRank for both is the same, but how are you checking that? Google's public PageRank has not been updated in a decade or so.
Either way, I'd generally say that if you pick one version and stick to it (redirect the other, e.g. so every non-www. URL points to its www. equivalent), you should maintain all rankings. There is a theoretical advantage to picking the version with more links, but in my experience in practice this type of migration tends to be smooth.
-
Require the www Options +FollowSymLinks RewriteEngine On RewriteBase / RewriteCond %{HTTP_HOST} !^www\.askapache\.com$ [NC] RewriteRule ^(.*)$ https://www.askapache.com/$1 [R=301,L]
-
Yes. I would recommend picking the version (either www or non-www) that has the historical data showing it performs better than the other version. Check the list of indexed pages for each of the versions to compare. Ideally both the www and non-www version of the website will be indexed in Google so it will help you to decide which version makes the most sense to consolidate to.
Once you identify the preferred version, set 301 redirects from the non-preferred URLs to the preferred version of each URL (the one that has more traffic, links, authority, etc.) of the site. This should be done site-wide so that all URLs are either www or non-www, it shouldn’t be a mix of both. In my experience, I’ve found that between 90-99% of the Site’s SEO Authority is preserved when setting a permanent 301 redirect.
-
@meditationbunny Sorry for the slow reply - but yes, I'd expect Page Authority to increase slightly, if the "other" version had any value to it.
For Page Optimization, yes. For example, for my own site I see:
http://tcapper.co.uk redirects to https://www.tcapper.co.uk/. This on-page analysis is for https://www.tcapper.co.uk/.
-
It may be that one version (www or non-www) has more historical links. You say your PageRank for both is the same, but how are you checking that? Google's public PageRank has not been updated in a decade or so.
Either way, I'd generally say that if you pick one version and stick to it (redirect the other, e.g. so every non-www. URL points to its www. equivalent), you should maintain all rankings. There is a theoretical advantage to picking the version with more links, but in my experience in practice this type of migration tends to be smooth.
-
@tom-capper
Thank you. Yes, I should be more clear. I am calling it page rank, when I am actually referring to Moz's domain authority and Moz's keyword ranking. Still, I believe you answered my question. Under page optimization, I can see what appear to be duplicate listings of my pages along with different SERP ranking. It was confusing until I realized that one was the www and the other was non-www. I have since added code to my .htaccess file that will send everything to www. Can I expect the page optimization section to now only show www versions of the pages? Also, can I expect page authority to increase because it is no longer a mish-mash and is all headed to the same domain and same pages (i.e. www version)? -
It may be that one version ("www" or "non-www") has more historical links. You say your PageRank for both is the same, but how are you checking that? Google's public PageRank has not been updated in a decade or so.
Either way, I'd generally say that if you pick one version and stick to it (redirect the other, e.g. so every non-www. URL points to its www. equivalent), you should maintain all rankings. There is a theoretical advantage to picking the version with more links, but in my experience, in practice, this type of migration tends to be smooth.
-
This post is deleted! -
This post is deleted! -
This post is deleted!
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Homepage "personalisation" - different content for different users
Hi Mozians, My firm is looking to present different content to different users depending on whether they are new, return visitors, return customers etc... I am concerned how this would work in practice as far as Google is concrened- how would react to the fact that the bot would see different content to some users. It has the slight whiff of cloacking about it to me, but I also get that in this case it would be a UX thing that would genuinely be of benefit to users, and clearly wouldn't be intended to manipulate search rankings at all. Is there a way of acheiving this "personalisation" in such a way that Google understands thay you are doint it? I am thinking about some kind of markup that "declares" the different versions of the page. Basically I want to be as transparent about it as possible so as to avoid un-intended consequences. Many thanks indeed!
Technical SEO | | unirmk0 -
Home Page Ranking Instead of Service Pages
Hi everyone! I've noticed that many of our clients have pages addressing specific queries related to specific services on their websites, but that the Home Page is increasingly showing as the "ranking" page. For example, a plastic surgeon we work with has a page specifically talking about his breast augmentation procedure for Miami, FL but instead of THAT page showing in the search results, Google is using his home page. Noticing this across the board. Any insights? Should we still be optimizing these specific service pages? Should I be spending time trying to make sure Google ranks the page specifically addressing that query because it SHOULD perform better? Thanks for the help. Confused SEO :/, Ricky Shockley
Technical SEO | | RickyShockley0 -
Both links with ".html" and without are working , Is that a problem ?
Default format of my url ending with ".html" , I know it's not a problem .. But both links with ".html" and without are working , Is that critical problem or not ? and how to solve it ?
Technical SEO | | Mohamed_Samer0 -
Can i use "nofollow" tag on product page (duplicated content)?
Hi, im working on my webstore SEO. I got descriptions from official seller like "Bosch". I got more than 15.000 items so i cant create unique content for each product. Can i use nofollow tag for each product and create great content on category pages? I dont wanna lose rankings because duplicated content. Thank you for help!
Technical SEO | | pejtupizdo0 -
Rel="canonical"
HI, I have site named www.cufflinksman.com related to Cufflinks. I have also install WordPress in sub domain blog.cufflinksman.com. I am getting issue of duplicate content a site and blog have same categories but content different. Now I would like to rel="canonical" blog categories to site categories. http://www.cufflinksman.com/shop-cufflinks-by-hobbies-interests-movies-superhero-cufflinks.html http://blog.cufflinksman.com/category/superhero-cufflinks-2/ Is possible and also have any problem with Google with this trick?
Technical SEO | | cufflinksman0 -
After I 301 redirect duplicate pages to my rel=canonical page, do I need to add any tags or code to the non canonical pages?
I have many duplicate pages. Some pages have 2-3 duplicates. Most of which have Uppercase and Lowercase paths (generated by Microsoft IIS). Does this implementation of 301 and rel=canonical suffice? Or is there more I could do to optimize the passing of duplicate page link juice to the canonical. THANK YOU!
Technical SEO | | PFTools0 -
Www or no www
right now our organization has the a robot text file set to block search engines from indexing the non-www version of our URL - example.com looks like this #Dynamically generated robots.txt file for example.com
Technical SEO | | dschreib_greenpeace.org
User-agent: * Disallow: / Of course, we do allow search engines to crawl the www. version Is this the best way to do this?0 -
Seeing non-www in yahoo results - good or bad?
My site ranks for both domain versions but more non-www than www - Should I make it one or the other? How do I tell Yahoo to just choose one? Ehh?
Technical SEO | | DavidS-2820610