Inconsistent NAP / Space in Street Name
-
I have an issue with an address. Some sources use a space in it, others do not.
For example:
'123 Blue Berry Road' is recognized by Google, various other sites and Google will correct the search if not using the space.'123 Blueberry Road' is recognized by the USPS.
To make things more complicated, the road is split between 3 towns. 1 of which is recognized by Google as the proper usps validated 'Blueberry Road'
And as if it couldn't get even more complicated than that, the address is recognized by USPS as a different town than the location is actually in or taxed as. But that's not really the problem, because everyone agrees that the wrong town is how USPS recognizes it and that will be that. It's just the space that is the issue.
How much of an affect will this have either way I go with it?
Thanks in advance!
-
@pg181 Thanks for bringing your question here. Good news is, the space should not have any significant impact if you use whatever Google's preferred version is within Google's own product. The town issue may confuse customers who are new in the area though, but there's nothing you can do about this other than advocating for the USPS to get it right.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
I'm having trouble removing SPAM from my site
I make the list of disavow links every week, plus they keep popping up. Does anyone know any techniques to remove them all at once ?
SEO Tactics | | Gabriel1710 -
Query on Ranking Expectations and Search Intent Alignment
I've recently implemented the page optimization recommendations provided by Moz Pro to help our site rank for specific keywords on certain pages. It’s been about a week since we made these changes, and we’re happy to report that our optimization scores for the targeted keywords and URLs are looking strong. I did create these pages with our intended keywords in mind. However, two questions about the page optimization tool: Ranking Expectations: Since our optimization scores are good, when might we start seeing improvements in our keyword rankings? We know that SEO results can take time, but we would appreciate any insights on a typical timeline based on your experiences. Optimization and Search Intent: While the tool’s optimization suggestions have been helpful, we’re curious about how they factor in search intent. How does Moz Pro’s advice take into account variations in search intent, especially if users search using slight variations of the keywords we’re targeting?
SEO Tactics | | Cricket930 -
Remove the link from Google
Hi,
SEO Tactics | | CerenSEO
I am new here and I have an issue to solve. I do not anything about SEO.
My ex harasses me using SEO and causing defamation by crawling unwanted website. Google does not remove the website as it is public record. 1: how can I remove it? I am not even sure if he uses backlink because website link is pdf and he might do some other technics
2:Although I am sure he uses SEO, I can not prove it and nobody believes me. How can I proof it?0 -
Changing Business Address on Google Profile & Citations
Hello, I'm looking to change a business address to a new one on a Google business profile (still in the same area but on a different street). So, I'll need to update all citations and website with the new address - Is it recommended to update the citations & website first, and then change the address on the Google business profile, or vice-versa? Looking to do this as safely as possible without negatively impacting the rankings much. I'm seeing a lot of conflicting information on this. Thanks in advance.
Local SEO | | UpLinkSEO0 -
My posts have vanished from Serps What Should I do
I was using the Yoast plugin and for more than ten years and my keywords were always in the top twenty with many in the top five. I then moved over to rank math plugin and things were fine. Then i saw all my posts and pages go our of serps with not a single page in seps. I looked at the plugin and saw that it was still working fine but my subscription ran out two months previous. none of my brand news articles appear in serps. All my posts are indexed but not one of them in serps and not one of my keywords are ranked. Can anyone please let me know what to do to solve this
SEO Tactics | | blogwoman10 -
Ranking going south
Hi - I have a site Simply Stairlifts and I don't understand it but I've followed all the SEO processes of cleaning the site and building links, but ranking just keeps falling - any advise would be very gratefully received 👍 .
SEO Tactics | | Naju2310 -
Collections or blog posts for Shopify ecommerce seo?
Hi, hope you guys can help as I am going down a rabbit hole with this one! We have a solid-ranking sports nutrition site and are building a new SEO keyword strategy on our Shopify built store. We are using collections (categories) for much of the key product-based seo. This is because, as we understand it, Google prioritises collection/category pages over product pages. Should we then build additional collection pages to rank for secondary product search terms that could fit a collection page structure (eg 'vegan sports nutrition'), or should we use blog posts to do this? We have a quality blog with good unique content and reasonable domain authority so both options are open to us. But while the collection/category option may be best for SEO, too many collections/categories could upset our UX. We have a very small product range (10 products) so want to keep navigation fast and easy. Our 7 lead keyword collection pages do this already. More run the risk of upsetting ease/speed of site navigation. On the other hand, conversion rate from collection pages is historically much better than blog pages. We have made major technical upgrades to the blog to improve this but these are yet to be tested in anger. So at the heart of it all - do you guys recommend favouring blog posts or collection/category pages for secondary high sales intent keywords? All help gratefully received - thanks!
SEO Tactics | | WP332