MOZ Pro Has Not Helped Yet. What is Going On?
-
A month ago I started using MOZ and I improved my website significantly. I reduced the Crawl Issues to few of them, improved the sitemap, url, etc. Unfortunately, my organic search has not improved at all. At the same time one of my competitors has the same Domain Authority, near the same Page Authorizaty, relatively similar social media performance, slightly higher backlinks, same blog content, etc.
BUT, they are better ranked by Alexa.com, Similarweb.com and appear on google in top 10 for many of the keywords I am not even in top50. What am I doing wrong?
-
Hi Tony,
SEO can, frankly, be frustrating. As others have noted here, it takes time, even if you do everything by the book.
Have you ever used the Keyword Difficulty Tool in Moz Pro to run a competitive analysis? It might give you some insight. There's a video on it here.
-
Since SEO consists of around 200 different variables, there are many things you could be doing wrong and there are many things you could be doing better.
While taking a look at your site, I found a handful of things that jumped out at me.
- You Blog Titles are H5 tags - **This is a problem - **Google looks for an H1 tag to identify what the article is about. Its good that you have a blog on the site as it will aid your efforts in getting organic search traffic. You need to optimize the blogs to target the keywords that your intended site visitors would type into the search bar. Like - 3d model blueprint, 3d printers, purchase 3d designs, sell 3d designs, and more. Try to put your most highly valued keyword first as the keywords are given weight by their order, first - most valuable and last - least vauavle.
- Use more H1 - H5 tags to create a hierarchy for your articles which will help your SEO
- Use more images in your articles, with appropriate alt tags and optimized meta data (filename, alt tag, descrition, captions)
- Create more interlinking structure from your blog to your products pages, and to other blog articles on your site, do this while using semantically relevant alt text which will aid search engines in associating your domain with other semantic concepts.
- Think about implementing schema.org, open graph protocol, twitter cards, and microformats. This will increase the semantic understanding of Google's bot crawlers.
- Check the Search Council for Crawl Errors, I tried to crawl your site but got denied, you might be doing this to Google's bots. I used Screaming Frog SEO but the site wouldn't respond, maybe this is by design, just wanted to bring it to your attention
Email me at larionovdmitri@learninternetgrow.com if you want to schedule a time to have a more in depth discussion.
-
Hi,
Thanks for your message.
We run a website for 3D printable models called Threeding.com. The website has existed for two years and the content is quite good. We have thousands of models, regular articles in the blog but still we are far away from key keywords such as <3D printing models>, <3D Printable models>, <3D print designs> etc.
So, it is really frustrating to do everything by the book and we lack behind the main competitors with similar platforms.
That's the reason for my question.
Regards,
Tony
-
Hi,
Thanks for your message.
We run a website for 3D printable models called Threeding.com. The website has existed for two years and the content is quite good. We have thousands of models, regular articles in the blog but still we are far away from key keywords such as <3D printing models>, <3D Printable models>, <3D print designs> etc.
So, it is really frustrating to do everything by the book and we lack behind the main competitors with similar platforms.
That's the reason for my question.
Regards,
Tony
-
Hi,
Thanks for your message.
We run a website for 3D printable models called Threeding.com. The website has existed for two years and the content is quite good. We have thousands of models, regular articles in the blog but still we are far away from key keywords such as <3D printing models>, <3D Printable models>, <3D print designs> etc.
So, it is really frustrating to do everything by the book and we lack behind the main competitors with similar platforms.
That's the reason for my question.
Regards,
Tony
-
Hi Tony,
Most important thing about SEO is time. It takes (a lot of) time but: hard work pays off! Im now using Moz for 4 months and it is helping me to focus on the right things and optimize my shop.
With Search Console you should be able to see links and visibility in the SERP's quicker. Combined with MOZ you have a good setup for building good quality traffic.
Good luck!
-
What am I doing wrong?
It sounds like you have tuned up your website and have improved its condition. That is the minimum entry fee for good website performance.
Now that you have done the basics, the best way to improve your organic performance is to get new high quality content on the site that is better than your competitors have published for the same topic. If you have the ability to produce content that is shared spontaneously by your visitors then you can spend all of your time producing more content. If you don't have that ability then you will have to promote it or hire someone to kick it up a notch.
-
It's hard to make a judgement without seeing/comparing your website to your competitors. The types of backlinks, age of the content or even the content itself could be enough of a reason to outrank you.
How old is your website and what keyword are you trying to rank for?
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
How can i check which inbound links to my site go to 404 pages?
I have external links coming into my site going to 404 pages, but i cant seem to find a way to search all broken links pointed at my website.
On-Page Optimization | | NickJPearse0 -
Moz is advising that a page has too many of the same keywords.
But this sub-category page includes products that have the keyword in the product name. Should I be concerned?
On-Page Optimization | | Tacony_Corporation0 -
Need help in understanding why my site does not rank well for our best content?
Hi, We are a technology site from India (Digit.in) and we create a lot of original product review content (http://www.digit.in/mobile-phones/nokia-lumia-830-review-24655.html) but don't seem to rank even in the first 4 pages on Google results. Please let me know the reason for this and how to get this fixed. Thanks Arun
On-Page Optimization | | 9dot90 -
Neglected Blog SEO help
I am wedding & sports photographer in San Antonio. I've been busy with photographing sports (lots of them) & totally neglected SEO work for nearly 2 years. I know it's a broad question but what is the best way to get back on track? Should I create a strong landing page with keyword wedding photographer? Should i make separate websites - one for weddings, one for sports? Is PPC good way to jump start? Do I have website structure problems etc? If anyone can comment, that would be great. I am willing to hire SEO experts so if anyone knows anybody, please let me know My website is www.soobumimphotography.com Thank you in advance
On-Page Optimization | | soobumim0 -
Page Analysis - Helping Product Pages Outrank Search Results Pages
Hi! We have a lot of our search results pages that have been indexed and outrank our product pages and in some instance the actual product pages barely show up at all. Here is an example query that includes our brand name: http://goo.gl/cgB6W So, we have loads of actual product pages, video pages, etc that should be showing up here, but are not and this is just one example. Unfortunately, there are a LOT of these Search Results pages out there and utlimately we would love to de-index them altogether, but it's going to have to be carefully done. So, was wondering if anyone would want to check out one of our product pages and give any feedback as to what we could change to possibly improve rank or to make them more search friendly or hopefully to help them rise above these indexed search results pages? Here is an example product page: http://goo.gl/2R4IT Thanks!! Craig
On-Page Optimization | | TheCraig0 -
Long tail traffic - what is the best way to go back and add focus to repetitive long tail keywords?
Hey everybody, So, our niche doesn't have a million and a half searches per month, which makes a handle full of visitors look mighty enticing to a CMO Our price point is very high too, so to the question, is it worth taking the time to put a whole new content strategy in line for a few new visitors, the answer is yes. Now's the hard part. How on earth do I make 1,000 pages for similar topics? Is making new pages the best way to go about this? (probably so right? It's the only thing that I can see that would certainly increase likelihood of being more relevant, plus if I don't I will be missing out on the benefits of beefing up our site, AND the opportunity to more specifically answer a users query.) With phrases like "keyword" and "aftermarket keyword," the searcher is asking for two totally separate collections of results. I'm always reading about the importance of being there throughout the buyers complete purchasing /research process, which makes me think that considering doing anything other than creating unique pages is simply missing out.. Suggestions? Massive Content Strategy Help? Anybody? Thanks, TA
On-Page Optimization | | TylerAbernethy0 -
Can someone please help me identify where all these URLS to my homepage are coming from?
Hi. I installed the SEOmoz toolbar for Firefox, and analyzed my home page, then clicked on 'get a full site analysis at Site Explorer'. This is what came up: http://www.opensiteexplorer.org/www.frs-solutions.com%252Fcontent%252Fhome/a!links?src=mb I hope that link works. If not, the URL is www.frs-solutions.com Anyway, there are about 57 different URLS within my site all pointing to my homepage! I have no idea where they are coming from. Can someone with an experienced eye take a quick look and tell me what I might be up against? Thank you!
On-Page Optimization | | aprilm-1890400 -
Sitemap Help!
Hi Guys, Quick question regarding sitemaps. I am currently working on a huge site that has masses of pages. I am looking to create a site map. How would you guys do this? i have looked at some tools but it say it will only do up to 30,000 pages roughly. It is so large it would be impossible to do this myself....any suggestions? Also, how do i find out how many pages my site actually has indexed and not indexed?? Thank You all Wayne
On-Page Optimization | | wazza19850