MOZ Pro Has Not Helped Yet. What is Going On?
-
A month ago I started using MOZ and I improved my website significantly. I reduced the Crawl Issues to few of them, improved the sitemap, url, etc. Unfortunately, my organic search has not improved at all. At the same time one of my competitors has the same Domain Authority, near the same Page Authorizaty, relatively similar social media performance, slightly higher backlinks, same blog content, etc.
BUT, they are better ranked by Alexa.com, Similarweb.com and appear on google in top 10 for many of the keywords I am not even in top50. What am I doing wrong?
-
Hi Tony,
SEO can, frankly, be frustrating. As others have noted here, it takes time, even if you do everything by the book.
Have you ever used the Keyword Difficulty Tool in Moz Pro to run a competitive analysis? It might give you some insight. There's a video on it here.
-
Since SEO consists of around 200 different variables, there are many things you could be doing wrong and there are many things you could be doing better.
While taking a look at your site, I found a handful of things that jumped out at me.
- You Blog Titles are H5 tags - **This is a problem - **Google looks for an H1 tag to identify what the article is about. Its good that you have a blog on the site as it will aid your efforts in getting organic search traffic. You need to optimize the blogs to target the keywords that your intended site visitors would type into the search bar. Like - 3d model blueprint, 3d printers, purchase 3d designs, sell 3d designs, and more. Try to put your most highly valued keyword first as the keywords are given weight by their order, first - most valuable and last - least vauavle.
- Use more H1 - H5 tags to create a hierarchy for your articles which will help your SEO
- Use more images in your articles, with appropriate alt tags and optimized meta data (filename, alt tag, descrition, captions)
- Create more interlinking structure from your blog to your products pages, and to other blog articles on your site, do this while using semantically relevant alt text which will aid search engines in associating your domain with other semantic concepts.
- Think about implementing schema.org, open graph protocol, twitter cards, and microformats. This will increase the semantic understanding of Google's bot crawlers.
- Check the Search Council for Crawl Errors, I tried to crawl your site but got denied, you might be doing this to Google's bots. I used Screaming Frog SEO but the site wouldn't respond, maybe this is by design, just wanted to bring it to your attention
Email me at larionovdmitri@learninternetgrow.com if you want to schedule a time to have a more in depth discussion.
-
Hi,
Thanks for your message.
We run a website for 3D printable models called Threeding.com. The website has existed for two years and the content is quite good. We have thousands of models, regular articles in the blog but still we are far away from key keywords such as <3D printing models>, <3D Printable models>, <3D print designs> etc.
So, it is really frustrating to do everything by the book and we lack behind the main competitors with similar platforms.
That's the reason for my question.
Regards,
Tony
-
Hi,
Thanks for your message.
We run a website for 3D printable models called Threeding.com. The website has existed for two years and the content is quite good. We have thousands of models, regular articles in the blog but still we are far away from key keywords such as <3D printing models>, <3D Printable models>, <3D print designs> etc.
So, it is really frustrating to do everything by the book and we lack behind the main competitors with similar platforms.
That's the reason for my question.
Regards,
Tony
-
Hi,
Thanks for your message.
We run a website for 3D printable models called Threeding.com. The website has existed for two years and the content is quite good. We have thousands of models, regular articles in the blog but still we are far away from key keywords such as <3D printing models>, <3D Printable models>, <3D print designs> etc.
So, it is really frustrating to do everything by the book and we lack behind the main competitors with similar platforms.
That's the reason for my question.
Regards,
Tony
-
Hi Tony,
Most important thing about SEO is time. It takes (a lot of) time but: hard work pays off! Im now using Moz for 4 months and it is helping me to focus on the right things and optimize my shop.
With Search Console you should be able to see links and visibility in the SERP's quicker. Combined with MOZ you have a good setup for building good quality traffic.
Good luck!
-
What am I doing wrong?
It sounds like you have tuned up your website and have improved its condition. That is the minimum entry fee for good website performance.
Now that you have done the basics, the best way to improve your organic performance is to get new high quality content on the site that is better than your competitors have published for the same topic. If you have the ability to produce content that is shared spontaneously by your visitors then you can spend all of your time producing more content. If you don't have that ability then you will have to promote it or hire someone to kick it up a notch.
-
It's hard to make a judgement without seeing/comparing your website to your competitors. The types of backlinks, age of the content or even the content itself could be enough of a reason to outrank you.
How old is your website and what keyword are you trying to rank for?
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Hi i have a few pages with duplicate content but we've added canonical urls to them, but i need help understanding what going on
hi google is seeing many of our pages and dupliates but they have canonical url on there https://www.hijabgem.com/index.php/maxi-shirt-dress.html has tags https://www.hijabgem.com/maxi-shirt-dress.html
On-Page Optimization | | hijabgem
has tagshttps://www.hijabgem.com/index.php/quickview/index/view/id/4693
has tags
my question is which page takes authority?and are they setup correct, can you have more than one link rel="canonical" on one page?0 -
Need help in understanding why my site does not rank well for our best content?
Hi, We are a technology site from India (Digit.in) and we create a lot of original product review content (http://www.digit.in/mobile-phones/nokia-lumia-830-review-24655.html) but don't seem to rank even in the first 4 pages on Google results. Please let me know the reason for this and how to get this fixed. Thanks Arun
On-Page Optimization | | 9dot90 -
Microsoft SEO Toolkit vs MoZ
Hi MoZ Community, Does anybody know how well is Microsoft SEO Toolkit. As far i have noticed this tool reports around 20 violations under three broad areas like : SEO, Content and Performance. On many violations I have found MoZ to be silent like : 1-unnecessary redirects 2-Invalid mark ups 3-Missing Tag 4-like vilations and others Important is that it tells solutions as well against each violation on how to fix that. Any body can give insights while comparing it with MoZ. Tanveer
On-Page Optimization | | Sequelmed0 -
Ok to ignore Overly-Dynamic URL from Moz crawl?
I am developing an ecommerce site, just ran it through the Moz crawl to see what's what and it has come back with a lot of issues. Most of these issues are around duplicate page titles (it is not happy with paginated titles, ie Shoes, Shoes Page 2, Shoes Page 3 etc) and it has also found a lot of Overly-Dynamic URL's. Again, these seem to be from some of the search functions and filters used Accessories&pto_sort=priceAsc&pto_page=6 other than spending a lot of time and effort trying to rewrite these urls there is little I can do about them. Should I just ignore this? I wouldn't imagine it having a massive impact on the rankings of the pages. Thanks, Carl
On-Page Optimization | | GrumpyCarl0 -
Page Titles For Local - Help on URL Structure
Trying to figure out the best way to construct localized urls for the dental website. For example, If I have the URL:
On-Page Optimization | | Czubmeister
http://www.kooskidental.com/services/cosmetic-dentistry/
and If I want to make it local to the city I would use: http://www.kooskidental.com/services/richardson-tx-cosmetic-dentistry/ But what happens is that I have other options off the menu like: http://www.koooskidental.com/services/richardson-tx-cosmetic-dentistry/teeth-whitening/ But if I am trying to rank for richardson tx teeth whitening, I would have to do http://www.koooskidental.com/services/richardson-tx-cosmetic-dentistry/richardson-tx-teeth-whitening/ But that's pretty long and ugly and I don't think I need richardson-tx in their twice. If I am trying to rank for richardson tx cosmetic dentistry and richardson tx teeth whitening, what would be the best structure for the url's?0 -
Google Results Title Tag HELP
Can anybody tell us why Google changes your title tag in the SERP? If you check out the below link or type in 'days inn', you will see the 2nd result for www.daysinnrc.co.uk just says 'Days Inn' but on the actual site the title tag for this page is 'Days Inn UK | Days Inn | Daysinnrc.co.uk' http://www.google.co.uk/#hl=en&sclient=psy-ab&q=days+inn&oq=days+inn&gs_l=hp.3...4110.4110.4.4297.1.1.0.0.0.0.0.0..0.0...0.0...1c.1.kWVC24EnCHE&pbx=1&bav=on.2,or.r_gc.r_pw.r_qf.&fp=7680231318a44bb0&bpcl=35466521&biw=1920&bih=934 This has happened with another site too, does anybody know why? Thanks
On-Page Optimization | | SEOwins0 -
Error is not going away and crawling
I have fixed an error but its still showing in red as error. Im totally new to SeoMoz and to SEO in general so im not sure how this tool works. Did I fix it correctly or not if its still showing? It was a broken link and now it links up to another page. Do I just have to wait? My website only has 8 pages and on the dashboard it says crawled 8 pages but it takes up to a week for a full crawl? Im really confused. Thank you in advanced!
On-Page Optimization | | Pixeltistic0 -
Is there a SEO penalty for multi links on same page going to same destination page?
Hi, Just a quick note. I hope you are able to assist. To cut a long story short, on the page below http://www.bookbluemountains.com.au/ -> Features Specials & Packages (middle column) we have 3 links per special going to the same page.
On-Page Optimization | | daveupton
1. Header is linked
2. Click on image link - currently with a no follow
3. 'More info' under the description paragraph is linked too - currently with a no follow Two arguments are as follows:
1. The reason we do not follow all 3 links is to reduce too many links which may appear spammy to Google. 2. Counter argument:
The point above has some validity, However, using no follow is basically telling the search engines that the webmaster “does not trust or doesn’t take responsibility” for what is behind the link, something you don’t want to do within your own website. There is no penalty as such for having too many links, the search engines will generally not worry after a certain number.. nothing that would concern this business though. I would suggest changing the no follow links a.s.a.p. Could you please advise thoughts. Many thanks Dave Upton [long signature removed by staff]0