Random Products on Homepage?
-
On our homepage, would having 8 randomly selected products from your catalogue (some of which contain keywords) be good, bad or have no effect on rankings?
The proucts change with every refresh. Some may remain the same, but just change position.
-
Random presentation of items is not what you want. You want to tightly control which items are displayed on your front page.
Reasons to display items:
Hot seller you want your customer (who might not have searched for it) to see.
New Item you customer may not know about you want them to see.
Items you want want a little extra juice to flow to so they rank higher in search results.
Items you want to get crawled faster (often new items)
-
I think that it will have very little effect.... and guarantee that it will have zero effect if the products do not appear in spiderable text.
... I'd rather just list my kickass products on the homepage.
-
Google indexing works like taking a snapshot ... thus it depends on which content it catches when the indexing occurs it would have nearly no effect you should aim for the pages where the products really reside to optimize well for them and go for the broad terms for the main page.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Will it upset Google if I aggregate product page reviews up into a product category page?
We have reviews on our product pages and we are considering averaging those reviews out and putting them on specific category pages in order for the average product ratings to be displayed in search results. Each averaged category review would be only for the products within it's category, and all reviews are from users of the site, no 3rd party reviews. For example, averaging the reviews from all of our boxes products pages, and listing that average review on the boxes category page. My question is, will this be doing anything wrong in the eyes of Google, and if so how so? -Derick
On-Page Optimization | | Deluxe0 -
Removing navigation menu items/links on homepage
We are redesigning our website after a long stint with an SEO firm who also handled our design/dev. We want to clean up the links on our homepage but don't want to screw up our IA or SEO. We want to delete some navbar menu items and a whole bunch on random links to our evergreen content below the fold. Would we need to reposition those navbar items/content links to our footer or somewhere else on the homepage to maintain our internal linking structure? It would be great if you could take a look at our site and give us any suggestions or advice on the best way to go about this. Thanks!
On-Page Optimization | | Lorne_Marr1 -
Homepage SEO: Does Text Content Help Traffic?
Hi Mozzers! My employers homepage (www.swarovski.com) is - amongst other problems we're about to fix - very thin (not to say empty!) in text content. If we were to put relevant text on the next version of the page, would that be beneficial in terms of traffic to that page? Thanks and cheers, Chris
On-Page Optimization | | Diderino0 -
Should I add PDF manuals to my product pages?
Hello. A lot of the products I sell on my e-commerce site are very technical. I decided to add PDF data sheets, manuals etc on each of the product pages to improve the customer experience. Now I am not sure if it was the best thing to do. I have noticed a couple of times that the PDF is out ranking the product page in the SERP. For a few products, the PDF ranks but the product page doesn't. Anyone got any ideas?
On-Page Optimization | | DavidLenehan0 -
Eshop - Prevent Duplicate Product Titles... A Strategy
Hi Mozzers ! I'm running a small online vintage bag and jewellery store (www.vintageheirloom.com). Items are unique and need to be written up individually. Whilst the details condition, age etc are unique many of the items name's aren't. For instance, we have over a year had several bags that we've named: Vintage Celine classic box bag Naturally Moz has pulled up these as duplicates, same product title. I could append a unique database id number at the end of each title but it looks strange for the customer. I could add a few details like condition, age & price e.g. Vintage Celine classic box bag - B+ 80s 90s £425 but I don't think this would be entirely unique either. Has anyone a good strategy for creating unique product titles that looks ok and informative to the customer? Thanks for looking. Kevin abut some items do have the same Does anyone have a strat
On-Page Optimization | | well-its-1-louder0 -
How to optimize for a product by two names
So let us assume I am selling an item on my website and it comes in a large array of varieties. Let us also assume that this item is commonly referred to by two different names. (i.e. Cover & Case, Car & Automobile, Notepad & Notebook) Both of these names that are used, in regards to this product, have, for the sake of argument here, the exact same search volume. I want to make sure that I rank for both terms. In my Title Tags I am currently thinking about the following methodology to help that cause. "GE Motors Super Fast and Awesome Car / Automobile" "Ghostwriter Kids Notebook / Notepad" "Super Soft Pillow Cover / Case" Notice I have the space in between the words and the / but my question is if this is necessary or not? What is Google's policy on how they view that / ? Can I do this and still have Google see it as two different words? "GE Motors Super Fast and Awesome Car/Automobile" "Ghostwriter Kids Notebook/Notepad" "Super Soft Pillow Cover/Case" Apologies if this is a fairly basic question but cannot seem to find this information.
On-Page Optimization | | DRSearchEngOpt0 -
HAVING A POPUP WINDOW ON HOMEPAGE AFFECTS SEO?
Good evening, I currently have a blog that uses a popup window after 15 seconds that is used to add visitor to my newsletter. My question is : Does it have a negative effect in SEO? Thanks in advance Maria Jesus
On-Page Optimization | | goperformancelabs0