Is there any correlation between the on-page factors being complete in moz and having a good quality score in Adwords?
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I've been optimizing the website for a few keywords we're targeting and I'm looking to improve the quality score for my Adwords landing pages. My on-page scoring is great, but my scores in Adwords are low.
Ideas?
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Perfect. Thanks.
This is what I get for living in the email marketing world for the past couple years ... refresher courses.
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There is some correlation, because a few of the same relevance factors affect both organic SEO and Adwords Quality Score. However, optimizing your Adwords Quality Score is a whole "different ball game" from onsite SEO - many additional and different factors to consider.
I would suggest starting with the Google Adwords help center: http://adwords.google.com/support/aw/bin/answer.py?hl=en&answer=10215
For additional help, Perry Marshall is a good source of Adwords expertise.
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