How to set up Google Local for regional branches?
-
Hi our company is expanding and we are opening up branches throughout the UK. I want to register a Google Local for each of our new branches. How is best to do this?
My exposure to Google Local is somewhat limited, though I have set up single businesses before, I've never dealth with multiple addresses.
Any help or advice would be great!
Thanks
Aran
-
In addition to Malcolm's suggestions, just be sure you follow the guidelines to the letter to avoid penalties. That's very important.
-
Thanks all for the info.
-
The best practice for places is just to input as much detail as possible. For each 'place' page there is possibility to add images/videos/opening hours and more. Use as much of this available info as possible. You should maybe start with one business location and experiment with what info you can put into it through the place page.
Remember that the main aim of the Google place is for local users to find your business, you want these listings to show up with your [keyword] x [location].
-
Yep Google places rather...Told you my exposure was limited!
I understand the mechanics of the upload and set up. I think I may have worded my question incorrectly.
I'm looking for tips on creating 'well optimised' Google Places for each of my other business locations. Are ther any best practises to follow, or is it as simple as uploading the CSV and were done?
-
Hi Aran,
If your business is going to operate 10 or more locations, I believe this is the page you're looking for:
http://support.google.com/places/bin/answer.py?hl=en&answer=178024
This page describes the process of creating a bulk upload spreadsheet.
Alternatively, you can do each listing manually. Just be sure you follow all of the guidelines that Malcolm has linked to in the Google Places Quality Guideline page.
Does this answer your question? Please, just let me know if you intended something else.
-
Set yourself up with an account from there you can 'edit a data file' and all you have to do is enter the multiple addresses in a spreadsheet and upload. More information on uploading multiple business addresses here http://support.google.com/places/bin/answer.py?hl=en&answer=107528
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Wrong logo on Google Knowledge Panel
We have several different listings & brands on our site and the logo that is being pulled is one of our listings. We have identified the logo through organization structured data as well as provided the "feedback" section with the correct link multiple times. Does anyone know how we can get this resolved?
Branding | | imjonny1230 -
When products are discontinued- best way to handle pinned or googled images
What do you lose by deleting a product and it's images from an e-commerce site? We have many product images with pinterest pins and shares or that show up on google images searches. Our site is an active American craft gallery with jewelry, art and handmade gifts from about 300 different artists. Most products are made in small quantities others are 1 of a kind. So we often have products selling out. Most items are organized by artist. Are there good practices to follow that will best keep our social media presence and links? I'd also like to stop buying extra space for all those images on my server Thanks so much Stephen
Branding | | stephenfishman0 -
Really, what are the benefits of creating a Google Brand page for an e-commerce site?
We have a jewellery store client who already have a Google My Business page set up for its store front business. Should we also create a Google Brand page for its e-commerce site (which has a different business name to the jewellery store)? This client already has a pretty robust Facebook profile. Is it worth it maintaining a Brand page then - since it targets Google plus users?
Branding | | Gavo
And what are the chances of a Brand page appearing on search results when you're not a Nike or a Calvin Klein? Thanks heaps in anticipation of your response.0 -
Google+ Page Question
When we do a search in Google for our brand name like this "google+ whiteboard creations" we see 2 different G+ pages: 1) https://plus.google.com/b/104564843813332206907/ and 2) https://plus.google.com/+WhiteboardCreations/ #2 is our real one which we are trying to promote, grow, etc, etc. However, I'm not sure where the other one came from. Did Google create it? We have the option to "Delete Page" in the settings, but unsure if it will delete the real page we actively manage. Has anyone else had this issue with multiple pages? Any advice as get into G+ more and more? Thanks in advance everyone! - Patrick
Branding | | WhiteboardCreations0 -
Rebranding for Local SEO
I'm preparing to begin a rebranding project for a client who is changing their brand name, logo and primary domain name. They have dozens of locations (some that accept walk-in customers, and some that don't). What's the best place to get started? Once their rebranded website is published, should third-party sources like Acxiom & Localeze be addressed first, then move to Google+ Local, Bing Places, Yahoo Local, etc.? Is using schema for local business and the new company logo on their website a must-do action item? Just trying to be proactive & figure out the best process in order to maximize cost and time efficiency. Thank you.
Branding | | BT2110 -
Brand Name searches: Low Click Through Rates in Google - What are your CTR in the SERPS for your Brandname?
Hello, Checking the Analytics part - Search Engine Optimization/ Queries - I found suprising results for my website: The website is no. 1 for my brand name but only has a 28% CTR on the brandname in the Google SERPS! Please see exactly what I mean here: http://screencast.com/t/GKjwliZ6GTF7 I'm looking for your experience of CTR of other websites in the same situation. Do you have similar low CTR? Some background info; The website is no1 for the brandname. Sitelinks are shown. Google Maps is shown on right. In the period are no adwords advertisments on my brand name as I know. I checked several times. I cant understand where 72% go after searching for my brandname. Thanks for sharing your experience. Best Regards Daria
Branding | | nmedia0 -
Facebook, Google Plus - What to share/like?
Hi everybody! We are planning to offer an incentive to all our customers who interact with us on social media websites. What's the most important thing to ask from a customer? Facebook to like our Facebook business page or to like our own website through Facebook? to just follow us on Facebook or to actually comment / interact on our wall? Google + to +1, share, add to circle our Google+ business webpage or to +1 or share our own website? So basically what do we need to promote most? Our Facebook / Google+ business pages or our own website through social media marketing? While we understand it's important to actually interact with the customers and offer value on social media websites, we are looking to boost our SEO efforts. Thank you!
Branding | | echo10 -
Google Displays Domain / URL Above Description?
I am seeing a new SERP format from Google. (new for me at least) In the past the title tag would display as the first line of a listing, followed by description and domain / URL. Today I see the domain / URL as the second line. This is placing an emphasis on "Who". If you have a big brand or a great URL this might be helpful to your CTR. Are you seeing this? What do you think of it?
Branding | | EGOL0