What is the best way to embed a link back to our site in our video embed codes?
-
Our site has over 100 great videos. We are currently streaming them all from our YouTube channel. I noticed SEOMoz is using http://www.wistia.com and that when I copy and paste a video from SEOMoz that code has a link back to the SEOMoz site in it, which of course is awesome for SEO.
My question has several parts:
Is this possible to do with an embed code from YouTube?
Specifically directed towards SEOMoz: Which of the 3 types of player did you choose, HTML5, Flash or javascript? Why?
Is Wistia just creating a video feed, or are they actually hosting your video content too?
Our goal is two-fold: 1. We want people who embed our videos to be also embeddding a link back to our site and 2. We want our videos to be found in SERPs and have those direct people to our site instead of our YouTUbe channel.
I'd welcome any comments regarding video SEO in this thread. Thanks!
-
Host your videos on a third party host (Wistia, Vimeo Pro) and embed on your site with a crawlable player - most prefer html5 player to get your videos on the SERPs and refer back to your site.
Do not publish videos on Youtube or Vimeo if you want the video to go back to your site - it will be self-cannibalization. Also once the videos are on your site, create a video XML sitemap and submit through GWT.
As far as having a link in the embed code of your videos, I believe Wistia's Embed Builder will help you create an iframe that can do just that.
Here are some helpful posts:
http://www.distilled.net/blog/video/getting-video-results-in-google/
http://www.seomoz.org/blog/winning-the-video-thumbnail-in-google-universal-search
-
You can read about Embedding and Link back to your site.
http://www.seomoz.org/blog/hosting-and-embedding-for-video-seo
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Does Autoplay video effect SEO?
I'm trying to find out if autoplay videos (muted) on the homepage effect seo in anyway? Currently our site ranks around position four on the first page, but we have noticed one competitor we monitor have long auto playing videos on their sites and were wondering if they are a good or bad factor? Any info you would like to share would be great. Thanks
Image & Video Optimization | | 5TW0 -
CDN image links passing SEO benefit?
We used a CDN to host all of the images on our site, and the paths are such:
Image & Video Optimization | | PixelKicks
http://cdn.onedirection.net/wp-content/uploads/2013/02/harry-styles-tongue5.jpg Frequently we get a lot of other websites using our images, which we're fine with, but I would like to know if we get any SEO value from these image links? Interestingly they do appear in the "Just Discovered" section of OSE. Cheers, Chris.0 -
Do on-page video transcripts dilute keyword targeting?
We're considering putting video transcripts in collapsable div tags or using jquery on our actual video page. Videos range from 3 minutes to 12 minutes. For some of the longer videos, is there a chance that having the transcript on-page will dilute the value of our targeted keywords? Or is it the opposite? We just want to make sure we're properly optimizing for SEO/search visibility and not over-optimizing for the sake of it.
Image & Video Optimization | | scherkin10 -
What's the best practice for submitting to YouTube?
Hi all, I'm looking to start having video on my website and have chosen YouTube to host. But what I am asking is "what is the best practice for submitting a video to YouTube". I would have thought that having a transcript would be good, as this will explain what is in the video, a good title to indicate the subject and then just a few keywords/tags for what I believe the audience would be searching for to find my video. Is this the best practice? Or am I totally wrong? Any help would be appreciated
Image & Video Optimization | | SeanLade0 -
What's the best method for posting the same video with different phone and address on YouTube?
For a franchise network, what's the best method for posting the same video that is tagged with different phone numbers and address per each location on YouTube? Will this get removed as duplicate content eventually? Or if I use the geo-tagging feature, will this help?
Image & Video Optimization | | BasementSystems760 -
Google Video Results
Hello Team, I've video website as: www.medikalekran.com . Website has 3550 index. But no result as video. I've 750 video in my website. And also I created a videositemap as: http://www.medikalekran.com/vdstmp.xml I added it to my Google Webmaster Tools account. What can I do for video indexing? Regards,
Image & Video Optimization | | medikalekran0 -
Will hosted videos be indexed and pulled into search results if a video sitemap is submitted, but the video itself is in an iframe?
We're working with a client to create and submit a video site map. All of their videos are on separate pages, with unique copy, etc. The problem is that the videos may have to be within an iframe. Will this be an issue with regards to being included in video and universal search results? Or will the video site map take care of it? While we're on the topic of video site maps, does anyone know conclusively what the best thumbnail size is? Google has conflicting information, one resource says 160 x 120, and another says 120 x 90. Thanks in advance!
Image & Video Optimization | | RedDoor580 -
VIDEO SUBMISSION
Hi - If I remember rightly someone from the SeoMoz team has mentioned a video submission site called Wisteria? Is this right? If so what is the URL and what are the benfits over TubeMogul from an SEO perspective / ease of use etc ? Thanks
Image & Video Optimization | | PH2920