Local Versions of Pages
-
I have a site that offers services across two states and was wondering if I would see any benefit from creating pages such as:
SERVICE in CITY, TX
Would I need to change the content on the pages completely or could I simply swap out the city/state if I have roughly 3-5 combos I want target?
-
Thanks, Robert. Hope business is going good for you this fall!
-
Nice add Miriam,
As always!
Best
-
Hi Terry, As Robert has correctly stated, if you're going to take this approach, it's critical to take the time to do it right. Adding city landing pages to your site could potentially drive a small amount of organic traffic your way, but adding duplicate pages will only harm you. So, the task at hand becomes to figure out whether you've got something distinct to say about the services you offer in each of the target cities. The creativity of your thinking and approach will be so important here! Depending on the competitiveness of your niche and the locales you are targeting, organic SEO (like linkbuilding) may be able to take you to a certain point in the SERPs with these pages, though as you have noted, you cannot really hope to compete with true local businesses with real, physical locations.
-
Thanks I was wondering about the duplicate content issue, just seen so many cases where people have done this and wasn't sure if it actually works.I will definitely look into doing custom content for each page.
We're unfortunately not physically located in either, most of our services get handled over phone, email, and screen sharing. I know this keeps us off of google local for these, we're mainly hoping to catch any local searches that may happen.
-
Do not swap out city state as it will still be duplicate content. Take the time to do it right and it won't take long at all.
The question is are you physically located in say Tyler and Shreveport? If so, do local in both first. Then have pages that are city specific, but with different content. Not spun, different.
You will be glad you did. I would suggest minimally acquiring phone numbers that are specific to the cities you serve from the pov of user interaction with search.
Hope it helps.
Robert
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Links not visible in "Google cache text version" but visible in "Fetch as Google" in Webmaster tool
Hi Guys, There seems some issue with the coding due to which Google is not indexing half of our menu bar links. The cached text version of http://www.99acres.com/ is not showing links present in dropdown "All India" , dropdown "Advice" and "Hot Projects" tab in blue bar on top menu whereas these links are visible in "Fetch as Google" in Google Webmaster tool. Any clue to why is there a difference between the links shown in Google webmaster and Google cache text version. Thanks in advance 🙂
Web Design | | vivekrathore0 -
H Tags for an Events Page
I wanted to get the thoughts of people here about how to best structure an events listing page for SEO. I have a list of events, all with dates, event titles, location name, city and zip. What I do currently is listed below. I also show a version for how I could revise it, but it would require me to duplicate the event date on the page. Any ideas, suggestions or best practice examples you can point me to would be greatly appreciated. Current Structure <state>Events - H1 Tag
Web Design | | abiondo
Friday, December 5, 2014 - H2 Tag
Event Title 1 - H3
Location Name, City, State - P Tags Event Title 2 - H3
Location Name, City, State - P Tags</state> I was wondering if I would see better results by doing the following instead. The benefits I see of this approach are the event titles are h2 instead of h3 tags and the con I see is duplicating the event dates <state>Events - H1 Tag</state>
Event Title 1 - H2
Friday, December 5, 2014
Location Name, City, State - P Tags
Event Title 2 - H2
Friday, December 5, 2014
Location Name, City, State - P Tags thanks, Anthony0 -
Multiple Local Schemas Per Page
I am working on a mid size restaurant groups site. The new site (in development) has a drop down of each of the locations. When you hover over a location in the drop down it shows the businesses info (NAP). Each of the location in the Nav list are using schema.org markup. I think this would be confusing for search robots. Every page has 15 address schemas and individual restaurants pages NAP is at the below all the locations' schema/NAP in the DOM. Have any of you dealt with multiple schemas per page or similar structure?
Web Design | | JoshAM0 -
Do pages with low PA effect DA?
I was looking into raising my firm's Domain Authority and I had a thought. I was wondering if our very low PA pages are bringing the overall DA down? Our homepage is at 43 currently and the DA is 32. We have quite a few pages and I am trimming a little fat in the deep pages currently. I was wondering what would be the result in terms of DA I am also starting an aggressive initiative to blog more and try to attract links through guest posting and HARO (Hep A Reporter Out). I understand that many people will say DA is not a metric your should necessarily build around. But, while I am fighting for rankings in a very competitive vertical, I assume a higher DA is better, no? From everything I have read on Moz over the years, they say that the DA metric is the one that tries to encompass a multitude of factors, similar to the way something more complex like the Google algorithm does. So, I assumed finding small gains in DA could be beneficial to the site's rankings and traffic I tried to go into detail and get specific here because I know how many bad questions are asked daily. Thanks anyone and everyone for the help, I do thoroughly appreciate the Moz community
Web Design | | BossArrighi0 -
Question #1: Does Google index https:// pages? I thought they didn't because....
generally the difference between https:// and http:// is that the s (stands for secure I think) is usually reserved for payment pages, and other similar types of pages that search engines aren't supposed to index. (like any page where private data is stored) My site that all of my questions are revolving around is built with Volusion (i'm used to wordpress) and I keep finding problems like this one. The site was hardcoded to have all MENU internal links (which was 90% of our internal links) lead to **https://**www.example.com/example-page/ instead of **http://**www.example.com/example-page/ To double check that this was causing a loss in Link Juice. I jumped over to OSE. Sure enough, the internal links were not being indexed, only the links that were manually created and set to NOT include the httpS:// were being indexed. So if OSE wasn't counting the links, and based on the general ideology behind secure http access, that would infer that no link juice is being passed... Right?? Thanks for your time. Screens are available if necessary, but the OSE has already been updated since then and the new internal links ARE STILL NOT being indexed. The problem is.. is this a volusion problem? Should I switch to Wordpress? here's the site URL (please excuse the design, it's pretty ugly considering how basic volusion is compared to wordpress) http://www.uncommonthread.com/
Web Design | | TylerAbernethy0 -
Redirecting duplicate pages
For whatever reason, X-cart creates duplicates of our categories and articles so that we have URLs like this www.k9electronics.com/dog-training-collars
Web Design | | k9byron
www.k9electronics.com/dog-training-collars/ or http://www.k9electronics.com/articles/anti-bark-collar
http://www.k9electronics.com/articles/anti-bark-collar/ now our SEO guy says that we dont have to redirect these because google is "smart enough" to know they are the same, and that we should "leave it as-is". However, everything I have read online says that google sees this as dupe content and that we should redirect to one or the other / or no /, depending on which most of our internal links already point to, which is with a slash. What should we do? Redirect or leave it as is? Thanks!0 -
Too Many On-Page Links for my Blog
Hi, I have created a SEO Moz campaign for my travel blog www.EspaceVoyage.net. The Crawl diagnostics tool raised a warning saying that for few pages I have a 'Too many on-page links'. All the problematic pages are of the following style: http://www.espacevoyage.net/2008/08/01/ http://www.espacevoyage.net/2008/08/02/ http://www.espacevoyage.net/2008/08/06/ .... I am not sure what I should do with that ... Since I continue to publish articles on that blog I imagine that that problem will keep growing and growing ... What should I do with that? Thanks P.S. That blog uses Wordpress CMS. Nancy
Web Design | | EnigmaSolution0 -
Combining web pages and it's affects on SEO?
We are looking into amending a website we are working on to try and combine 2 or 3 current pages onto one page. This site is similar to an estate agents site and currently has images, map, floor plan sub pages etc. Can anyone tell me, if we were to combine these pages and include the above details on one page, how that would affect the current search engine rankings?
Web Design | | SoundinTheory0
