Number of clicks / organic traffic - different data in Google Analytics and Webmaster Tools
-
Hi.
I have a little problem. When I open Google Webmaster Tools I see 3000 clicks (in Traffic - Search queries - Clicks). But when I open Google Analytics I see much more visits from search engine (Google) - it´s 4-5 times more! It´s a huge difference, don´t you think?
Do you know, where is the problem? What causes this diffence?
thanks a lot
-
I know this is an old thread, but have you made sure your results from analytics do not count any paid adwords stuff? Initially, I had this problem with my first project and realized the major discrepancies were caused by google analytics counting adwords hits and visitors as part of their "search" traffic. GWT does not count anything for adwords in its search numbers.
There is also this as explained by Google. Google basically says there will always be some minor data discrepancies anyway... between GA, GWT, or adwords back end. let alone that data coming in to moz back end.
can't wait until moz analytics is live
-
In some other projects I see smaller differences. This is so huge! It should not measure completely different data in one project, than data in another. one.
-
I would trust the data in GA more. GWT rounds their numbers and does not always provide accurate data. Plus it is usually a few days behind GA.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Strange 404 Pages Appearing in Google Analytics
Hi, My client has some strange urls appearing in GA which lead to error pages. Please see the following image: https://imgur.com/a/6TPO8yL e.g URLs like /h/6445738.html I've used screaming frog to see if these pages exist on the website and I can't find them, anywhere. Therefore how are they coming up in GA? If anyone could please help I'd really appreciate it.
Reporting & Analytics | | SolveWebMedia0 -
No Search Data in Google Search Console (Search Analytics)
Wondering if anyone has experienced 0 data in their Google Search Console (Search Analytics) and found possible solutions to retrieve data? We have a few clients who, prior to the update to Google Search Console, were getting data regularly in terms of the Search Queries report, but ever since the update to Google Search Console, they are no longer receiving data. As an FYI, both the www and non-www versions of the website are verified in Search Console and the XML Sitemaps and Robots.txt files are clean, tested and working fine. Any insights or experience of sites showing 0 data in Search Analytics? Any possible solutions would be greatly appreciated. Thanks!
Reporting & Analytics | | SEO5Team0 -
Google Analytics Data
What tools can one use to audit a site to ensure that Google Analytics is capturing all the visits that we are getting? TIA Asif
Reporting & Analytics | | prsntsnh0 -
Google Analytics Auto Report Config
Buonpormeriggio from 15 degrees C, very cloudy wetherby UK 🙂 In Google Analytics I love how you can eMail dashboard reports as illustrated here:
Reporting & Analytics | | Nightwing
http://i216.photobucket.com/albums/cc53/zymurgy_bucket/philpotts-tweak-auto-date-range-2_zps3e2b3e50.jpg But a client wants a weekly report but with a week range from Tues to Mon so my question is please:
How do you or can you tweak the date range so when you select weekly it doesnt spit out the standard Mon to sunday report (or Whatever it is). Thanks is advance,
David0 -
How to see organic traffic only?
Im having trouble separating our organic traffic vs our PPC. When I go into Analytics>Traffic>Sources>Search>Organic, its giving me numbers that are not accurate. I believe whats happening is that its not able to distinguish our bing organic/ppc. Is using Webmaster tools Search Queries a more accurate way to determine organic search volume?
Reporting & Analytics | | DemiGR0 -
What is the difference between "Organic Traffic" and the "Non-Paid Search Traffic" default segment in Google Analytics?
These two filtering options ("organic traffic" in the left sidebar and "non-paid search traffic" in the advanced segments) give me slightly different numbers. Any idea why this would be the case?
Reporting & Analytics | | FPD_NYC1 -
How do I keep the SEOmoz bot from showing up in my Google Analytics?
I noticed today that we had a huge spike in visits on December 9th of this month. We are talking like 13,000 more visits. The network the visits were from was psinet inc. Any suggestions on how to keep these bots from registering in my Google Analytics? Is there an ip address I can exclude?
Reporting & Analytics | | Hosmercars0 -
Google Analytics
Hello In Google analytics you can obtain the number of visits as a result of non-paid search. You can also set up custom reports to find the number of organic searches. The numbers are different, so what is the obvious difference between these two metrics that I'm missing. Thanks in advance for any assistance. Neil
Reporting & Analytics | | mccormackmorrison0