Which new domain extensions matter
-
Hello,
Which new domain extensions matter to preserve future rankings? For example,
.shop, .inc, .blog, .web,
etc.
-
I won't be doing it. The Search Engines have changed since the early 2000s. Do you have a .us or .info to protect your brand? To match my domain authority and brand awareness from Google, they would have to tons and tons of work. "Protecting your brand" implies to me that someone will be pretending to be you and sell stuff that you offer. They'd have to outrank me for my keywords and brand awareness. I don't see that happening. EMDs could still be worth it but people naturally search for things vs typing in the exact domain name with correct extension. (I know Google had an EMD update but that effect mostly thin content EMD) If you are truly a "brand" with recognition, people know what outlets you have. If someone is pretending to be BobGW.blog, I find it hard to believe they would be overtaking your efforts. I just don't see it working out like it did early on in the web. Brands matter now and microsites (though they still work) are going by the wayside.
-
So you guys wouldn't recommend investing in them to protect your brand when you already own the .com, .net, and .org?
-
I agree. .com will always be king and I don't see any overtaking it. I personally think TLD have a very small factor in rankings between one TLD or another.
-
Is there a none of the above option? .com is still king and will always be. Until a major brand uses one of them as their MAIN url, it won't happen. If Overstock.com couldn't make O.co stick, then I don't see ANY of these working very well. I think a Brand may use them for a specific purpose but it won't be anything significant. If I had to guess I think .shop would work. I could see nfl.shop or something like that catching on.
-
If I were a company's CEO .inc would matter to me. If I had an ecommerce site, I'd go with .shop. If I were a blogger (which I am) I'll probably register a .blog for me. Well I think the .web will be something people would consider having for themselves if there are no .com's available.
I'm looking forward to .inc and .web.
-
.ferrari, obviously...
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Should I buy an expired domain that has already been redirected to some other website? Can I use it or redirect it to my own site if I purchase it?
I was going to purchase an expired domain but then I came to know that it has been redirected to some other website. I have two questions: Can I build a website around this domain if I purchase it? and will the Domain Authority remains the same ? Can I redirect it to my own site? and will all the Link Juice flow to my site?
Industry News | | Kamranktk0 -
My site got hacked and now i have 1000s of 404 pages and backlinks. Should i transfer my site to a new domain name and start again?
My site was hacked and I had 1000s of pages that should not exist created and has had 1000s of backlinks put in. Now i have the same pages and backlinks redirecting to 404 pages. Is this why my site crashed out of google and my SEO fixes since have made no progress to my problem?
Industry News | | KeithWarbyUK0 -
Does a blog on a subdomain pass on SEO credit to the main domain?
When setting up a Hubspot blog you are asked to create a subdomain such as blog.website.com in order to have the blog hosted there. Two questions: 1. Does a blog on a subdomain pass on SEO credit to the main domain?
Industry News | | cmortensen
My understanding is that a subdomain is treated like a unique site but I'm not finding current articles to confirm this is still true. 2. If it does not pass on credit to the main domain and the subdomain is only building "SEO love" for itself but your posts are getting found and driving conversions... from a marketing perspective does this non-transfer of SEO credit really matter? Meaning if blog.website.com is linked to the navigation on website.com, your site has quality content, has relevant calls to action, and you are lead nurturing like a good marketer... does the passing of SEO credit matter if your posts are what's getting found and filling the top of the funnel? Thank you in advance,
Christine1 -
Same Content or New Content?
Hi Everyone, Hope everyone is doing good. Well, thanks to the input of many people (experts) on this site I have almost arrived at where I want to be, even better than that....I am almost there with confidence because of all the input received from this site. So what have I done? I have redesigned a static website to WordPress, I decided t keep the old link structure which is suffixed .html, and to use redirects if needed. I also swithed hosting service providers to noe that carries htaccess. My last question, well probably not, is do I use the same content from the same pages on the old website to the new, or do i create new content, It is a local service business, new content would not be a problem, however, our current content seems to be ranking well with the old site though. In summary, should I change the content of the new site so "Duplicate Content" does not arise? Should I leave transdfer the content to the new site to maintain on page SEO that has been ranking me good thus far? As Always, any and all input is really appreciated! -jimmy
Industry News | | jimmy02251 -
Does anybody know why my domain name is up to sale?
One of my domain names is not showing on Google's search results, when I type the URL in nothing appears. I notice something to do with blocked, but I couldn't find the message again. When I type in the actual URL in the search box it comes up with the message that the domain is up for sale for $32 the year, but the strange thing is it is still registered to me and it's definitely not up for sale? I find this very strange has anybody got any ideas whatbn could be happening? I sent in what they call a trouble ticket to the domain parking service, so I'll see what their replies is This is the doamin www.whitby-.uk.net
Industry News | | whitbycottages0 -
New Search Engine
Looks, like I signed up months ago to be a BETA tester for a new search engine called Volunia Has anyone else heard about this engine? Just curious! Thx
Industry News | | Ben-HPB0 -
Hyphenated domains – good or bad?
I have a client who will be changing their domain name from www.brand.co.uk to www.brandglobal.com. There are concerns however that this might affect the searches for brand terms and variants. Hence, there is a suggestion for going for www.brand-global.com. I’m aware that search engines are smart enough to discern the brand name in most cases, but I’m wary if it would impact highly on the brand search terms and would it be a better option to go for www.brand-global.com instead of www.brandglobal.com? Any advice (or reference to discussions around this) would be much appreciated. Thanks
Industry News | | ravisodha0 -
Is it Google's new interface for search result?
Hi, While searching on Google, i came across a new search result page without underlines in the titles of search snippets. Is Google experimenting with something new or there is some problem in my browser. I checked it in Firefox but at the same time when i checked it on IE, normal page was visible. Regards photostream
Industry News | | IM_Learner0