No progress in 4 months in a non-competitive area !
-
Hi SEOs
We are a SEO and Web Agency based in Cholet, France. We have this client (Alpage Choaille : <cite class="_sd">www.alpage-choaille.fr/</cite>) for now 3 months, we have done all of the on-page optimization so far but can't get ANY progress on all of the 15 keywords tracked.
This is not a competitive area, and we are looking at "local" rankings ( chalet beaufortain, gite beaufortain, gite en savoie, gite de charme, chalet de charme).
We haven't done much OFFSITE, and we can't see any links on Open Site Explorer or Moz as this site is not part of their database.
Many thanks in advance for your help.
Best Regards,
Benjamin
-
Hi there,
I'd echo the points above regarding on and off page, especially off page: a poorly optimised site from an on-page perspective can gain rankings based on its great backlink profile. A perfect website with perfectly optimised pages will not rank if it does have links.
Have you engaged in any link development during the fours months? Along with looking at the points Erwan raised, I would look at the backlink profiles of your competitors in the area and decide on a 12 month goal for how many links you need and from which types of sites. Have a look at the link development category on the Moz blog for years worth of good ideas as well.
-
1/ "This is not a competitive area"... It depends :).
Your homepage title is "Gîte en montagne - Chalet - Savoie | Alpage du Choaille d'en Haut"
"gite en montagne" "gite savoie" "chalet montagne" "chalet savoie" are quite competitive in terms of SEO or SEA.
It you want to target "beaufortain", you should include it in your page title.
2/ Average #1 ranking = 2000-2400 words. Your text = 200 words.
3/ As Matt-Antonino explained, you lack of authority ; you need more links... and more anchors text relative to your keywords.
4/ As far as I'm concerned, I would add a blog to talk about the area, to explain why it's great to stay there and what you can do, testimonials, videos etc.
Is there a way to do great content and to get a few natural links ?
-
You have 7 total links on this site. There's no authority built - you need to actively attempt to figure out offsite SEO. The onsite is a bit thin but the offsite is holding you back.
Hint: start with TripAdvisor.
-
Hi Martijn, No worries for french its one hell of a language to master it
Regarding Page Optimization, I took the example of the Home Page :
Home : Meta Title Gite en Montagne - Chalet - Savoie
H1 : Alpage du Choaille d'en Haut - Un Gîte en Savoie
H2 : Bienvenue au Gîte Choaille d'en Haut
H3 : Bienvenue à L’Alpage du Choaille d’En Haut !
Footer : Gite en montagne beaufortain d'exception
Body : Keyword "dans ce gîte montagnard" x1
Too many variations on "Gite Savoie" Maybe, I guess ?
Many Thanks
-
Hi Benjamin,
My French is terrible so I must have missed something probably. But when I check the keywords you provided against the site and it's pages I can't find any keyword in the META title of these pages. That's one of the basic on page elements if you want them to rank only based on, on page factors.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Page Speed Insights for www and non www sites
I'm testing a client site for speed and I'm getting different results when I test www and non www. What's causing this from the same site? Non www scored 37/100 for mobile, very concerning www scored 54/100 for mobile, still problems but not as severe Can anyone shed any light on this please?
On-Page Optimization | | Marketing_Optimist0 -
Hit by Panda 4.1 and it couldn't be more wrong!
Hi, I'm scratching my head with this one, I have a website with around 40 pages of unique content produced by a professional copywriter who works magazines and PR agencies - each page has around 750/1000 words - according to Google the reading age is intermediate as you would expect from a good copywriter, I have anchor points jumping around the page to information the user shows an interest in - this happens I have video recording and heat maps. I also receive 100s and on some pages 1000s of social shares from Facebook, Twitter, Linkedin and G+. I wanted to build a site the way Google wants you to so I have done no link build at all, everything focused onsite so I just spent the last 2 months making the whole site responsive for mobile and tablet devices - I also spent time getting the load time down and 'was' in the process of hooking into a CDN for extra performance. Ive done everything I can to make the site just good and its reflected in the social sharing and natural links from sites such as huffington post. On the 23rd my sites rankings which were solid for over 2 years have crashed, but what's worse is ive been dropped and replaced with sites using the same tactics as the Payday Loan industry, and it seems great favouritism has been given to sites containing Adsense - I can see ranking one page sites with less than 300 words content and 3/4 ad units above the fold and sites which have taken chunks of content off Wikipedia and rank. Thumbs up Google, great job.
On-Page Optimization | | followuk0 -
Google is showing product rating of 1-star in search results when average rating is 3.7 - 4 stars
When searching for the brand name "SteriPEN", the #3 listing on the SERP is for one of SteriPEN's "Adventurer Opti" product at REI.com, On the SERP for this search, the REI listing for Adventurer Opti product displays showing the product as 1-star based on a product review from 2010. What we don't understand is the fact that the product history has a 3.7 to 4.2 rating on most websites. Why would a product with so many reviews and established history have 1 review that drives the 1-star rating from such a prominent retailer? Makes no sense. Any suggestions as to whom we might be able to contact for help with this is greatly appreciated. edit?usp=sharing
On-Page Optimization | | ReachMaineAgency0 -
Redirect both / and non-/ URLs?
I am doing SEO on WP site. Due to some duplicate pages (rel canonical was done before) I am doing 301 redirects at the moment. And I wonder if I need to redirect both links w/ and w/o trailing slash. Default is non www, w/o trailing slash. Like there is .com/category/news but there is same page linked in .com/news (well it works when permalink structure is set to /%category%/%postname% and returns 404 error when structure is set to /%postname%).
On-Page Optimization | | OVJ
I redirected .lt/naujienos to .lt/category/naujienos. Should I also redirect .lt/naujienos/ (with trailing slash)? There's absolutely no problem redirecting this, but there are some more pages which I want to edit their URLs and I wonder If I should do both redirects from links /w and w/o slash?1 -
Is there any problem up-dating changes on our web say 2 0r 3 time in one day or sould it be 2-3 times a month
Is there any problem up-dating changes on our web site say 2 or 3 time in one day or sould it be 2-3 times a month. Thanks Trish
On-Page Optimization | | waynecoll0 -
Hotspot area for SEO
Hi, we have an online store: http://www.redwrappings.com.au/ There's been a debate regarding which area is recognised to be the most important place/hotspot for SEO: Free delivery van area (top left panel) OR Top menu navigation Given that if you look at the page html source code, the top navigation loads last and the free delivery fan area is the first one to be read in the html source code. We did this because we want the body page content (h1 & text content) to be read first by search engine robot & also the body can load faster for the user. Is this the right thing to do or we better off load the top navigation first? Thanks
On-Page Optimization | | Essentia0 -
Re-write homepage url for non EMD for SEO
Hi, A lot of talk about EMD's lately not just here but all over SEO and affiliate forums. I've dabbled in emd's but have decided to go against the grain and use a non emd. I think I can optimise hard enough to rank and at the same time build a brand, which is where most emd's fail. But my question is this: If you are targeting lets say the term 'running trainers' and the domain is runyoursocksoff.com would it be more beneficial to rewrite the root domain to this: runyoursocksoff.com/running-trainers/ It does look messy to me and more then likely I would not use this but I have seen it a few times and was wondering if its a work around for non emd's.
On-Page Optimization | | activitysuper0
