Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Yoast Local SEO Reviews/Would it work for me?
-
Hi everyone,
I'm looking for some feedback on Yoast Local SEO, and if you think it'd work for our site. www.kempruge.com. Our site is a wordpress site, and there's nothing about it, off the top of my head, that makes me think it wouldn't work, but I've been wrong before.
We do use All-In-One SEO, not the Yoast plugin, so I'm not sure if that's compatible.or would cause a problem? (The reason we use All-In-One and not Yoast is because that's what we had when I got here, and I'm worried what would happen if we switched).
Also, we have three offices, and I need to be able to do local seo for all three. I know Yoast says it supports multiple offices, but I'd feel more comfortable if someone on here let me know from his/her experience that it did.
Anything else you want to add about Yoast Local, I'm all ears!
Thanks,
Ruben
-
I think that if that pluggin just gives you a schema markup. Why not just to go to schema.org get the local code and place in your page.
With that you would avoid a pluggin instalation that you slow page speed just fot a simple code that you can get on web.
-
Hi Ruben,
I've not personally used Yoast, but here is a resource for you documenting how to do so for multiple locations:
http://kb.yoast.com/article/114-configuration-guide-for-local-seo
And here's a blog post on same:
https://yoast.com/local-seo-v1-2/
I hope others who have actually worked with this will chime in
-
Yoast local SEO plugin is compatible only with their Wordpress SEO plugin, you will need to install that first. Having said that, local seo would add the proper schema.org markup to your page which you can easily test on the google structured data testing tool to make sure that google can read it. Its a one time payment and would save you time and money if you dont know how to manually add the schema. It also provides you with a shortcode for route planning which could be an additional extra for your website visitors.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Which are the best off-page SEO techniques for 2020?
I have just published an awesome website or blog, and i really worked hard keeping everything perfect. Do you think it’s enough? Having a perfect blog, website or business is just enough. i need readers for my blog, visitors to my website, and customers for my business. So, what to do?
Local Website Optimization | | boxinghunter0 -
Geo-Targeting Boroughs/Neighborhoods in New York
Is there a way to determine which boroughs/neighborhoods are drawing traffic in big cities like NYC and LA?Google Analytics lists all traffic under the city name, so New York, NY, gets 90%+ of the traffic.
Local Website Optimization | | GoogleAlgoServant3 -
Research on industries that are most competitive for SEO?
I am trying to see if there is a reputable / research-backed source that can show which industries are most competitive for search engine optimization. In particularly, I'd be interested in reports / research related to the residential real estate industry, which I believe based on anecdotal experience to be extremely competitive.
Local Website Optimization | | Kevin_P3 -
Areaserved json-ld schema markup for a local business that targets national tourism
If there is a local business that thrives on ranking nationally for people searching for their services in that location, do you target the business's actual service areas or target nationally? For instance, a hotel in Denver, Colorado. Would the areaserved markup be: "areaServed":[{"@type":"State","name":"Colorado"},{"@type":"City","name":"Denver"}] Or "areaserved":"USA" The "geographic area where a service or offered item is provided" would be denver, colorado. But we would be looking to target all people nationally looking to travel to denver, colorado. Or would it be best to target it all, like: "areaServed":[{"@type":"State","name":"Colorado"},{"@type":"City","name":"Denver"},"USA"]
Local Website Optimization | | SEOdub0 -
Subdomain vs. Separate Domain for SEO & Google AdWords
We have a client who carries 4 product lines from different manufacturers under a singular domain name (www.companyname.com), and last fall, one of their manufacturers indicated that they needed to move to separate out one of those product lines from the rest, so we redesigned and relaunched as two separate sites - www.companyname.com and www.companynameseparateproduct.com (a newly-purchased domain). Since that time, their manufacturer has reneged their requirement to separate the product lines, but the client has been running both sites separately since they launched at the beginning of December 2016. Since that time, they have cannibalized their content strategy (effective February 2017) and hacked apart their PPC budget from both sites (effective April 2017), and are upset that their organic and paid traffic has correspondingly dropped from the original domain, and that the new domain hasn't continued to grow at the rate they would like it to (we did warn them, and they made the decision to move forward with the changes anyway). This past week, they decided to hire an in-house marketing manager, who is insisting that we move the newer domain (www.companynameseparateproduct.com) to become a subdomain on their original site (separateproduct.companyname.com). Our team has argued that making this change back 6 months into the life of the new site will hurt their SEO (especially if we have to 301 redirect all of the old content back again, without any new content regularly being added), which was corroborated with this article. We'd also have to kill the separate AdWords account and quality score associated with the ads in that account to move them back. We're currently looking for any extra insight or literature that we might be able to find that helps explain this to the client better - even if it is a little technical. (We're also open to finding out if this method of thinking is incorrect if things have changed!)
Local Website Optimization | | mkbeesto0 -
Subdomain for ticketing of a client website (how to solve SEO problems caused by the subdomain/domain relationship)
We have a client in need of a ticketing solution for their domain (let's call it www.domain.com) which is on Wordpress - as is our custom ticket solution. However, we want to have full control of the ticketing, since we manage it for them - so we do not want to build it inside their original Wordpress install. Our proposed solution is to build it on tickets.domain.com. This will exist only for selling and issuing the tickets. The question is, is there a way to do this without damaging their bounce rate and SEO scores?
Local Website Optimization | | Adam_RushHour_Marketing
Since customers will come to www.domain.com, then click the ticketing tab and land on tickets.domain.com, Google will see this as a bounce. In reality, customers will not notice the difference as we will clone the look and feel of domain.com Should we perhaps have the canonical URL of tickets.domain.com point to www.domain.com? And also, can we install Webmaster Tools for tickets.domain.com and set the preferred domain as www.domain.com? Are these possible solutions to the problem, or not - and if not, does anyone else have a viable solution? Thank you so much for the help.0 -
Same blog, multiple languages. Got SEO concerns.
Hi, My company runs a small blog in swedish. Most of the visitors are our customers/prospects. We will write about generic concepts regarding our business and the occasional company news story. However, I have quite a few ideas for articles that could be interesting to a lot of people, and I'm tempted to write those in english for better exposure. I would love it if that exposure could boost my companies authority. How should I go on about this? Can I somehow tell search engines that a certain part or page of the site is in another language? Should I translate our entire site to english and post the english post in a separate blog feed? Any insight is welcome. Thanks in advance!
Local Website Optimization | | Mest0 -
SEO: .com vs .org vs .travel Domain
Hi there, I am new to MOZ Q&A and first of all I appreciate all the folks here that share their expertise and make everyone understand 'the WWW' a bit better. My question: I have been developing a 'travel guide' site for a city in the U.S. and now its time to choose the right domain name. I put a strong focus on SEO in terms of coding, site performance as well as content and to round things up I'd like to register the _best _domain name in terms of SEO. Let's suppose the city is Atlanta. I have found the following domain names that are available and I was wondering whether you guys could give me some inside on which domain name would perform best. discoveratlanta.org
Local Website Optimization | | kinimod
atlantaguide.org
atlanta.travel
atlantamag.com Looking at the Google Adwords Keyword tool the term that reaches the highest search queries is obviously "Atlanta" itself. Sites that are already ranking high are atlanta.com and atlanta.gov. So basically I am wondering whether I should aim for a new TLD like atlanta.travel or rather go with a .org domain. I had a look around and it seems that .org domains generally work well for city guides (at least a lot of such sites use .org domains). However, I have also seen a major US city that uses .travel and ranks first. On the other hand in New York, nycgo.com ranks well. Is it safe to assume that from the domain names I mentioned it really doesn't matter which one I use since it wouldn't significantly affect my ranking (good or bad)? Or would you still choose one above the other? What do you generally thing about .travel domain names (especially since they are far more expensive then the rest)? I really appreciate your response to my question! Best,
kinimod0