Ranking Well in Google But Not Bing - Why?
-
Hello Moz Community,
I'm ranking well in Google (#2-#6 for various keywords) but on the second page of Bing.
Are there certain differences that I should be aware of?
Thanks,
Cole
-
My company gets a ton more traffic from Bing than Google. I have found (could be a coincidence) that I get far more conversions and technical support questions from Bing as well. I have lost some rankings in Bing because of the changes I have made to my site to keep up with best practice for Google. However strange it might sound, I haven't suffered any traffic or conversions from the loss of rankings in Bing.
Do you ever use your Bing Webmaster Tools? They are a little less insightful than GWT, but BWT does offer some insight to help your rankings. I would start there first.
Good Luck!
-
Thanks for those resources Pixel by Pixel.
Cole
-
Hey Andy,
No disavow or https has been done. I've private messaged you.
Thanks,
Cole
-
Hi Andy,
I agree with most of your points but I would disagree with HTTP as a good example its very difficult to find much proof that HTTP really does give a boost, its so tiny you can't even measure it nearly. Bing does do somethings better than Google but really its neither here nor there.
If someone ever asked me to rank them in Bing I'm sure I would be far more lost than I should be but there are a few examples I found after a scoot about
http://www.bing.com/webmaster/help/webmaster-guidelines-30fba23a
http://www.searchmetrics.com/en/knowledge-base/ranking-factors-bing-us-2013/
http://www.limecanvas.com/how-to-rank-high-on-bing-search-engine/
Let us know how you get on and I hope some of that helps.
-
Hi Cole
They are currently two different search engines and as such have different algorithm rules.
Here in the UK, Google gets far more traffic than Bing, so when I have to make a change, I look at if it will affect Google, Bing is a secondary issue. If something affects Google positively but Bing Negatively I would always go with the Google option as it receives far more traffic.
One good example, Google gives a small ranking boost for HTTPS, whereas Bing doesn't.
Also if you have done a disavow file for Google, did you do the same for Bing, most people don't and hence you still have spammy links pointing to your site.
If you can either send me your url or post it on here and I will take a look for you.
Thanks
Andy
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Do header tags impact the rankings much?
Hi all, I have gone through some posts and comments where it's been mentioned that header tags will be considered as any other content on page. Is that really true? Writing up more relevant header tags as per the page topics doesn't have any impact? I would like to know the updated importance of header tags in today's SEO. Thanks
Algorithm Updates | | vtmoz0 -
High clicks and low rankings - Correlation?
Hi everyone, we noticed while doing last month's reports that even the best performing campaigns have a few keywords that slipped - some up to 10 positions down. We know keywords fluctuate every month, but May was just a weird month for rankings. While looking at possible issues that caused this, we noticed that these campaigns' clicks have gone up. So while keywords have gone down, their visitors seemed to be on the rise. Is there a correlation? Maybe Google saw an increase in visitors and decided something's up and lowered the rankings (this sounds ridiculous - sorry! May just be pure luck, but thought I'd ask anyway). Has anyone seen a drop in their rankings for May also? I checked everywhere, and I don't think there has been a major update going on. Thanks!
Algorithm Updates | | nhhernandez2 -
Weird Bing Search Results
Hi all, I'm hoping someone can explain what's going on here, because after hours of searching I cannot find anyone having the same problem... We use Bing search to provide the site search functionality on our website and recently for a particular keyword search, the results include several pages which are not on our site: they are on completely different domains! You can replicate it by going to bing.com and using the "site:" operator together with that keyword. Again, results from other domains appear in amongst the pages on our site. I cannot find any other keywords which produce this same behaviour: every other keyword I have tried shows only results from our site. However, I obviously haven't tested absolutely every possible keyword combination. Bing isn't "padding" out the results or anything like that, because we have more than enough pages referencing this term on the site, and I'm at a total loss as to why this is happening. So, I suppose my question is: has anyone ever had this happen to them? And if so, what did they do about it? Many thanks, Dan
Algorithm Updates | | clarkovitch0 -
Page Rank Metrics Disapearing
Hi Everyone. I keep hearing from different people that googles PAGE RANK , Will soon be eliminated. Has anyone heard anything more about this ? Or is this a myth? This would make it more complex for the average person to rely on DA and TF etc.. Would love to hear from you guys. I actually like the PR rating system. Also have websites more then a year old which are still not showing actual PR yet .Maybe delayed or maybe not. Robert
Algorithm Updates | | Yellow20000 -
Rankings Change
Hi I've noticed some ranking drops on 15th Jan, I saw there was an update on Jan 8th - could this have had a knock on effect a week later?
Algorithm Updates | | BeckyKey0 -
Google domain search
Hello all, I'm a newbie to SEO, so you'll have to bear with me. I just started a website LangleyHomeSaerch.com a few months ago and am having trouble ranking with google. When I search "Langley Home Search" with Yahoo or Bing, it comes up on the first page. However when I search it with google it doesn't seem to rank even in the first few hundred pages. The only way I can get a match from google is if I search "Langley HomeSearch" or "LangleyHomeSearch". I know due to google's newer algorithms that there is less importance put on domain name matches, but is this normal, or is there anything I can do to improve it? Thx, Colby Langley, BC
Algorithm Updates | | colbygedak0 -
Will Google discount new gTLDs?
I have the opportunity now to acquire a very desirable generic domain name with either the .org or .pro TLD. Obviously, the .pro version I can get for a far better price. The .org will probably end up being about 10x the price of the .pro. I feel like the .org would give me instant clout while the .pro might raise eyebrows. Also, I'm concerned that Google might also discount these new gTLDs. What do you guys think? Is the perceived authority of the old-time TLDs something worth investing in? Or will this fizzle away over time as the new gTLDs flood the market? THanks! Ira
Algorithm Updates | | iraweissman0 -
Input on Experiment with Google
As I'm doing more research into Google's devaluing links, I can do nothing more but to wonder if we will be penalized for previous links (bad links). Here is the situation: Our company was ranking very well for this particular keyword (within the top 3 positions on Google). However, in the last 6 months, we have seen rankings drop significantly (now to the point Google doesn't even recognize the existence of the page). With Google not recognizing us, we decided to do an experiment. The experiment: Make another page with a different URL and delete the existing page that is not ranking in Google. Our Experience: We have noticed that our pages will get indexed and ranked within weeks or making a new page. Our Goal: To get ranked on Google Will our new page get penalized from the old page if it's an entirely new URL? Will the fact that Google in devaluing our links effect our new page that we are trying to get ranked? Any insight would be of great value. Thanks in advance
Algorithm Updates | | WebRiverGroup0