How do I distribute blog content?
-
Morning Mozzers!
I work for an online wedding retailer and we add new, unique, high quality content to our blogs on a daily basis. After adding the new content we Tweet it and mention it on our Facebbok page. My question is this: how can I distribute the content to generate back links? Any example sites or case studies of things you guys have done in the past would be great!
Thanks in advance.
-
Thanks a lot guys. Plenty of advice there for me to be looking at and cracking on with.
-
If you have a following of very interested people on twitter and facebook, you are distributing your content. If you content is great they might pass it on. However, if it is best-on-the-web the chance is much higher. Some sites have high enough content that FB and TW announcements are enough to generate links and propel their rankings with zero time spent on link hunting.
Perhaps instead of doing a daily post, work on your content for an entire week and publish something phenomenal. Look at the SEOMoz blog posts how they have many images, data, references, quotations and much more. They are not trivial content. They are kickass documents.
-
http://www.seomoz.org/blog/competitor-analysis-for-linkbuilding-a-guide-for-people-who-hate-linkbuilding My post on finding places to link based on your competitors backlinks (+learning the niche as you go). Asy ou go through, note the places that offer blogging or blogs
I have had a bit of success using <cite>myblogguest.com/</cite> You do have to wade through some crap from article churners but there are a few nuggets in there. I am going to try the paid subscription for a few months and see how it does
http://www.seomoz.org/labs/link-finder/index.php stick your details in here and see what you get out
http://www.seomoz.org/link-finder/ stick in wedding dresses and get the contact details of those blogs and organise some cross promotion
Otherwise contact, contacts, contacts. Ask these guys if you can guest post <cite>www.secretsalons.com</cite>and get them to guest post back - they use their twitter etc to promote you
"online wedding retailer and we add new, unique, high quality content to our blogs on a daily basis" <-- Son, I am skeptic
If you are writiing content and then looking for places to seed it, then I think you're doing it the wrong way round. If your daily output isn't getting traction, do fewer posts but make them better
http://www.confetti.co.uk/ <-- this is you I guess? id stick those fb/tw buttons right at the top with a CTA & make the phone number much bigger
S
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
I have managed to land a few expert pieces on external sites for my company and would like to document that on our blog in the form of mini-blurbs which lead through to the article... but if I link back to it, is that bad practice?
Of course link sharing can be punishable if it is done to share juice, and I understand that on the surface it could look like link sharing, but in reality it would just be nice to document the different successes we've had. Thoughts?
Link Building | | MatthewWhatley1 -
Press releases and duplicate content
Hi Mozzers, What does Google think about a press release, appearing on lots of websites (relevant websites) as part of a link building campaign. Does the fact that this press release content is duplicated across lots of sites have a negative impact? Thanks in advance
Link Building | | A_Q0 -
Blog on subdomain?
Hello, I am going to add a blog to my site.
Link Building | | AdAdam
I use cloudfront CDN to host my whole site (its a 1 page parallax type thing now)
With cloudfront I can not easily do dynamic content but it is possible. So I have a few options blog.mydomain.com pointing to a regular server
www.mydomain.com/blog/ uploading static html pages for my blog, its a slight hassel but not too bad What could be best for SEO? will having blog.mydomain.com be seen that much differently to google? are they smart enough to see it as just another section of my site? Another spanner in the works is that I have a domain for australia and a totally different domain for international sales with no content or structure duplication between them
Could I maybe be better off with a myname.wordpress.com blog and linking it to both my domains?
There are a ton of spam wordpress blogs so I am not sure what would be best. My blog will not be intended for just SEO purposes.0 -
Do I have to be worried about listing my events on third-party sites with the same content?
Hello everyone, We run classes and we just released our 2014 schedule. I am thinking of manually posting each class on the various event sites on the web (zvents, eventbrite, yelp, etc.) Should I worry about any sort of penalty if the content of these events are exactly the same? Also, some allow links within the description, my plan was to have 1-3 links going back to my product page with varying anchor text. Is there anything I should worry about with this plan? Thanks in advance for any help
Link Building | | CleanEdisonInc0 -
Domain authority through blogs
So, I was looking at my competiton, and noticed that they have 4 times the amount of link that my page has. I noticed that they made a blog on almost every free blog hosting available (like webs.com, jimdo.com, .weebly.com...) And every blog has a high domain authority (and poor content) with links to their page. Is this helping with their domain authority? Should i do if for my page too? Thank, M.
Link Building | | Spletnafuzija0 -
A competitor is posting to all these blogs!
One of my competitors is posting on blogs like this getting free back links. http://50fiftyclothing.com/blog1/
Link Building | | CLTMichael
http://www.get-rid-of-bellyfat.org/tag/disease/ http://www.medicalinfo101.com/ He is killing the SERP, but how am I suppose to compete when google is rewarding him with great rankings?0 -
Blog traffic / link ratio? (Esimated of how much traffic will result in a link)
Hi, Was wondering if people could please tell me some estimates of how much traffic is likely to gain links to a blog post? For example 1,000 hits = 1 link, Hence 10,000 hits = 10 links to a blog post? I understand there is no magic ratio I just want to know what people have achieved. I’m after averages not just a one off really successful blog post too. Please specify the topic you achieve this in e.g. SEO, photography, business, heath... etc.
Link Building | | charles10 -
Link Building Through Blogs
A client of mine wants to look into new areas of link building after convincing them that their current link building strategies (purchasing multiple links from god knows where) was not working well for them. Essentially I felt they were spinning their wheels. Now, we are looking into content related blogs to get some honest links for their site. They sell sports equipment and we are looking at sports blogs to get links/partnerships. Most of these blogs want sponsorship fees or advertising fees. From an ethical standpoint I understand buying links is not the best idea. But because these are blogs that earn traffic, have relevant content, and can be helpful for the advertisement aspect to link to people who might be interested in their products as well. There shouldn't be a problem in acquiring a few of these links if the budget allows for it, correct? Also are blogs a good source to acquire links from?
Link Building | | USHoleInOne0