How do I distribute blog content?
-
Morning Mozzers!
I work for an online wedding retailer and we add new, unique, high quality content to our blogs on a daily basis. After adding the new content we Tweet it and mention it on our Facebbok page. My question is this: how can I distribute the content to generate back links? Any example sites or case studies of things you guys have done in the past would be great!
Thanks in advance.
-
Thanks a lot guys. Plenty of advice there for me to be looking at and cracking on with.
-
If you have a following of very interested people on twitter and facebook, you are distributing your content. If you content is great they might pass it on. However, if it is best-on-the-web the chance is much higher. Some sites have high enough content that FB and TW announcements are enough to generate links and propel their rankings with zero time spent on link hunting.
Perhaps instead of doing a daily post, work on your content for an entire week and publish something phenomenal. Look at the SEOMoz blog posts how they have many images, data, references, quotations and much more. They are not trivial content. They are kickass documents.
-
http://www.seomoz.org/blog/competitor-analysis-for-linkbuilding-a-guide-for-people-who-hate-linkbuilding My post on finding places to link based on your competitors backlinks (+learning the niche as you go). Asy ou go through, note the places that offer blogging or blogs
I have had a bit of success using <cite>myblogguest.com/</cite> You do have to wade through some crap from article churners but there are a few nuggets in there. I am going to try the paid subscription for a few months and see how it does
http://www.seomoz.org/labs/link-finder/index.php stick your details in here and see what you get out
http://www.seomoz.org/link-finder/ stick in wedding dresses and get the contact details of those blogs and organise some cross promotion
Otherwise contact, contacts, contacts. Ask these guys if you can guest post <cite>www.secretsalons.com</cite>and get them to guest post back - they use their twitter etc to promote you
"online wedding retailer and we add new, unique, high quality content to our blogs on a daily basis" <-- Son, I am skeptic
If you are writiing content and then looking for places to seed it, then I think you're doing it the wrong way round. If your daily output isn't getting traction, do fewer posts but make them better
http://www.confetti.co.uk/ <-- this is you I guess? id stick those fb/tw buttons right at the top with a CTA & make the phone number much bigger
S
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Blog on subdomain?
Hello, I am going to add a blog to my site.
Link Building | | AdAdam
I use cloudfront CDN to host my whole site (its a 1 page parallax type thing now)
With cloudfront I can not easily do dynamic content but it is possible. So I have a few options blog.mydomain.com pointing to a regular server
www.mydomain.com/blog/ uploading static html pages for my blog, its a slight hassel but not too bad What could be best for SEO? will having blog.mydomain.com be seen that much differently to google? are they smart enough to see it as just another section of my site? Another spanner in the works is that I have a domain for australia and a totally different domain for international sales with no content or structure duplication between them
Could I maybe be better off with a myname.wordpress.com blog and linking it to both my domains?
There are a ton of spam wordpress blogs so I am not sure what would be best. My blog will not be intended for just SEO purposes.0 -
Good alternative to guest blogging
Hi, After many years of on-page I've just started in the world of link building and I'm currently working on an e-commerce website. I've noticed that most blogs devoted to this sector that are worth their salt will only accept guest blog requests for payment. So here's the question, is there any way to circumvent this? Is there any other way to achieve the same results I would with guest blogging without having to pay for it? Thanks in advance
Link Building | | AaronGro0 -
Blog links: Going out or staying in?
I am a wedding photographer and have a "Venues" page on my website. Am I better associating the links to the venue's actual website or to a blog post featuring a wedding I did there? (PS: In the blog post there will be a post aiming at the venue's website.) Thanks!
Link Building | | IoanSaid0 -
Is it better to have a blog under your main website's domain or should the company's blog have its own domain?
Is it better to have a blog under your main website's domain or should the company's blog have its own domain? And if the blog is on its own domain, do links to the main site look good or bad to Google? Thanks! (And please feel free to add any other related advice you might have...)
Link Building | | Linda-Vassily0 -
Blog Comments Criteria Question
When I am commenting on blogs to get links, what criteria should I use to make sure the blog is valuable and wont hurt me in the long run?
Link Building | | bigeyecreative0 -
Which is better for linkbuilding - Internal or external blog?
Well, here's one for the linkbuilding experts. I'm having a discussion with a client regarding a linkbuilding campaign utilizing a blog. Which is better: A. Setting up a blog on a subdomain (blog.website.com) and anchortextlinking to main domain (website.com/page)? or B. Setting up a blog on an external domain (external-blog.com) and anchortextlinking to client domain (website.com/page)? I've had success earlier with a blog on a subdomain (solution A), but everyone in the internets-sphere says external links is better.... Well, which is it?
Link Building | | Bolius0 -
Is using a tool such as My Blog Guest worth it?
I saw the post http://www.seomoz.org/blog/4-valuable-link-building-services and saw that MyBlogGuest seems like a good link building service, so I signed up. It really is confusing though, it almost makes me think I have to install WP Blogs on my sites which primarily run in Joomla, so linking directly to the blog is not an option. Okay, fine, so I'll just skip the part about putting in offers on other people's posts. I really signed up for the link building part of it anyways. So, now, I just write content in the site-used article generator? Then, go in and offer it manually to people? Doesn't really strike me as some super powerful method of linkbuilding, but there's a good chance I'm missing something. If this is the case, I'd assume I'd have to write content that is relevant to the site that I am trying to build links for, and then place links back to that site, so basically I want my posts on competitors sites and that will help out with backlinks and authority? It's really confusing. I just want to have my content writer write good content and get links from it, and this method just confuses me. I'd appreciate any insight from anyone who has used that service or can recommend something easier or better.
Link Building | | Boogily1