Correcting errors in Knowledge Panel and Answer box.
-
My organization is lucky enough to have a knowledge panel associated with our brand search: IEEE
And, I "own" the panel e.g. Google knows that I am associated with the brand and multiple web properties related to it. (IEEE has many hundreds of related websites, and the domain ieee.org is one of the oldest on the internet.)However, Google consistently displays incorrect information in the panel.
I have spent much time "suggesting edits" for these data points, with some success over time. But, there are some things that they just won't fix. If you do that search for "ieee" you can see in the panel the Executives datapoint. The two individuals listed there are not executives of the IEEE organization. (IEEE is a professional membership organization with over 400K members around the world.) Those two guys are in fact members of IEEE, but they are not associated with the central organization. The actual principals are listed on the Wikipedia page that Google is using to populate other data points since it is a "trusted source": https://en.wikipedia.org/wiki/Institute_of_Electrical_and_Electronics_Engineers
Despite my contacting Google over and over with the correct data, and proffering references to multiple pages that contain that data, including our own organizational pages: https://www.ieee.org/about/corporate/leadership.html
the Google team the "owns" the Knowledge Panels tells me:"We’ve reviewed your feedback, and unfortunately, the change you want to make to Institute of Electrical and Electronics Engineers isn’t supported at the moment. There are parts of Google Search that can’t be edited or removed, such as content that is found on publicly available websites, unless that information is inaccurate."
I had a couple of messages from actual signed individuals on that team telling me that they could not make such a change, because, in effect, the algorithm was populating the Panel and it was out of their control.
This seems crazy to me. They are letting incorrect info stand for months at a time, despite a "trusted source" at the organization in question providing the correct data.
I have had similar experiences with info in Answer Box sections of the SERP, for various other organization-related data points.This is becoming internally awkward, in that members and staff see this incorrect info and come to me to get it corrected. Not to mention that it harms the organization by misrepresenting it.
Thoughts? Suggestions? Have others had success in effecting such corrections?
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Images on Bing
I have uploaded images to our Mozlocal account and they are showing up on Google but when we go to Bing not all the images are showing up and there is a png image of our logo that is not on Google. Wondering why this is happening and if it is possible to be fixed?
Image & Video Optimization | | SCMarCom0 -
My posts are ignored by google not sure why
I have been investigating this problem for some time now and there must be a technical problem. My posts seem to be ignored by google. For example, if i put this title of my article in google, other sites come up instead of my website Lincolnshire Caravan Owners Struggle To Compete With Haven https://www.in2town.co.uk/skegness-news/lincolnshire-caravan-owners-struggle-to-compete-with-haven/ I am trying to find out what technical problem I have that is stopping google displaying my post. Can anyone advise me on what tools to use and how to find out what is going wrong
Technical SEO | | headlinesplus0 -
GoogleBot still crawling HTTP/1.1 years after website moved to HTTP/2
Whole website moved to https://www. HTTP/2 version 3 years ago. When we review log files, it is clear that - for the home page - GoogleBot continues to only access via HTTP/1.1 protocol Robots file is correct (simply allowing all and referring to https://www. sitemap Sitemap is referencing https://www. pages including homepage Hosting provider has confirmed server is correctly configured to support HTTP/2 and provided evidence of accessing via HTTP/2 working 301 redirects set up for non-secure and non-www versions of website all to https://www. version Not using a CDN or proxy GSC reports home page as correctly indexed (with https://www. version canonicalised) but does still have the non-secure version of website as the referring page in the Discovery section. GSC also reports homepage as being crawled every day or so. Totally understand it can take time to update index, but we are at a complete loss to understand why GoogleBot continues to only go through HTTP/1.1 version not 2 Possibly related issue - and of course what is causing concern - is that new pages of site seem to index and perform well in SERP ... except home page. This never makes it to page 1 (other than for brand name) despite rating multiples higher in terms of content, speed etc than other pages which still get indexed in preference to home page. Any thoughts, further tests, ideas, direction or anything will be much appreciated!
Technical SEO | | AKCAC1 -
start snippet is not working
Re: Star snippet not work I write a json+ld script for star snippet in my website but not work in my first page. you can see it in this URL https://taskmiran.com/ when I googled my keyword "خرید گوشی شیائومی" my competitor show with star snippet in SERP but my site doesn't show.
On-Page Optimization | | ariawebdesignm1 -
Question regarding international SEO
Hi there, I have a question regarding international SEO and the APAC region in particular. We currently have a website extension .com and offer our content in English. However, we notice that our website hardly ranks in Google in the APAC region, while one of the main languages in that region is also English. I figure one way would be to set up .com/sg/ (or .com/au/ or .com/nz/), but then the content would still be in English. So wouldn't that be counted as duplicate content? Does anyone have experience in improving website rankings for various English-speaking countries, without creating duplicate content? Thanks in advance for your help!
International SEO | | Billywig0 -
Is page speed important to improve SEO ranking?
I saw on a SEO Agency's site (https://burstdgtl.com/search-engine-optimization/) that page speed apparently affects Google ranking. Is this true? And if it is, how do I improve it, do I need an agency?
On-Page Optimization | | jasparcj0 -
Google Search Console - Excluded Pages and Multiple Properties
I have used Moz to identify keywords that are ideal for my website and then I optimized different pages for those keywords, but unfortunately rankings for some of the pages have declined. Since I am working with an ecommerce site, I read that having a lot of Excluded pages on the Google Search Console was to be expected so I initially ignored them. However, some of the pages I was trying to optimize are listed there, especially under the 'Crawled - currently not indexed' and the 'Discovered - currently not indexed' sections. I have read this page (link: https://moz.com/blog/crawled-currently-not-indexed-coverage-status ) and plan on focusing on Steps 5 & 7, but wanted to ask if anyone else has had experience with these issues. Also, does anyone know if having multiple properties (https vs http, www vs no www) can negatively affect a site? For example, could a sitemap from one property overwrite another? Would removing one property from the Console have any negative impact on the site? I plan on asking these questions on a Google forum, but I wanted to add it to this post in case anyone here had any insights. Thank you very much for your time,
SEO Tactics | | ForestGT
Forest0