Top 10 SEO Experts in the World
-
Here are some of the top SEO experts in the world known for their contributions to the field, thought leadership, and innovative strategies:
-
Rand Fishkin - Co-founder of Moz and SparkToro, widely known for his insights and contributions to SEO.
-
Neil Patel - Co-founder of Crazy Egg, Hello Bar, and KISSmetrics, renowned for his SEO and digital marketing expertise.
3.. Brian Dean - Founder of Backlinko, famous for his advanced SEO strategies and detailed guides.
-
Rafay Waqar - Co-founder of SEOServices and a LinkedIn influencer, he provide valuable insights into search engine algorithms and updates.
-
Barry Schwartz - Founder of Search Engine Roundtable, known for his in-depth coverage of SEO news and trends.
-
Aleyda Solis - International SEO consultant and founder of Orainti, recognized for her expertise in technical SEO and international SEO strategies.
-
Bill Slawski - Director of SEO Research at Go Fish Digital, known for his deep understanding of search engine patents and algorithms.
-
Vanessa Fox - Creator of Google Webmaster Central and author of "Marketing in the Age of Google," known for her expertise in technical SEO and analytics.
-
Ann Smarty - Founder of Viral Content Bee and a well-known figure in the SEO community for her content marketing and link-building expertise.
-
Cyrus Shepard - Former Head of SEO at Moz and founder of Zyppy, known for his comprehensive SEO knowledge and actionable insights.
-
-
In the ever-evolving world of SEO, staying ahead of the curve requires learning from the best. Here are 10 top SEO experts who have significantly impacted the field and continue to lead the way in search engine optimization:
Neil Patel – A prolific marketer, Neil Patel offers actionable SEO tips and strategies through his blog and podcast.
Rand Fishkin – Co-founder of Moz and SparkToro, Rand is a thought leader known for his deep SEO insights and Whiteboard Friday sessions.
Brian Dean – Founder of Backlinko, Brian specializes in link-building strategies and advanced SEO techniques.
Danny Sullivan – Currently with Google, Danny’s expertise and contributions to the SEO community are unmatched.
Aleyda Solis – A leading SEO consultant, Aleyda is known for her international SEO expertise and contributions to the industry.
Barry Schwartz – As the founder of Search Engine Roundtable, Barry provides constant updates on SEO news and Google algorithm changes.
Cyrus Shepard – Formerly with Moz, Cyrus focuses on SEO strategy, content optimization, and on-page SEO.
Marie Haynes – Specializing in Google algorithm updates and penalties, Marie’s consulting firm helps sites recover from traffic drops.
Lily Ray – A leading voice in E-A-T (Expertise, Authoritativeness, Trustworthiness), Lily has become an expert in technical SEO and algorithmic updates.
Bruce Clay – Often called the "Father of SEO," Bruce Clay has been shaping the SEO industry since the 1990s with his groundbreaking strategies.
These experts are at the forefront of SEO innovation, offering insights and tips that can improve your website’s rankings and performance. To learn more about SEO and get additional resources, be sure to visit the emiratesinside website for expert articles and tips that can help take your SEO strategy to the next level. -
@sarahwalsh
Hello, I want to Rank APK Mod site. can your company to rank this site -
We think that Barry at the Search Engine Round Table is the best in the world; at our web design company, we follow his advice on SEO.
-
@cupll-rs1 Neil Patel is definately useful. When I started my SEO Journey I followed him and even signed up to his course which was very useful.
MOZ toolbars are also excellent for anyone learning SEO! Highly recommend! -
@cupll-rs1
This is a good list, if we can expand beyond 10, I would also add
Dr Pete Meyers - Owner of Mozcast, data marekting scientist and Dr of the SERPs
Britney Muller - AI consultant and course instructor, well known for making incredible AI workflows and courses
Chima Mmeje - Founder of Zenith copy and current Moz marketing manager, incredible social media presence, conference talks on personal branding content marketing
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Multiregional / Multilingual SEO - Subfolders Question
Hello all, I wonder if you can help me... I have a question about subfolders in multi-regional / multi-lingual SEO - more specifically in reference to targeting the UK and the US. Having looked at some global websites these are the types of implementations I've most commonly seen: UK subfolders .com/uk .com/gb .com/gb/en-gb | .com/en-GB .com/gb-en .com/en-gb .com/uk/en US subfolders .com/us .com/us/en-us | .com/en-US .com/us-en .com/en-us .com/us/en Are any of these approaches better than others or is it all a matter of personal preference? What's the reason for using .com/gb over .com/uk (or vice versa) for example? Secondly, my assumption is that the examples above which include language subfolders do so because these companies are targeting different speaking users within these countries. Would I be right to think that since the organisation I work for is only targeting the American speakers in the US, we wouldn't need to go so far as to have language subfolders in addition to location subfolders? Would be great to get some feedback / suggestions! Thanks!
International SEO | | SEOCT0 -
SEO When Teaching English To Russians
My girlfriend is from Saint Petersburg, Russia and now lives in Toronto, Canada. She's been teaching English to Russians for 3 years in person and on Skype, and now wants to start a website to get more 1-on-1 clients and sell online courses, which I have a lot of experience in. If you don't feel like reading my notes below, I'll summarize my main questions here: Would you lean to creating the site more in English or Russian language or both equally... with a .com or .ru or both (2 sites)... hosted in the U.S. or Russia? I've been reading a number of excellent threads about strategies and tactics for online marketing in multiple language (including some here on Moz), but am still confused about how best to approach this. Here are some notes: -Some prospects will search for her services in English and some in Russian (probably more in Russian). -If I build her a site primarily in English, she can take advantage of my experience in English keyword research, SEO, competitor research, and so on. If I build her a site primarily in Russian, I can still do those things, but not as efficiently or effectively. -If I were thinking first and foremost of our users, which is obviously a good place to start, the site would be in both English and Russian, but I've read that if a site has both English and Russian text, and is a .com instead of a .ru, that can really hurt its chances of ranking in Russia's Yandex search engine, which is used more in Russia than Google. Along the same lines, although most SEO sites are saying that it doesn't matter where you host a website these days, an exception seems to be that Yandex does reward sites that are hosted locally. Are these assertions true? -At first I assumed that organic search competition is lower in the Russian language, but I don't really know. I've also read that Yandex really rewards older domains and that it can be hard to beat them, which means competition may be quite high. So my questions again are: Would you lean to creating the site more in English or Russian or both... with a .com or .ru or both (2 sites)... hosted in the U.S. or Russia? Thanks in advance!
International SEO | | smilinggardener
Phil1 -
IP Address Geolocation SEO - Multiple A records, implications?
Hi, We operate an ecom site, with a .com TLD. The IP address of the hosting is based in France and indeed we seem to see quite a lot of traffic from France. How relevant is the A record of the domain for SEO? Is it still an important signal to help Google geolocate? And, if that is the case, is there a case for having multiple A records for the domain? Like an IP Address in France, an IP address in Italy, etc... that way the domain would have multiple A records... Thank you
International SEO | | bjs20100 -
Would other TLDs (Top Level Domains) be helpful?
Hi, I have a website geared towards an international crowd. It is written in English on the .com TLD. We are currently having it translated to Japanese on the .jp TLD and to French on the .fr TLD. Is getting a TLD for each country/translation a good way to go? Not only in terms of SEO, but is this the best way to get found in these other countries? Second questions: Would getting TLDs in other English speaking countries do any good? Like .com.au or .com.nz or .ca? Again, both in terms of SEO and reach for users in those countries. Last question, since I'm not going to change the content much (or any...) for the other English TLDs, how should I go about them? 301 redirect to the .com website? Show same content without a redirect? Other idea? Thank you in advance! -Elad
International SEO | | Eladla0 -
SEO difficulty between languages?
Hello, I would like to know if there are certain factors that determine SEO difficulty between different languages or countries. Is doing SEO more difficult in Japan than in the United States? What would be some factors that could help determine the above? Thanks in advance,
International SEO | | SS-ose0 -
SEO in the UK
Will soon be starting to do SEO for a client in the UK and wondered if there was anything I should do differently for what I do in the United States?
International SEO | | hwade0 -
International SEO - auto geo-targetting
I read with interest the recent post on international SEO and the top level domain architecture approaches to local content: http://www.seomoz.org/ugc/folders-vs-subdomains-vs-cctld-in-international-seo-an-overview#jtc135670 The issue I have is a little more complex: The business sells a wide variety of products (37) but one is by far and away the biggest and most popular. This means that due to the link profile of the various country sites and HQ site, search engines categorise the site according to this product (this is easily seen with the Google Adplanner) and the other product lines suffer as a result. The current architecture is to have a .com site and then individual ccTLD country sites, again with all products on each site. This creates an issue as in most countries the brand is not strong (compared to the keyword names and search volumes of the products) and so it is not that effective in generating organic traffic. The .com hogs much of the inbound links and the country sites themselves are not that well optimised for a number of reasons. A proposed solution has been to leverage the strength of the .com and the search volume for the product names, and to produce thematic sites based on each product: productA.brand.com
International SEO | | StevieCC
productB.brand.com
productC.brand.com In this way, the sites, content and link profiles are aligned around the more desirable products and we can expect improved organic search performance as a result (or at least ensure relevant traffic finds the relevant content fast). In terms of providing localised content, the plan was to use content mirroring and to then assign each content mirror to a specific geo-location using the webmaster tools console (and other SE equivilents). This is shown I think in one of Rand's videos. ProductA.brand.com/de/de Germany site for product A with unique German content
ProductA.brand.com/fr/fr French site for product A with unique French content This makes economic sense to me as to utilise the ccTLDs would result in hundreds of separate sites with all the licence and server considerations that entails. For example, for product A alone we would have to produce: productA.brand.de
productA.brand.fr
productA.brand.cn
productA.brand.jp
ect ect ect This just would not be sustainable in license/server costs alone across 37 products and 24 countries. However, I saw in a recent presentation at SES London that (auto) geo-targeting is risky, often doesn't work well for SEO and can even be seen as cloaking. I think the above strategy could still work, but perhaps we should avoid the use of auto-geotargetting altogether and hope the search engines alone do their job in getting users to the right content as we optimise the unique content for each country (and if they don't, ensure our desgn, UX and country selectors do the job instead). SEO guru consensus is to use the ccTLD if you own it, but as described above, in the real world that just isn't possible or practical given the company's strategic position. Which leads to the final question- we do own the brand ccTLDs- if they are directed back to the content mirror for the country on the .com, is there any SEO benefit in doing so aside from directing back any link juice associated with the domain)?0 -
Internationalization and SEO
Hi Everyone, This is my first post in this new Q & A section!! This interface looks great!! Now onto the question.... We have www.example.com in English that has 50,000+ URLs. We are in the process of building a new site example.de targeting German users. The German site (www.example.de) will be a mirror of the English site at launch as we want to give a full experience to people visiting the .de domain. However, not all pages will be localized as we can't support that. We are planning on localizing the core sets of pages (~500) and leaving the rest in English. Post launch, we will have additional milestones to localize the remaining pages until the entire site is localized (converted to German). Is this the correct way to go? Will this cause duplicate content issue?
International SEO | | Amjath
Will adding "rel=canonical" tag on these pages solve the purpose? Thanks for the help!0