Category: Competitive Research
Uncover new and exciting ways to conduct competitive analysis
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How on earth is this site ranking so highly?
I'm trying (& struggling) to rank for the keyword property in italy. Yet in the past 5 weeks I've seen this site -- betterpropertyitaly (dot) com -- rocket from about #30 to #2 for the keyword and am trying to figure out why. The obvious is that it's in the domain name, but that can't be the be-all-and-end-all, surely? It's a 2 yr 9 mth old site, so why the sudden spurt? I look in Open Site Explorer and the metrics look pretty weak: Domain Authority: 17 Page Authority: 29 Linking Root Domains: 9 Absolutely zero social shares. Good luck to him and all -- but I'm trying to figure out what he's doing right and I'm not. My site apart, he's beating some pretty big-hitters.
| Jeepster0 -
Competitor reporting
We are in the process of creating customer profiles, conducting in-depth keyword/competitor research, fleshing out a content strategy, addressing old content, meta data etc, and researching sites (particular industry news sites) relevant to our industry who could be sources of authoritative backlinks. Once we receive approval from the powers that be, we'll start putting our strategy in motion. However, we are looking at SEO efforts as a long-term plan the entire organization understands is necessary. If our strategy is sound, I would think we'll start seeing results and some competitors will begin to take notice (and action.) So here is my question: How easy is it for a competitor to "report" a small/medium size business as breaking Google's rules i.e. could a competitor claim we are scraping their content (or content off of any site for that matter) and anonymously email Google? I think the answer to that question is "yes." How closely would Google look into the claim? We have zero plans on doing anything shady or underhanded but I was wondering if it is a simple process for a competitor to impact our efforts this way? Thanks for any insight.
| SEOSponge0 -
Majestic gives me a 24 situation and 24 trust flow. Seomoz just a total number of 7\. How come the difference? My ranking is still bad, so is Majestic crawling faster then google?
Hi, my total domain value number on SEOmoz is 7. In Majestic it is 24 situation and 24 trust flow. My ranking is still bad (page2) and my competitors have a lower trust/ situation flow in Majestic. But in Seomoz the're better. Is the conclusion that Majestic is more up to date then Google itself and that Seomoz is more inline with the google crawling? Because Majestic doesnt reflect my ranking. (ps I started with the domain for a month, and I only have some history in registration)
| remkoallertz0 -
Business has single location but serves six state region
Hi all, looking for strategies to optimize for a company that has one office but serves the entire six state New England region. Their keywords tend to be highly competitive, i.e. fire damage cleanup, fire damage repair, fire damage restoration, water damage cleanup, water damage repair, etc. Their competitors that rank well tend to be franchise operations such as Servpro and Paul Davis Restoration. Often several different geographic franchisees for the same franchisor appear for the same search term and ostensibly compete among themselves. In these cases they are serving boilerplate websites differentiated by "Company name of this area" or "Company name of that area". We are beginning a local citation initiative. Is it possible local strength could dilute regional strength? In some of my research on the topic I've read suggestions that companies in this situation optimize with local partners or affiliates in the other states. This company dispatches their own personnel and does not work with partners or have affiliates to speak of. Thanks for reading this. I appreciate any thoughts or suggestions.
| GFujioka0 -
Good moz rank and trust, terrible page and domain authority
I have this happening both for page and domain. For domain the rank and trust are 5.2 and 5.51 but domain authority is only 48. My competitors with trust and rank between 5.5 and 6 have their domain authority in the 70-80 range. The same happens for home page metrics and the metrics are about the same. What can cause this authority discrepancy?
| adrianmn0 -
Feed sites replacing my pages in SERP
I have a problem! Sites like:
| pycckuu
http://lynk.ly/
http://www.yousaytoo.com/
http://www.stumbleupon.com/
http://friendfeed.com/ Are replacing my posts even if i am searching for an exact title of the post. For example this search query:
Christmas Party Style Sets With Black Cocktail Dresses Original post here:
http://richclubgirl.com/christmas-party/christmas-party-style-sets-with-black-cocktail-dresses/ How do i fight this issue? I want to stay on these sites somehow! Thanks in advance!0 -
So What's Up With Those Crappy Search Results?
I used to rank for some keywords now I've been outranked by crappy websites. But what amazes me most is that among the top 10 results for a particular keyphrase, 3 of these results point to websites that are no longer online! Worst than that, these websites have to backlinks! So how come 404 pages / non-existing websites rank higher than I do? Is Google loosing it or are they trying to create so much confusion in the hope that website owners will turn to Adwords?
| sbrault740 -
SEM RUSH
Has anyone else had bad experiences with the company behind SEMRUSH. They have me on an auto renewing subscription and refuse to let me off. There is no way to unsubscribe online and they don't answer phones/emails/messages. The only way is to cancel my debt card which is literally going to cause me a lot of ache... The tool was highly inaccurate and practically worthless. I am really upset they are this unethical.
| JML11790 -
How does this site get a youtube backlink?
http://www.youtube.com/watch?v=dzMdpgJ-7Is is a video with a clickable external link to their website. How do they do this??
| brianw100 -
Competitor research: No data / results displaying on Keyword tools, Aexa
Hi there! I'm trying to research a few competitors using various Keyword tools (SEM Rush, Compete, Keyword Spy -- even Alexa for high level insight). While the bulk of the competitors generate expected results through these tools (a smattering of their top organic and paid search keywords, some traffic estimations through Alexa), ONE of these competitors lists "No results" across all categories and all tools: http://www.bgstar.ca Despite this, we know that they invest heavily in search -- and my SEM Rush toolbar indicates that they have a Google PR of 5 (though I recognize that that should be taken with a grain of salt). So I'm stumped! Has anyone encountered this before? Is there something structural that they might be doing, that's blocking not only Google-based platforms, but Alexa too? Thanks for your help!
| MACJ0 -
Why is my competitor's site ranking #1?
I'm about to work for a local business website that offers cleaning services and products. The keyword they want the most is ruled by a very odd site; My client's competitor's site has been around for 7 years. (Less than the average of it's competitors. Less than my client's) Has 1 backlink. Lower PA MR MT & DA than any other in the SERP. It's a 1 page site made with Flash. They do not have FB or Twitter accounts. So I thought maybe they were ranking so well because of their traffic. But neither my client, me or my coworkers have ever heard of this company. And yet, they are ranking #1. And the only thing I notice that might have helped is that the title of their page is the exact keyword and nothing more. Any ideas?
| Eblan0 -
Small Link nalysis project - anyone
Hi, Not sure if someone can help me out. OSE only show the best mozrank data but i might have some links under that benchmark. Therefore anybody with a Majestic account that can filter new links from April 2012 to date. Payment not a problem. WMTools isnt showing data that i expected, so maybe its not there. Need a secondary opinion of the data from another source. Ive contacted some SEOmoz Recommended Companies...no response. Clearly have better things to do maybe.
| xtopher660 -
Page Linking Root Domains vs Root Domain Linking Root Domains
Hi all, I am new on seomoz and I am not getting which is the difference between "Page Linking Root Domains" and "Root Domain Linking Root Domains". Could anyone please give me a clear explanation? An example would be excellent. Thank you Christine.
| Cristina-Candin0 -
Where to put my effort next? got newbie overwhelm...
Great SEO tools. Where should I place my efforts first? I have a blog website that has domain authority=15/ page authority= 26 develop quality links? publish a new post with other keywords? or get a NEW domain name with my keywords? Thanks for suggestions on where to begin.
| coffeecup0 -
No logic
I compared my site ranking #10 for a given keyword with the site ranking #1 for the same keyword. This is the result, the first value mine, the second value theirs .. Domain authority 40 21 Domain MozRank 3.76 3.30 Domain MozTrust 3.57 2.43 Total External Links 32,567 571 Total Links 300,000 47,000 Linking Root domains 249 30 Linking C-Blocks 131 19 On top, my site is older, bigger, has more text, source controled, no dead links, more landing pages, more social networking, etc etc. Anybody sees the logic ? Rik
| noordhout0 -
Ranking and Domain/Page Authority
I'm not seeing a very good correlation between ranking and domain/page authority. Am I missing something here? ie., 2nd raning at 1/0. Also seeing competitor as "12" domain authority in "competitive domain analysis", but shows much higher here for same competitor? <colgroup><col width="94"> <col width="171"> <col width="108"></colgroup>
| delphia
| Page Authority | Page Linking Root Domains | Domain Authority |
| 70 | 40 | 83 |
| 1 | 0 | 41 |
| 51 | 3 | 97 |
| 34 | 5 | 36 |
| 41 | 3 | 52 |
| 23 | 1 | 59 |
| 59 | 49 | 100 |
| 48 | 2 | 100 |
| 52 | 6 | 77 |
| 27 | 2 | 14 |
| 1 | 0 | 57 |
| 15 | 1 | 36 |
| 28 | 2 | 36 |
| 28 | 2 | 36 |
| 24 | 1 | 57 |
| 28 | 2 | 36 |
| 21 | 1 | 36 |1 -
Which analytics tools do you use?
If you are interested in web analytics, could you tell me, which tools (software) do you use? No just Google Analytics, but also some other tools (e.x: for heatmaps, facebook, internal statistics, ... etc) I´m interested also in testing (A/B, ..) - so, also these tools you can mention thanks 🙂
| mysho0 -
How to Find Another Site's robots.txt File?
An SEO report, not by SEOmoz, says my top two competitors have robots.txt files that disallows spidering. I suspect that their robots.txt file doesn't disallow all spidering. How do I find out what is in their robots.txt files?
| lbohen0 -
Help! New site won't rank locally but should...
any help would be greatly appreciated... picked up a new client, a used car dealer in New Jersey. Have a VERY spammy site before, tons of keyword stuffing and lots of dupe content. also had a horrible design. (www.coopscars.com) We updated the design and the content, made it relevant and unique, fixed title tags, etc. Now he's not ranking for anything locally other than his business name. He's got a decent number of links, we've added relevant citations, his social signals are much stronger than they were... We do lots of SEO for car dealers, and we know that he should be ranking SOMEWHERE at this point - not saying he should be page 1, but he should at least be somewhere in the top 5... and yes, bing/yahoo are different, but he ranks over there... one page 1 for "used cars south river" - so why completely non-existant on Google? just as a test, he put up a free website at www.coopscars.net just last week - and it's already ranking for several local terms. I'm completely confused here - i'm not a noob, I know the tactics we've used on him work for other dealers. Thinking there's got to be something that's blocking him, especially since there aren't but maybe 15-20 car dealers to compete against locally and he still doesn't show up... thought i'd come over here and see if anyone has any ideas...
| Greg_Gifford0 -
As anyone used this before the hoth for Links building???
http://www.thehoth.com Links building company Is it safe or waste of money
| spidersite1 -
Class C Servers?
Do you recommend using Class C servers to achieve better rankings? Also, who is the best for hosting competitive sites?
| GregWalt0 -
Slight keyword variation domain name
I have recently changed a clients domain name from a long (23 characters) to a shorter domain name that has a keyword plus a single character variation. For example and without revealing the clients real domain name, let say they are in housing. Ithe first letter in the company name is "p" so i created the doamin name as www.phousing.com It has only been two days since i submitted the new domain name and did a 301 redirect to the new page. When i do a google search i get back the result: housing.com and "did you mean housing.com Will this domain name cause me problems? Any input is greatly appreciated!
| WebbyNabler0 -
Can anyone suggest a AHREF's alternative?
Hello Everyone,
| Juratovic
Now that AHref's has killed their keyword analysis I am on the search for a substitute.I just can't see paying $80 per month for their link analysis only even-though I do find their link index to be much much much more updated then any other company even SeoMoz (sorry Rand and company). Does anyone have any suggestions? SemRush is the only one I have seen to come close. Thank you! Pete0 -
Why is this site ranking higher?!
I'm trying to figure out why www.lvimmigrationattorney.com would be ranking higher on several keywords than www.immigrationlawnv.com. It doesn't make sense to me because the latter site has a higher page authority and mozrank, as well as more followed links. The domain authority from the linking sites to each site are pretty close. I'm sure I'm missing something, but I can't put my finger on it. Any idea?
| atstickel120 -
Anyone want to test out my keyword research theory?
Hi all, I'm relatively new here but not new to the world of SEO / SEM. Over the years I've loved using SEOmoz and other tools but of course have found certain limitations with respect to how I like to work. That's the case with any tool / service. So over the years I've put together a keyword research / competitor analysis process that has worked well for me and I'm wondering if it might also work for others. I've spent the last 15 years of my life as a director of a range of companies, mainly in printing but also in systems development, marketing, etc. I spent a large percentage of my time developing systems and tools to help me with my search engine marketing. I've now sold all my companies and I'm semi-retired, somewhat bored, and would love it if I can assist others with the process I've used over the years. I'm curious to know whether SEM professionals agree with the way my system ranks search terms from "best" to "worst". If you're interested in testing this process and telling me if you think the resulting list of search terms that I come up with for your website is "spot on", "not bad" or "horrible!", then please read on. My key motivation here is to educate myself as well as others. I'm not charging for any of this... If you give me your website URL, your top 5 competitors and your top 5 search terms, I will return to you: a complete list of search terms including "niche" and longtail search terms you can then... really easily filter out irrelevant search terms, thus creating a list of negative keywords, ready to import into your Adwords campaign. easily group your search terms in "education" and "purchase" search terms so I can analyse these two groups of keywords separately see which words are used most often across all the search terms so you can easily create keyword specific Ad Groups in your Adwords campaign. You can tell me which options you prefer: broad match, "phrase match" or [exact match] when getting search engine results specify any country you want the SERP results for, or even any city. I will then: do all the keyword research, getting the latest (live) Google SERP results combine all competitor metrics (page rank, domain age, juice links, etc) and search term information (search volume, CPC, search term length, etc) together to give you a list of search terms ranked from "best" to "worst" do the same for both organic search terms and paid (Adwords) search terms do the same for both direct search terms and niche search terms take into account "word count" (number of words in a search term) as longtail keywords generally higher-converting search terms And you can adjust things to change how the keywords are ranked: specify "thresholds". eg; you can ignore the really competitive search terms, or ignore the really short search terms specify "weightings". eg; you can put a greater emphasis on search term length, or a lesser emphasis on cost per click As a result of the keyword analysis, it'll also show you who your organic and adwords competitors are based on all keywords, or just your top ranked ("best") keywords. In that competitor data you can see: which paid ads appear at the top, side AND bottom of the results page which organic results are shopping, image, video, and local results all the metrics for each competitor (page rank, domain age, juice links, etc) All of this is is handled in a simple web interface that I threw together recently. It's really simple, merely asking for your site and preferences and then an interface to view / sort the results. Interested?
| eatyourveggies
I'd like to hear from any SEM professionals who want to test this process. Once I have your basic details, I can get a keyword list together simply (using my internal process / software) and then you need to do some basic sorting, particularly if your search terms are in an industry that I know nothing about. Your input will be required. From there, give me 24-48 hours and I'll return 2 lists of search terms: "organic", and "Adwords". I'd love to hear your opinion about the relevance of the search term lists. I hope it will also spark some interesting discussion and hopefully help people learn a bit more about keyword / competitor research. If you're interested, please shoot me a private message letting me know why you'd be a good candidate to test this system. I really do want people who are well versed in search engine marketing. So please include a basic "resume" about who you are. If you have an SEM company and that's your main career focus then I definitely want to hear from you. Adam0 -
What keywords & phrases are my competitors targeting?
I wanted to compare our keyword focus, to my competitors. What is the best way to audit what type of content / keywords - my competitors are using?
| jwochna0 -
Ranking better with worse figures
Six months ago a competitor e-commerce site appeared in the top 10. Now six months later he is at #2. (for the main keyword in my sector in Dutch language, competition +4 million) My site is 4 years old and since three years ranks at #1 or 2. I'm now at #3, behind the competitors site. My competitor has a HomePage PA of 36 with 2295 links from 26 domains, root domain DA 23 with 175000 links from 30 domains. My site has a HomePage PA of 49 with 6975 links froms 238 domains, root domain DA 40 with 310023 links from 269 domains. I have more specific landing pages, better and more content, code W3C checked .... Can somebody explain why a younger site with worse figures gets a better position in Google ranking?
| noordhout0 -
Help link building
Í am looking for a good company to help me on high cuality link building . Please can someone give any recommendations of good seo companies
| maestrosonrisas0 -
Ecommerce seo - competitors are using spammy links to rank HELP
After setting up SEO Moz and whilst waiting for it to crawl my site i have checked out my competitors who are ranking for the keywords i am going after. It appears from what i can see in OSE that they are ranking with back links from spammy looking sites and lots of exact match anchor text. I have tried to match a few links with what they have currently without getting myself into anything too spammy but i really don't want to follow how they have done it exactly. The niche i am in is pretty boring but the rewards are great but i am finding creating content and distributing it correctly difficult which is why i need some help. My site is roughly 9 months old and the product descriptions are hand written trying to give as much info as possible with a hint of personality so no cookie cutter back of the box descriptions. i have matched a few of the links from competitors which weren't too spammy and as relevant as i could get to my niche, i have also created articles for some article directories - all of which isn't really getting me very far and i am running out of ideas on how to create new content & the types of new content to help me get back links naturally. If any of you friendly guys could offer me some assistance in setting up a basic seo campaign which would help me target my keywords i would be very much in your debt
| GarethEJones0 -
What's causing this site to rank better than another?
As I work on getting a grasp for what causes sites to rank better than others, I'm a bit stumped with two of our competitors. When you search Google for "essay editing" you get these results: 1. Ivyeyesediting.com 2. papercheck.com 3. gradesaver.com 4. scribendi.com 5. essayedge.com When you put these in OSE, it seems crazy that Ivyeyes is anywhere near the top. For example, essayedge creams these guys on EVERY single category. As a new SEO here, what am I missing. This makes absolutely no sense to me. Not only that, it's pretty discouraging seeing essayedge so far down the SERPS with what appears to be some really great numbers. Can anyone shed some light on this?
| Kibin0 -
Would sharing the same IP address with competitors in the same market hurt SEO?
I work for the Chevy dealership in New York who is trying to rank against other Chevy dealerships in the same area. All the dealerships, including my client, are using the same Chevy endorsed CMS (Cobalt). I just noticed that all of these competitors, including my client, are using the SAME IP address. Would it be beneficial to SEO if we were to ditch the Cobalt platform and choose another one that gave us a unique IP address? Have any of you run into this before? Any help would be appreciated.
| tjkirgin0 -
Old Hand But New At Local
Hi Mozzers, I've enjoyed success for customers with national campaigns but until now have never taken on a local campaign. My method has been to find out what prospective customers were looking for and create content around this, then engage customers through various inbound channels. This, combined with a strong value proposition and strong calls to action has been successful. What if anything should I change for a local campaign? I'd be interested in hearing from some people that have successfully conducted local campaigns. As always, any help is greatly appreciated.
| waynekolenchuk0 -
Why do keyword competition rankings differ between Google and SeoMoz?
I am a novice at keyword ranking etc. so I appreciate your patience! I checked a longtail keyword - how do i get out of this relationship - in Google AdWords and it came back 'low competition.' When I entered it in SeoMoz it came back as 'very competitive.' Any thoughts? I appreciate your help.
| UncleTodd0 -
Why is the Site indexed?
Hi, I'm trying to test a few things for which I've registered and set up new domains. For the set up I used Wordpress. Each Site has about three articles in it but no links pointing to them. Also I didn't take any measures to get my site indexed. However, one week later all my sites were indexed. Why is that and how can it be? I'm thankful for any answer since the problem is really ruining my test environment. The only clue I have, as to why this could be happening, is that I didn't remove the ping sites.Is that the reason? Or are there also other reasons? Thanks
| Windex0 -
Open Site Explorer Date of Links obtained
Hi is there anyway to compare a competitors profile over two time periods ie, 6 months ago, then today for example. I have the sites within a current campaign, i would like for example to find a competitors back-links they have obtained in the last 6 months. As some of my competitors have 1000s of links to its difficult to see what they have been upto thanks
| Will_Craig1 -
How Do You Currently Analyze Outbound Link Profiles?
So I'm looking at some potential guest blogging &/or article writing opportunities and I'm looking for a tool which will analyze the OUTBOUND links from the site....it would be handy if inbound were displayed too but not essential as there are many tools available for this. When I ask for sample sites it is clear that a number of them (all?!) have been created purely for us content purposes, however it would be good to analyze the site further. A tool that could analyze its outbound links would give me a rough idea if the site is suitable or simply a glorified link-farm. Also, if you have any useful links regarding industry averages on outbound links for blogs & article sites (eg Ezine) for benchmarking it would be good! Thanks
| cmooki
C:)0 -
Competitor's Ranking's Reports are Showing Blank Values for Rankings
When selecting competitors to see how they rank for specific terms in the ranking's report page here, it loads the page normally, but without any actual rankings. Where values should be, it lists all values as our competition not ranking whatsoever (for all competitors). I'm not sure if there is something we're doing wrong, or perhaps we just need to wait for a refresh, but if anybody could help out, that would be wonderful!
| ACLens0 -
What is a desirable range for a keyword's difficulty rating?
Hi all! I am new to the world of SEO and just getting started. As I am doing keyword research I am consistently finding difficulty ratings in the 40%-50% range. Is this considered a "par" rating or should I be looking for "a longer tail" rating? Thanks
| jclayton180 -
How can this website be ranking so well?!
This website: http://www.opensiteexplorer.org/domains?site=www.webuycarsyourway.com.au is ranking on page one for about 75% of a list of 300 car related keywords. They don't appear to have done any link building, no social media, appeared out of nowhere in April 2012 and SEMRush reports between 5,000 and 10,000 visitors per month. The only thing I can see is they have a landing page for every keyword with the keyword in the URL. But surely that can't be the only reason they're ranking well ? ?
| eatyourveggies0 -
Why would a site with virtually no external links and low authority rank very high?
Hey there: I'm not sure anyone's going to be game to answer this but... I have designed, done on-page optimization for and done ongoing content marketing and linkbuilding for a local fitness site. The site is about nine months old and I am attempting to achieve rank for the keyword "personal trainers in philadelphia." We've made progress; having taken a new site from +100 to 19 in about four or five months worth of content creation and linkbuilding on a very modest budget. I'm not complaining. What has me confused though is that there are one or two sites that are ranking very high for this keyword string with considerably shoddier metrics than our site and I'm wondering how a stock WP theme site with very few inbound links can rank top five for a reasonably competitive keyword? Our site is http://vtrainersinc.com. The site I've noticed that ranks top five and seems to have an inferior SEOMoz profile is bodycrafters.net. Anybody got any ideas as to why these things seem to occur? I have this feeling this site has stumbled upon a magic SEO elixir which I'd like to get my hands on!
| splatdude0 -
Should I set up multiple websites with keywords in the domain?
I work for an e-commerce brand that manufactures sells 2-3 uniform products for medical professionals. Of course, we set out originally using our brand name as our domain name, and we will continue down that path. However, our best products are the premium lab coats we sell, and we're currently facing an uphill battle for the keyword combo, "lab coats" which is 44% competitive. In our ranking analysis, we can see that we're up against 2 major competitive forces: extremely high domain authority (i.e. Amazon & Ebay), and stores that have the phrase "lab coats" or the word "lab" in their domain name. We recently dropped the hosting package we had with the domain www.scrubsandlabcoats.net (which was redirecting to our primary domain) and our ranking dropped almost immediately afterwards. We put that site back up and now 301 redirect it to our main site but it doesn't look like we restored whatever it was that was in place on that site (before my time) because our rankings haven't improved back to where they were a few months ago. Question is: Would it make sense to purchase a domain with the combination of our brand name and the words "lab coats" and then put up a few pages with links to our top productus OR would that be no more effective than what we already have in place (www.ourdomain.com/lab-coats.html)? Also, any guesses on what kind of crazy set up we used to have on that other domain (scrubsandlabcoats.net) that was helping us in the past? Really appreciate the help!
| dstepchew0 -
Google Listings EMD Bias
I've been looking at 60+ location based searches for the base two months and noticed a big issue I can't explain. I know EMD was hit hard in the general SERPs but it obviously has not effected the location SERPs. The main way I'm finding these situations is by seeing the 7 pack and it shows a site with only a quarter amount of the citations the other sites have and jumps to the top very quickly. It appears to be working because of the EMD bias in the Local SERPs algorithm. From what I understand you are not suppose to add a TLD domain into a G+ listing and then 301 redirect it to your real domain but Google doesn't seem to mind at this point. I'm wondering if this tactic is a valid Local tactic at this time or if, from what I understand, it is a shady tactic that will end up hurting brand and have a strong chance of penalizing the real domain. 2012-12-13_10-45-39.png
| BenRWoodard0 -
Anybody here look at Alexa Rank and or PageRank when doing research?
Any Seo'ers out there still looking at PageRank and or Alexa Rank? Any suggestions on how to look at these stats? I personally believe both are not relevant in todays SEO researches. I'm i very wrong?
| PrizeWize0 -
SEO Keyword Research
Hi, We are SEO beginners so please bear with us! We are trying to promote "Web based Invoicing Software". The SEO company we have signed with offer us 5 keywords for the package we are on with them. They have suggested\offered us: 1. Invoicing Software - Fine
| Studio33
2. Online Invoicing - Fine
3. Online Invoicing Software - Covered by 1 and 2
4. Small Business Invoicing Software - Covered by 1
5. Invoice Template - Fine. Will Invoice templateS be covered on this one too? My question is does number 3 cover number 1,2 & 4 anyway? If so I am thinking to not go for 1,2, & 4 just keep 3 and choose three other new keywords. Would this be a better strategy and "more for our money?" Or, keep 1 and 2 and lose 3 and 4, would that be a good option. So, in summary options are (all assuming keeping number 5) 1. Keep all
2. Keep 1 & 2 - Lose 3 & 4
3. Keep 3 - Lose 1,2 & 4 4. Any other combo you can suggest? Any advice welcomed Thanks nutnut0 -
Absolute vs Relative URL Interlinking Observation & Question
So I've read a few articles about this here on SEOMOZ and other sites. I understand the benefit of relative url linking from a developer's point view. I've also read that using either internal linking methods doesn't really have any real SEO benefits or cons that would impact your rankings greatly. (Except with the slight chance of getting traffic and backlinks from a scraper site.) But I'm seeing examples where this may not be true. I did a search for 5 star hotels in Vegas in google. Some of the top results were Hotels.com and Expedia.com Priceline.com was on the second page. I used the search operator link: to Hotels.com, Expedia.com and Priceline.com vegas hotel pages respectively: Hotels.com: http://www.google.com/search?hl=en&tbo=d&site=webhp&q=link%3Ahttp%3A%2F%2Fwww.hotels.com%2Fde1504033-st5%2Ffive-star-hotels-las-vegas-nevada%2F&oq=link%3Ahttp%3A%2F%2Fwww.hotels.com%2Fde1504033-st5%2Ffive-star-hotels-las-vegas-nevada%2F&gs_l=serp.3...3650.7043.0.7972.8.7.1.0.0.0.90.363.7.7.0.les%3B..0.0...1c.1j2.4kALxt0jpxI Expedia.com: http://www.google.com/search?hl=en&tbo=d&site=webhp&q=link%3Ahttp%3A%2F%2Fwww.expedia.com%2F5Star-Las-Vegas-Hotels.s50-0-d178276.Travel-Guide-Filter-Hotels&oq=link%3Ahttp%3A%2F%2Fwww.expedia.com%2F5Star-Las-Vegas-Hotels.s50-0-d178276.Travel-Guide-Filter-Hotels&gs_l=serp.3...1681.3746.0.4076.6.6.0.0.0.0.100.348.5j1.6.0.les%3B..0.0...1c.1j2.KxqwbH-YFV0 Priceline: http://www.google.com/search?hl=en&tbo=d&site=webhp&q=link%3Ahttp%3A%2F%2Fwww.priceline.com%2F5-star-hotels-las-vegas-nevada-NV-filter-tk-s5-c291680-hl.hotel-reviews-hotel-guides&oq=link%3Ahttp%3A%2F%2Fwww.priceline.com%2F5-star-hotels-las-vegas-nevada-NV-filter-tk-s5-c291680-hl.hotel-reviews-hotel-guides&gs_l=serp.3...11265.12321.0.12767.5.5.0.0.0.0.0.0..0.0.les%3B..0.0...1c.1.HYtfct4MS7M The results were that priceline had no backlinks internally or externally to their vegas page. Whereas their competitors did, most of which were from their own internal pages. Looking at priceline's linking structure and architecture, they use a relative url structure and sessions ids to link to various pages. Their competitors don't. Wouldn't you argue that this may be adversely affecting their rankings. I know other things are to be factored in if you dig deeper. But that seems to be a major difference. It just seems that their content management system or how their site is coded isn't really passing link juice.
| workathomecareers0 -
OSE Inconsistency??
Hi, I started doing an analysis of a competitor's link profile. OSE says that they have 4000+ links. And when I download the CSV file it lists over 1800 external links. However, when I click on the "Compare Link Metrics" tab it says they only have 4 external links. From the CSV file I can tell that a LOT of the links are spammy blog post type links. But a few (more than 4) are very strong external sites. So is the Compare Link Metrics report just wrong, or am I just not interpreting the information correctly. Appreciate the feedback!
| OTSEO0 -
Problems With Link Detective
Is anyone else experiencing problems with Link Detective? It seems to of been down for a few days now with the same message that it will be back 'later today'. I have not seen any issues noted elsewhere but I know a fair few members here are using it so before I start pestering them I wondered if anyone else is having issues. Thanks
| mos_rich0 -
Free tools to find country of origin of backlinks/urls
Hey are there any free tools out there which can allow me to insert a large list of urls, and it determines the country of origin of the domain. I know the paid version of majestic does, but i was wondering if theres any free tools? Cheers, Chris
| monster990 -
No-follow value
While conducting competitive analysis and examining link profiles via OSE, one will generally see a portion of external inbound links possessing the "no follow" attribute. I am wondering what the latest general consensus is regarding whether or not these links contribute any link juice or page authority - enough to influence SERP positioning? Or contribute to domain authority? One of my client's competitors has several hundred more inbound links from external domains than we do. The majority of these are "no follow" links from pages of relatively low page authority, but the domain subject matter is quite relevant. The competitor's site generally ranks higher for similar key phrases. And so far, this is the only reason I can see ( I have examined and compared numerous factors ) which is allowing the competitor to outrank us. There is no doubt in my mind we have superior content and on-page SEO structure, so now I am looking at this purely from an off-page perspective to identify ranking factors. Any thoughts would be appreciated.
| SCW0
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