Should H1s be used in the logo? If they are and it is dynamic on each page to relate to the page content, is this detrimental to the site rather than having it in the page content?
-
On some sites, the H1 is contained within the logo and remains consistent throughout the site (i.e. the company name is in the of the logo).
If the h1 in a logo is dynamic for each page (i.e. on the homepage it is company name - homepage) is this better or worse to have it changed out on the logo rather than having it in the page content?
-
Brian,
I agree with everyone else. H1 should be used for the main heading of each page. H2 should be used for a subheading. H1's, H2''s, H3's, etc are used for the sizing and coloring of the content. As far as search engines go; it's helpful to let it know what the main subject of that page is. Hope this helps!
-
Ideally you should only have one H1 tag on the page. If your logo is the H1 then that prevents you from getting the most out of any subsequent (keyword relevant) headings.
Unless you're in a tough battle to rank for your own brand name I'd remove the H1 tag from the logo
-
Thanks for all the responses and help from everyone! Super appreciated
-
H1 is Heading man, and the heading is heading, the most important thing of document presentation. Do you know how i read the newspapers, 80% of time, i read the Headlines, and if the Headlines are nice and interested, than i will read it at all.
Headings are important, very important, user oriented factor, and a bit for search engine.
-
Great question.... Understanding that the search engines are tasked with RELEVANCE in the serps, and in order to deliver value to the reader, "that matches" the tags like the H1, helps the search engines understand what your trying to tell the reader. Using a unique H1 for each pages keyword focus rather than an image file name will also prove to bring more relevant placement=traffic=potential sales. Happy tagging Tom
-
The H1 tag should not contain the logo.
The purpose of Header tags from a design perspective is each tag can have an assigned size and weight value. There are numerous methods for assigning this value but an H1 tag might be 300% of the normal font-size for the page, while an H2 is 250%, and so forth.
The H1 tag is designed to display the subject of the page. Imaging a newspaper headline "World Ends Tomorrow". That would be an H1 tag. You wouldn't display "New York Times" as an H1 tag.
I am not aware of any effect to be gained by enclosing your logo in a header tag. Header tags normally manipulate text size and weight (boldness). While you could make any adjustment you want for a header tag, it would be outside normal standards.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Static content pages ranking dropping all the time
Hello all. I have been working three months in my current job in the hotel industry. I have been publishing a lot of content to our website (mainly articles), which in general have been ranking well and really boosted our website traffic. The problem that I am facing, though, is the fact that our static pages' rankings are basically constantly dropping. Especially one of our main pages, which is this hotel page. I haven't been doing any real changes to the content, but the ranking (with keywords "hotelli helsinki" [Hotel in Helsinki in Finnish]) has plummeted from 13th position all the way down to 19th... What has been happening during these last three months is that we did change to a new domain and we have done all the redirections and also informed Google about this change through search console. I have also done some minor changes to the on-page content, such as changing the meta titles and descriptions as well as the page title and some of the text content to more natural ones instead of clumsy SEO texts and optimizing the images. This hasn't helped at all though and the rankings seem to steadily drop all the time. What would YOU do with this page? Maybe add more text content to the page to be more informative? All tips would be highly appreciated.
On-Page Optimization | | haapalatuomas0 -
Should I change our main category pages to product listing pages?
With the thought of improving user experience, as well as rankings in Google, I'm considering changing our main category pages to product listing pages (with sub-categories remaining, still). These main category pages are very standard and don't link to any informational content, such as buyers guides, etc. What's driven this is the latest Google core update. I've noticed our main competitor (who we were out-ranking before... but not now) now uses this approach. I can see the benefit from a user perspective, i.e. less clicks to reach products. What's the pros/cons from an SEO point of view, please? Could the potential duplication of content be an issue? For context, we have about 2,000 products and website is on Magento 2.
On-Page Optimization | | alifeofjoy1 -
For an e-commerce product category page that has several funnels to specific products, for SEO purposes does it matter whether the category page's overview content is above or below those funnels?
We manage an e-commerce site. On a category page, there are several funnels to specific products. We moved the category overview content below those funnels to make it easier for users to quickly get to products. Seems more user friendly to me, but could that move of the main content to the lower part of the page be a negative ranking factor?
On-Page Optimization | | PKI_Niles0 -
Duplicate content issues - page content and store URLs
Hi, I'm experiencing some heavy duplicate content Crawl errors on Moz with www.redrockdecals.com and therefore I really need some help. It brings up different connections between products and I'm having a hard time figuring out what it means. It is listing the same products as duplicate content but they have different URL endings. For example:http://www.redrockdecals.com/car-graphics/chevrolet-silverado?___store=nl&___from_store=us
On-Page Optimization | | speedbird1229
&
http://www.redrockdecals.com/car-graphics/chevrolet-silverado?___store=d&___from_store=us It seems like Moz considers the copy-pasted parts in the Full Description (scrolled a bit down on product pages) as Duplicate Content. For example the general text found on this page: http://www.redrockdecals.com/caution-tow-limited-turning-radius-decal Or this page: http://www.redrockdecals.com/if-you-don-t-succeed-first-time-then-skydiving-isn-t-for-you-bumper-sticker I am planning to write new and unique descriptions for all products but what do you suggest - should I either remove the long same descriptions or just shorten them perhaps so they don't outweigh the short but unique descriptions above? I've heard search engines understand that some parts of the page can be same on other pages but I wonder if in my case this has gone too deep... Thanks so much!0 -
Is it convinient to use No-Index, Follow to my Paginated Pages?
I have a website http://www.naukrigulf.com and it has a lot of Paginated pages on its SERP and most of paginated pages are getting indexed in Google SERP. Is it beneficial to use No-Index, Follow to keep the link equity to main (first page), although we have already used rel=next and rel=prev. If Answer is "yes" is their any harm by using no-index, follow with rel=next, rel=prev.
On-Page Optimization | | vivekrathore0 -
Deleted pages still registering as 404 pages.
I have a an all html site that I can only work on through the ftp. The previous marketing company ran a script that built thousands of location landing pages, but all they did was change the tags and headers and the keywords in the pages, other than that they are all duplicate pages. I removed them, but Google is reading them as 404 pages. How do I tell Google those pages don't exist? or do I just need to let the bots crawl it a few times and it will see that eventually?
On-Page Optimization | | SwanJob0 -
SERP change that removed commercial sites from the first page?
Suppose that Google made a change and all of a sudden a certain type of keyword phrase doesn't show any commercial sites on the first page of SERPs. Have you ever had this experience? What would you do in this scenario? Would you give up on those keyword phrases and target a different keyword phrase?
On-Page Optimization | | ProjectLabs0 -
Which redirect to use when redirecting to https page from http page
I have one form under https which is redirected from the regular http page. this site was not made by me and I am trying to understand if the way it was redirected using 302 redirect is a problem Thanks
On-Page Optimization | | ciznerguy0