Latest Questions
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404s on subfolder - how to redirect?
Hi all,
Technical SEO | | MFSMarketing
we have a lot of 404s to subfolders. Eg
www.website.com/blog-post-title/imagename/
www.website.com/blog-post-title/author/ We don't have these subfolders or blog posts anymore.
How do i redirect them? These links (404s) don't seem to have any value or backlinks. Thanks,
Stef0 -
What Exactly is traffic lift?
Under the keyword gap analysis under the competitive analysis report, there is a mention of traffic lift and it provides a number. Does the number represent the number of users or the number traffic to expect for that term? Or is it the positions?
Competitive Research | | SEOBrandBoca1 -
Unsolved CSV export does not work
Export to csv spam links or other links does not work. Can you help me? And I already posted this question but it seems it was deleted. Without this option I do not see why I should continue moz subscription.
Product Support | | netcomsia
alt text0 -
Unsolved Export to csv does not work
HI friends. For long time I cannot download csv reports for links. I need to export new spam links sort by spam score and compare to existing but export to csv button spins for ever and nothing happens
Moz Pro | | netcomsia0 -
Looking for an SEO expert.
We have been struggling with SEO for a while now. We are looking for an expert who can help us on the journey? Any leads?
Jobs and Opportunities | | Matthew.wainaina1 -
Unsolved Fintech SEO: How to Get Started
My question is how to begin developing an SEO strategy for finance and software websites as an SEO Analyst. This is two entirely different industries which have merged together into fintech and we want to start building an organic traffic roadmap as well as technical changes that come with government and finance quid-lines.
Getting Started | | praveenyadav0915
The core function it deals with are payment collection, payment disbursement, invoices, SAAS as solution, automated payments, payment links, etc.
Let me know what steps and measure need to take place before creating any roadmap.0 -
How do you turn off ads on your YouTube videos?
How do you remove ads that pop up on your youtube videos? I have created several videos only to have my competitors ad be the first thing to show up on the videos. Curious how you turn that off.
Social Media | | RobDalton0 -
Dynamic Canonical Tag for Search Results Filtering Page
Hi everyone, I run a website in the travel industry where most users land on a location page (e.g. domain.com/product/location, before performing a search by selecting dates and times. This then takes them to a pre filtered dynamic search results page with options for their selected location on a separate URL (e.g. /book/results). The /book/results page can only be accessed on our website by performing a search, and URL's with search parameters from this page have never been indexed in the past. We work with some large partners who use our booking engine who have recently started linking to these pre filtered search results pages. This is not being done on a large scale and at present we only have a couple of hundred of these search results pages indexed. I could easily add a noindex or self-referencing canonical tag to the /book/results page to remove them, however it’s been suggested that adding a dynamic canonical tag to our pre filtered results pages pointing to the location page (based on the location information in the query string) could be beneficial for the SEO of our location pages. This makes sense as the partner websites that link to our /book/results page are very high authority and any way that this could be passed to our location pages (which are our most important in terms of rankings) sounds good, however I have a couple of concerns. • Is using a dynamic canonical tag in this way considered spammy / manipulative? • Whilst all the content that appears on the pre filtered /book/results page is present on the static location page where the search initiates and which the canonical tag would point to, it is presented differently and there is a lot more content on the static location page that isn’t present on the /book/results page. Is this likely to see the canonical tag being ignored / link equity not being passed as hoped, and are there greater risks to this that I should be worried about? I can’t find many examples of other sites where this has been implemented but the closest would probably be booking.com. https://www.booking.com/searchresults.it.html?label=gen173nr-1FCAEoggI46AdIM1gEaFCIAQGYARS4ARfIAQzYAQHoAQH4AQuIAgGoAgO4ArajrpcGwAIB0gIkYmUxYjNlZWMtYWQzMi00NWJmLTk5NTItNzY1MzljZTVhOTk02AIG4AIB&sid=d4030ebf4f04bb7ddcb2b04d1bade521&dest_id=-2601889&dest_type=city& Canonical points to https://www.booking.com/city/gb/london.it.html In our scenario however there is a greater difference between the content on both pages (and booking.com have a load of search results pages indexed which is not what we’re looking for) Would be great to get any feedback on this before I rule it out. Thanks!
Technical SEO | | GAnalytics1 -
Duplicate Content and Subdirectories
Hi there and thank you in advance for your help! I'm seeking guidance on how to structure a resources directory (white papers, webinars, etc.) while avoiding duplicate content penalties. If you go to /resources on our site, there is filter function. If you filter for webinars, the URL becomes /resources/?type=webinar We didn't want that dynamic URL to be the primary URL for webinars, so we created a new page with the URL /resources/webinar that lists all of our webinars and includes a featured webinar up top. However, the same webinar titles now appear on the /resources page and the /resources/webinar page. Will that cause duplicate content issues? P.S. Not sure if it matters, but we also changed the URLs for the individual resource pages to include the resource type. For example, one of our webinar URLs is /resources/webinar/forecasting-your-revenue Thank you!
Technical SEO | | SAIM_Marketing0 -
Search Console Missing field 'mainEntity'
Hello,
SEO Tactics | | spaininternship
I am with a problem, in my site I added a faq with schema structure (https://internships-usa.eu/faq/). But is appearing the following problem in Search Console:
Missing field 'mainEntity' ["WebPage","FAQPage"],"@id":"https://internships-usa.eu/faq/#webpage","url":"https://internships-usa.eu/faq/","name":"Help Center - Internships USA","isPartOf":{"@id":"https://internships-usa.eu/#website"},"datePublished":"2022-05-31T14:43:15+00:00","dateModified":"2022-06-01T08:07:13+00:00","breadcrumb":{"@id":"https://internships-usa.eu/faq/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https://internships-usa.eu/faq/"]}]}, What do I have to do to solve this?0 -
Unsolved MozCon recordings 2022
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Does Wordpress have an edge when it comes to SEO
I am here to know does WordPress provide an edge to rank your website or blog pages some extra layer of profit to gain organic traffic from google search engine. I have seen many people has started there website from word-press and later on move to PHP or own website building with the available tools in the markets. If anyone has knowledge about it please do share your thoughts on above query.
SEO Tactics | | praveenyadav0915
Thanks0 -
Does sending ecom traffic away from a site impact rankings?
I have a client that represents a few big brands but doesn't offer ecommerce capability onsite, they essentially send traffic to retailers and distributors that do sell their products online - they even point to an amazon store that they own. My question is, if they did offer ecom and the conversions took place on their site, rather than direct traffic away from them, would this impact on their rankings at all?
On-Page Optimization | | Algorhythm_jT0 -
Unsolved Site showing up in Google search results for irrelevant keywords
Hi there, one of my client's sites is showing up in Google search results / getting a lot of site traffic from keywords that while very close to words we're actually trying to target on the site, are irrelevant for the client and their site content. Does anyone have ideas of how to address this?
SEO Tactics | | Tunnel70 -
Page Title Displaying Wrong Company Name in Google Search Results
Currently, in some of our keyword search results, the wrong company name is showing up in the page title. We are a family of companies that all provide different modes of transportation. When we search up "Herc Air Charters" in Google Search Engine, the wrong operating company shows up in the page title (see screenshot, second result: "Lynden Transport" is our trucking company, and does not offer any air charter, this should say "Lynden Air Cargo"). Google decides what is best to put in these titles, so what would be the best way to ensure the correct company name is being displayed? Google Search Issue.PNG
Community | | RyanD.0 -
Linking to a Resource from a multi-language Page
I have a multi-language page where the content is available in several versions (translated). I want to link to a resource that is only available in one English. Is it a good idea to link to this resource from all language versions or should I better include the link only in the English version of my page? In the first scenario for example a Spanisch and a German language version would link to a page in English. Is this ok or could it be considered spam?
Technical SEO | | ConverterApp0 -
Escort directory page indexing issues
Re; escortdirectory-uk.com, escortdirectory-usa.com, escortdirectory-oz.com.au,
Technical SEO | | ZuricoDrexia
Hi, We are an escort directory with 10 years history. We have multiple locations within the following countries, UK, USA, AUS. Although many of our locations (towns and cities) index on page one of Google, just as many do not. Can anyone give us a clue as to why this may be?0 -
www3? ...what to do?
I have a site with a ton of errors... things including overlong titles, etc.
On-Page Optimization | | GregDixson
Upon fixing some, they have then re-appeared in the next crawl report as www3. could anyone explain this simply?, and how I should approach the errors.. should I set to ignore the www3. or something else? thanks in advance0 -
Multiple URLs from One Domain on Page 1
Is it possible (and if it is possible, how difficult is it) to get multiple URLs from the same domain name to be indexed on the first page of Google for the same keyword or phrase? Assuming each URL has significantly different content of course... Context: A large real estate brand has 6 franchise offices in the same city. Each office has its own listing/landing page on the parent brand website. Each franchise owner wants their page on the website to rank for the term 'Christchurch real estate'. The homepage of the parent brand website currently ranks on the first page of Google for this search term, but none of the franchisee pages do. So my question is: with the right unique content on each franchisee page, supported by quality backlinks to each of the different offices, is it possible to get multiple franchisees listed on the first page of Google given that ultimately the 6 URLs are all attached to the same domain name? (And, if so, do you have any hot tips you can share to assist me on this uphill battle?)
SEO Tactics | | BeKonstructive0 -
Unsolved New Clients with Horrible Rankings
Bringing on a handful of established clients that have never focused on SEO. Needless to say, they will be starting past page 5 on many items. What is the best tactic to figure out their ranking, determine progress internally and also provide movement reports when they are past the five page limit?
Moz Tools | | StartupStreet0 -
Merger & Acquisition Best Practices
Our company (DA 40) recently acquired another company (DA 20). The domain for the acquired company is up, and I am being asked if we should keep paying for the domain. I have a couple of questions regarding this. Is it best practice to continue paying for the older domain and do 301 redirects to our website? If yes, do I have to add 301 redirects for individual matching pages? For example, if the old site has the topic XYZ, should a 301 go to our site if we have a similar page topic XYZ? What about contact pages, about us, etc? Do we redirect all non-matching topics to the new home page? Or in the case of their blogs, do we redirect their blogs to the new blog home page even though we are not keeping their old blogs? What if our company keeps acquiring other companies, are we to assume we have to keep paying for the domains of the acquired companies? Is there anyone out there that would say stop paying for the old domain and just review the company's inbound links, reach out to those sites, and make sure they link to the new site instead? Thanks for the help in advance.
Intermediate & Advanced SEO | | CharityHBS0 -
Backlinks on Moz not on Google Search Console
Moz is showing thousands of backlinks to my site that are not showing up on Google Search Console - which is good because those links were created by some spammer in Pakistan somewhere. I haven't yet submitted a disavow report to Google of well over 10K links because the list keeps growing every day with new backlinks that have been rerouted to a 404 page. I have asked Google to clarify and they put my question on their forum for an answer, which I'm still waiting for - so I thought I'd try my luck here. My question... If Moz does not match Google Search Console, and backlinks are important to results, how valid is the ranking that Moz creates to let me know how I'm doing in this competition and if I'm improving or not. If the goal is to get Google to pay attention and I use Moz to help me figure out how to do this, how can I do that if the backlink information isn't the same - by literally over 10 000 backlinks created by some spammer doing odd things... They've included the url from their deleted profile on my site with 100s of other urls, including Moz.com and are posting them everywhere with their preferred anchor text. Moz ranking considers the thousands of spam backlinks I can't get rid of and Google ignores them or disavows them. So isn't the rankings, data, and graphs apples and bananas? How can I know what my site's strength really is and if I'm improving or not if the data doesn't match? Complete SEO Novice Shannon Peel
Link Building | | MarketAPeel
Brand Storyteller
MarketAPeel0 -
Can you use no-index to counter duplicate content across separate domains?
Hi Moz Community, I have a client who is splitting out a sub brand from a company website to its own domain. They have lots of content around the theme and they want to migrate most of the content out to the new domain, but they also wanted to keep that content on the main site as the main site gets lots of traffic. My question is, as they want search traffic to go to the new site, but want to keep the best content on the original site too, so it can be found in the nav, if they no-index identical content on main site and index content on the new site will they still be penalised for duplicate content? Our advice has been to keep the thematic content on both sites but make them different enough so they are not considered duplicate - we routinely write the same blog post in 50 different ways for them but their Head of Web asked if the no-index is a route, which means they don't need to pay for and wait for brand new content? They are comfortable in losing traffic until the new domain gets traction. In theory, if they are telling Google not to index or rank the main site content, the new site shouldn't be penalised but I'm not confident giving that advice as I've never been asked to do this before. Thoughts?
Technical SEO | | Algorhythm_jT0 -
Unsolved Why is my campaign showing old data?
My campaign is stuck in a time-warp. It seems to think it's still May. Why is this? Can anyone help please.
Moz Pro | | rhiannondavies0 -
Unsolved Backlink issue
Other tools like ahref and smallseotools show different backlinks compared to MOZ for our website (www.unitedopt.com) ahref shows up 18,550 backlinks. Here I attached a screenshot of ahref.
Product Support | | UnitedOPT108
e754dbe6-3fb1-4362-8ae3-38cb0164b54f-image.png As well MOZ shows up with 2.4k backlinks.
See this screenshot:
4177b33f-2980-400e-ae96-af0d9ca838ae-image.png Why does this happen? Please respond to my question as soon as possible.0 -
Canonical urls - do my web pages need them?
Hello, I'm going round in circles with this issue, so hopefully someone can help... The Moz crawl of my website lists a number of pages as "missing canonical url". The pages are all different and do not have similar content. Do I need to add a canonical url to each page? My agency quoted the following (x referencing this page: https://developers.google.com/search/docs/advanced/crawling/consolidate-duplicate-urls) list itemYou would use Canonical URLs if: list item"...you have a single page that's accessible by multiple URLs, or different pages with similar content (for example, a page with both a mobile and a desktop version), Google sees these as duplicate versions of the same page." list itemThis is not the case here and so we would not propose to change anything. We could add Canonical URLs if the client feels that it is critical which occurs an additional cost. Any help / advice much appreciated. Thanks
Technical SEO | | rj_dale0 -
Google Not Indexing Pages (Wordpress)
Hello, recently I started noticing that google is not indexing our new pages or our new blog posts. We are simply getting a "Discovered - Currently Not Indexed" message on all new pages. When I click "Request Indexing" is takes a few days, but eventually it does get indexed and is on Google. This is very strange, as our website has been around since the late 90's and the quality of the new content is neither duplicate nor "low quality". We started noticing this happening around February. We also do not have many pages - maybe 500 maximum? I have looked at all the obvious answers (allowing for indexing, etc.), but just can't seem to pinpoint a reason why. Has anyone had this happen recently? It is getting very annoying having to manually go in and request indexing for every page and makes me think there may be some underlying issues with the website that should be fixed.
Technical SEO | | Hasanovic1 -
How long Moz Keyword ranking get data from google ranking search
Hi, i got some keywords that already ranked in line 50 of google but Moz keyword ranking still show zero ranking keyword, it's almost a week or more. It's already showing in google ranking but how long Moz will collect the data, or is there something I miss about it please let me know, Thank you
Community | | ilhamyani0 -
Clever Way To Increase Organic Search Traffic To News/Magazine Websites
Hi fellow Mozzers... I've been asked to increase organic search (SEO) traffic to a news/magazine style website. All the website consists of is regular news articles within a specific niche. It is also already listed on Google News. I know we can improve any on-page tactics, such as optimising the article webpages, internal linking, improving the navigation and adding breadcrumbs etc. But what about off-page? They want us to work on backlinks to the site, which we can do for the homepage to improve the domain authority. But there's no point on increasing backlinks to the individual news articles, as they have a very short life span, and are not evergreen. Perhaps it's a good idea to increase backlinks to the category pages? But there are no real keyword opportunites on these pages. Can anyone recommend a clever SEO strategy to increase SEO traffic to a news style website? The site can be found at https://tinyurl.com/2p9arrwz Best wishes. Many thanks for any replies in advance 🙂 Lee.
SEO Tactics | | Webpresence0 -
start snippet is not working
Re: Star snippet not work I write a json+ld script for star snippet in my website but not work in my first page. you can see it in this URL https://taskmiran.com/ when I googled my keyword "خرید گوشی شیائومی" my competitor show with star snippet in SERP but my site doesn't show.
On-Page Optimization | | ariawebdesignm1 -
Unsolved Rogerbot blocked by cloudflare and not display full user agent string.
Hi, We're trying to get MOZ to crawl our site, but when we Create Your Campaign we get the error:
Moz Pro | | BB_NPG
Ooops. Our crawlers are unable to access that URL - please check to make sure it is correct. If the issue persists, check out this article for further help. robot.txt is fine and we actually see cloudflare is blocking it with block fight mode. We've added in some rules to allow rogerbot but these seem to be getting ignored. If we use a robot.txt test tool (https://technicalseo.com/tools/robots-txt/) with rogerbot as the user agent this get through fine and we can see our rule has allowed it. When viewing the cloudflare activity log (attached) it seems the Create Your Campaign is trying to crawl the site with the user agent as simply set as rogerbot 1.2 but the robot.txt testing tool uses the full user agent string rogerbot/1.0 (http://moz.com/help/pro/what-is-rogerbot-, rogerbot-crawler+shiny@moz.com) albeit it's version 1.0. So seems as if cloudflare doesn't like the simple user agent. So is it correct the when MOZ is trying to crawl the site it uses the simple string of just rogerbot 1.2 now ? Thanks
Ben Cloudflare activity log, showing differences in user agent strings
2022-07-01_13-05-59.png0 -
How to get rid of bad backlinks
So I noticed my rankings going down and spam score going up. So under my spam score there are over 100 links for different websites but ALL redirect to semalt.com I researched it and it says they hijacked a bunched of backlinks but don't know much more. How can I get rid of all those backlinks? I was told I could use the disavow tool but apparently that can hurt my ranking as well. The semalt.com site has no backlink to me - it looks like the pages that have/had my backlinks, they've redirected to them. For instance this is one of the links http://www.oxvideos.xyz/indianantyphotoxxx 422005fb-9240-40a4-8b65-f5b1f5079dea-image.png
Link Building | | landlwoof40 -
Unsolved How do i CANCEL
I use A LOT of SEO platforms and yours is by far the hardest to use. The dashboard is a mess, and I can never find anything. And I use some complicated shit... and yours, which shouldn't be so complicated, is impossible to navigate. So, HOW DO I CANCEL a local listing. You seem to have "conveniently" hidden this option.
Moz Local | | Steve9070 -
Migration + Change of Address Tool used - previous site de-indexed!!
OMG disaster! Recently migrated my site womencycles.com to moonrise.health. Painstakingly went through each URL manually to map out redirects, notified Google via change of address tool. Bam. My old website has disappeared from Google and my new site has thus lost all it's organic (i.e. redirected) traffic. I don't get it. I think I have done everything by the book, but it seems my old site has disappeared and no authority or link juice has been passed to my new site by the 301s, as the new site isn't ranking either. Some examples: https://www.google.com/search?q=women+cycles&oq=women+cycles&aqs=chrome..69i57j69i65j69i61l2j69i60.1834j0j1&sourceid=chrome&ie=UTF-8 'women cycles' previous position 1
Technical SEO | | tikitaka
https://www.google.com/search?q=chaffed+vagina&oq=chaffed+vagina&aqs=chrome..69i57.2370j0j1&sourceid=chrome&ie=UTF-8 - chaffed vagina, previous position 1 https://www.google.com/search?q=how+long+does+it+take+turmeric+to+shrink+fibroids&oq=how+long+does+it+take+turmeric+to+shrink+fibroids&aqs=chrome..69i57.1355j0j1&sourceid=chrome&ie=UTF-8 - how long does it take turmeric to shrink fibroids, previous position 1. Biggest traffic source pages were: https://womencycles.com/blog/top-10-home-remedies-that-claim-to-tighten-vagina-do-they-work/
https://womencycles.com/blog/sore-breasts-after-period-has-finished/
https://womencycles.com/blog/what-is-vaginal-gas-queefing/
https://womencycles.com/blog/tired-during-ovulation/
https://womencycles.com/blog/how-to-get-rid-of-saggy-vag-without-surgery/
https://womencycles.com/blog/vagina-chafing-causes-treatments-to-prevent-it-from-coming-back/
https://womencycles.com/blog/vaginal-dryness-during-pregnancy/ New blog articles on new site, with 301 redirect in place, but not ranking Screenshot shows my search traffic for my new site. Site migrated 13 June. Any ideas anyone??!Screenshot 2022-06-28 at 13.27.41.png0 -
Unsolved Feature to add to my site to give people a domain score for their own site
Looking to add a feature on my website to invite people to submit their domain to get an SEO score (and a report). How do I do that? I think it involves the Moz API but not sure.
API | | mikeymosh0 -
How get rid of 403 crawl error?
My wordpress website has 162 crawl 403 errors. Based on what I read it means that the server is denying crawlers to access the pages. The pages itself will load so guessing it's just an issue with crawlers only. How do I go about fixing this issue?
On-Page Optimization | | emrekeserr30 -
301 Redirects from example.com to store.example.com and then removing store.example.com subdomain
Hi I'm trying to wrap my head around the best approach for migrating our website. We're migrating from our example.com (joomla) site to our existing store.example.com (shopify) site... with the plan to finish the redirects/migration then remove the subdomain from shopify and use example.com moving forward. I've never done this and asking here to see if any harm will come from re-directing example.com URLs to store.example.com URL's then changing the store.example.com URL's to example.com. Right now my plan would run like this: redirect example.com URL's to store.example.com remove subdomain on store.example.com use example.com moving forward. wonder what happens next? Is there going to be any issues here, possible harm to the URL's?
Technical SEO | | Minarets0 -
Custom Events Not Showing in GA4
I have some experience in successfully creating custom events for GA4 via Tag Manager, but I have one account where my events are firing in GTM but not showing at all in GA4 (not real time or anywhere). I have twice done them over and published my changes but still no luck. Any ideas what else the issue can be? There are no internal filters at the moment. Thank you.
Reporting & Analytics | | bradsimonis1 -
What is the difference between "document" and "object" moved redirect errors?
What is the difference between "document" and "object" moved redirect errors? I'm used to see "object moved" as a redirect chain issue that needs to be fixed, but this week my report contained a "document moved" redirect chain issue. And it's on our homepage. Looks like it might be a HTTP versus an HTTPS issue.
Reporting & Analytics | | Kate_Nadeau0 -
Unsolved Ranking not collecting keywords
Hi, we recently migrated our blog to be on the same domain as our main website. It's been about a month. I have continued adding more keywords we'd like to track to our Ranking list on Moz. But it's been a week and the keywords are still not collecting. Is this something we need to fix on our end, or is there something going on with Moz? keyword ranking issues.png
Moz Pro | | CoveoSEO0 -
Unsolved Moz can't crawl my site
Moz is being blocked from crawling the following site - https://www.cleanchain.com. When looking at Robot.txt, the following is disallowing access but don't know whether this is preventing Moz from crawling too? User-agent: *
Moz Pro | | danhart2020
Disallow: /adeci/
Disallow: /core/
Disallow: /connectors/
Disallow: /assets/components/ Could something else be preventing the crawl?0 -
Should we remove a keyword from the base URL?
We have a client that we are rebuilding their website and they are thinking about dropping one word from the current base URL. That particular word is one of the keywords we are trying to rank for. Do you think that because one of our keywords is in the current domain name that it would be a mistake to change it to just the brand name without the extra keyword added on?
SEO Tactics | | grayloon2 -
Unsolved Why is Moz taking so long to load keywords?
Today I noticed that the system is taking forever to load keywords. I keep testing it and it just buffers and says loading but nothing happens. Waiting for more than 10 minutes. Nothing happens.
Keyword Explorer | | Healthywriter7762 -
Unsolved Keyword Research Tool not working
While using keyword research tool I am constantly getting this "Getting serp analysis failed. Please retry your search or refresh this page" Screenshot 2022-06-14 at 7.52.37 PM.png
Moz Tools | | moz5590001 -
Unsolved Does Anyone use DashThis API with MOZ?
Hi Team
API | | SkyrailCairns
Looking to share MOZ API credentials with DashThis - They provide an all in one reporting solution for all aspects of digital marketing.
Does anyone use DashThis?0 -
Unsolved MOZ Crawler Stalled
MOZ crawl has been waiting since April 2nd. Whats the deal? I am not able to "recrawl", so i have been stuck in limbo.
Product Support | | WebMarkets0 -
Need some help understanding SEO - Please help before I lose [pull out] all my hair
I'm new to SEO, and am stubbornly trying to educate myself. I have a telescope shop in Canada, it's a small business that we run on the side. We're driving lots of traffic through FB and our outreach programs but I really want to increase our presence on search. We released a new website back in January and it killed some of our rankings. We're working our way back with a very specific set of efforts on regular SEO: Metadata and titles, although it seems that's not super relevant Building high quality backlinks and eliminating any spammy backlinks Rewriting product listings so that they are original content though I'm not sure how important this is in e-commerce Writing high quality articles and blog posts Working relevant keywords into our product pages and titles I understand that good SEO is about pushing on all the levers, and trying to make sure that your site is as valuable to the end user as possible. We're making some good progress, but I'm puzzled by the #1 shop in Canada. They don't put any apparent effort into SEO and they still rank #1 on every key product we compete with them on. I've worked with two separate, highly ranked and regarded SEO firms on this and neither has been able to tell my why this other site ranks so highly. Here's a specific example on a popular product that we both sell, the Celestron NexStar 8SE. Here’s the link to Telescope Canada’s page for their Celestron 8SE: https://telescopescanada.ca/products/celestron-nexstar-8se-computerized-telescope-11069 Here’s a link to the Celestron 8SE page from the manufacturer website: https://www.celestron.com/products/nexstar-8se-computerized-telescope Telescopes Canada has just copied and pasted. There is no original content aside from adding the shipping and return policy to the tab, and having some options for selecting accessories on the page. Here is our page: https://all-startelescope.com/products/celestron-nexstar-8se We have higher page authority, higher domain authority, and they keyword analyzer in moz says that our page is higher quality than the Telescopes Canada page. I can’t find a single metric on any tool (ubbersuggest, Moz, ahrefs, semrush) that says Telescopes Canada is a better site, or has a better NexStar 8SE product page. But they keep ranking ahead of us, and right at the top of google search. Our titles are good, our metadata is good (but I don’t think that’s been a serious ranking factor for about ten years). Our text is original, it’s relevant, we have healthy internal links to the page. According to Moz's page ranker it's 20 points higher than Telescope Canada's page. We have invensted in some excellent blog content, we’re adding new products to the website so that we rank for more keywords. All of those things are helping, but I fundamentally don’t understand why Telescopes Canada is #1 almost across the board on every key product in our market. There is something that I’m not seeing here. Can you see any metric, any tool in your toolbox that indicates why they rank at the top, or even higher than we do for in these search terms specific to that product: Celestron NexStar 8SE
Intermediate & Advanced SEO | | nkennett
NexStar 8SE
Celestron NexStar 8SE Canada
NexStar 8SE Canada I have a feeling it's something technical that I'm missing, but I'm not sure how obvious it is with two 'professional' firms not finding it. I'd really appreciate any help or insight that you can offer.0
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