Reposting media releases
-
Hey Mozers -
We recently distributed a media release and it has been picked up by 20+ news outlets and counting.
My question: Should I publish this media release on my news/blog page? Or is it better to just bask in the incoming links? What are the benefits and drawback to each?
Thanks in advance!
-
Duplicate content was my original concern in posting this question.
Considering I haven't posted the news release yet, and 20+ others have, I am not going to post this release on my site. It is a time sensitive news release anyway, so no real need to tell my visitors now (with one day left in the event). I appreciate your input and I'll be sure to post news well ahead of distribution to news and media outlets.
Thanks again!
-
I agree. However, if it was a media release, I would prefer to release it on my website first and then the media outlets, otherwise it's just duplicate content to me.
And yes, I agree, if it's make sense for your users, by all means, you should post it in the press/media section of your website. Whatever makes most sense.
-
I have done it both ways I really have not seen that one way is better then the other. Just personal experience...
Think about whats best for users if its something they should read put up a news page. It wont hurt
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Press Releases benefit from having an author
We just started doing some Press Releases and want to maximize the benefits of them to our full potential. Would it be beneficial for our PR to have an author? We know Google likes real people and was wondering if attaching the author to the PR will provide more strength to that particular author?
Branding | | WebRiverGroup0 -
Is it OK to have two similar business sites share their Social Media (just one FB, Twitter, LinkedIn, etc.)?
These two businesses are owned by the same company (industry is event planning). The parent company has been in business 20+ years and caters to a corporate crowd and the more recent company started by the parent caters to consumers (weddings). Would this have any negative seo implications if they share social media accounts? or is this perhaps just more of a strategic issue i gather. And i would gather that its best for each to have their own blog. Would greatly appreciate some insight!Thanks, Christian
Branding | | Sundance_Kidd0 -
Is a press release a bad idea?
We've never sent out a press release before using one of the services, and thought it might finally be time. Then I saw that Google seems to be calling services like PR Newswire out. "Links with optimized anchor text in articles or press releases distributed on other sites." https://support.google.com/webmasters/answer/66356?hl=en So, is it worth it to spend a few hundred bucks to distribute a press release, or am I better off just publishing it on my blog for my blog writing service and promoting it all the regular ways?
Branding | | scodtt0 -
How to remove negative media that is effecting the barnd
We have a client that is a reorganised business and brand. But a newspaper has posted some negative video and that is coming up on 2<sup>nd</sup> position when you type in the client name in google. The client also paid a company to try and reduce its positioning but no joy yet on that front. The client is now thinking of rebranding his complete business he also have first page positions on his major keywords but the issue is that when a customer or potential customer reads that story etc it harms them and it will only get worse. The worst example being one of our salespeople sold 10 Items to a customer for £*k and before he got home the customer cancelled saying he had read the story on the internet!! Also our competitors use it in the home to rubbish them all the time. The market this year has been very tough for us and its half what it was last year What would be your advice please ? Should we go for a brand new site with no association with the current brand name? Or how can we remove that one site negative video, we have contacted the editor who has refused to take off the news by the way that news was posted last year.
Branding | | conversiontactics0 -
Best Press Release Distribution Services
I am looking for a Press Release Distribution Service, I know PRweb is a good one but as an Agency we launch constant press releases for our client. Just wondering if someone can tell me about a good PR Distributions services that provide unlimited Pr distribution and which are best for getting your Pr into Google News and easy to use. Also has anyone user http://www.sbwire.com
Branding | | conversiontactics0 -
Separate social media accounts for 1 biz w/ multiple locations?
I'm managing a hospital that is acquiring several locations. Are there advantages to having a Facebook and Twitter account for each location? Or is it SEO smart to use one account for discussing all properties? Thank you,
Branding | | GravitateMCC0 -
How to capitalize from a press release?
My largest client, a financial services outfit are about to launch a major new service. As part of this, their PR agency is about to issue a press release that will go to financial journalists and the whole stock exchange. Is there some way, as their SEO advisor, that I can increase the impact of this and help them to further benefit? Thanks in advance...
Branding | | generalzod0 -
Can we submit Press release to Google news
Hello, Can we submit Press release to Google news ? If yes, is there any criteria for Google news to accept the Press release ? Is there any benefit in this ? Thanks
Branding | | seoug_20050