Does building multiple websites hurt you seo wise? Good or bad strategy?

[Berner]

HI,rategy.

So I spoke to a local Colorado seo company and they suggested to find whatever keywords is the most searched under my GWT's and put .com behind it and build other sites for other keywords.

I was curious about this type of strategy.

Does this work? This seo guy said I could just get a DBA bank account and such for each domain name etc.

I am not wanting to mislead anyone, but I am curious if for the sake of promoting other services, if creating other websites with partial and EMD's are worthwhile?

Another issue I worry about is if I put my companies phone number, then next thing you know there is 3 or 4 sites that use that same phone number. To me this does not build trust with Google.

But being I am learning, maybe this is a common strategy, or doomed from the start.

Just curious what you think. Would you build other sites to try and rank for other services? Or keep one sites and maximize it?

Thank you for your thoughts. I just do not want to pay $3000 per site if it will hurt not help.

[KeriMorgret]

Also, be sure to read Craigslist's terms and conditions for frequency of posting, and where you can post pets. If people think you are a puppy mill, you're likely to have your ads quickly flagged.

[JaneCopland]

Agree with everyone else here - this is a pretty horrible strategy when done solely for SEO purposes, and usually ends up being very spammy. Most businesses don't have a broad enough catalogue to warrant multiple sites, and the benefit of having keyword-rich domain names (even, or especially exact-match domains like carinsurance.com) is negligible nowadays. Google had to crack down on this, as domain names used to be a very easy to way to rank.

Google is good at figuring out who owns which websites, so unless you are incredibly dedicated with your efforts to hide details, a network of sites like this is likely to be grouped together - Google will probably know they're all yours. Whilst that alone isn't a terrible thing (lots of businesses own more than one domain), Google has seem networks created for SEO purposes like this so many times that the view they'll take of it is dim. Something as simple as the same Local / Places / telephone information would be more than enough to make that connection.

[EGOL]

Would you rather attack the US Navy with a battle ship or ten potato guns?

[GaryVictory]

Just stick to one site Berner.

The SEO company you employ "should" also be responsible for researching new key word opportunities within your industry (no just you helping them), and "should" assess the kind of traffic you "may" achieve as your project progresses. Assess competition is crucial, or you could be wasting your time.

Different pages on your site can be specifically targeted for certain industry "key words" and "geographical locations."; some competitive and some may not so.

All this depends on the strategy your guys employ..

For example, go create a page on your site specifically for individual case studies. What did you do? Where was it? What was the outcome? How does this benefit new customers? All these questions can help achieve great content for your customers, which is great for SEO.

[LesleyPaone]

I agree with Keri. This in my opinion is a horrible strategy. There are only a few times I would recommend something like this and your case is not one of them.

The times I would recommend this is if your products are broad enough to support a whole site. For example I have a client that sells medical needs such as scooters, lift chairs, bathroom accessories, wheelchairs, and things like that. We did make him another site to focus specifically on scooters, just because it is a hot market. But at the same time going into this I advised him of how much work it would take. Rewriting all of the content for the descriptions, and everything else on the site.

I mentioned before that I have read a couple of your posts. One of the biggest things that I would advise for you is to work on marketing along with SEO. If I were you, I would post to craigslist every day, when you have dogs available. This does absolutely nothing for your SEO, but lets be honest, you want to move dogs, you don't want people to just come and read your site. I am sure this is no secret, but the time that I have found to post to craigslist is about 8:50 in the morning. It takes about 10-15 minutes for your post to become live on CL, so your post will show up shortly after 9. This means it will be one of the first posts that people will see. See the theory that I use, and it works with most businesses is that workers come in and screw around in the morning. I would hit all of the local sites like backpage, kijiji, and craigslist if I were you.

A lot of people treat Google and other search engines like they are the end all know all of everything. But honestly, in some situations they are not. Recently we had a new concrete patio poured. Craigslist was the first place I looked, then I researched the people individually on Google. I think a lot of people do that for local services still.

One last thing I would like to mention, if you do make posts on craigslist, create an image for the post. Upload the image to your website and embed the image in the post with html. The reason being is if you just upload images in their viewer, you cannot track them. Doing it this way, you can track them and find the best time to post your ads.

I hope this helps a bit.

[KeriMorgret]

I'd focus all of your efforts on one site, and make that site be the authority for your particular field. You'll have only one site to maintain, one site that gets authority from people linking to your content, one business name to maintain, etc.