How? Title in Google differs than actual title tag
-
Just curious on how sites do this? If you search for a video (perhaps Green Lantern Trailer), you'll see the YouTube results in Google/Bing listed as
YouTube - Green Lantern Trailer
but when you go to the page, the actual title tag displayed is
Green Lantern Trailer - YouTube
I've seen other sites do this too. I'm just curious what they are doing (I don't see any other title tags in the html)? I thought your title tag is what is displayed in SERP?
Thanks,
-
Perhaps its some SEO testing.
"Let's create a new page, use a robot txt file to block the bot, and then spam a 100k new links to page."
"That's crazy enough that it just might work."
-
well if you get dumped by Twitter then pick up on JCPenny!
It's pretty amazing that this page is ranking at all.
-
I am with you on that one.
-
Search for "dresses" and check title tags for JCP and cache.com (both on page 2).
-
Wow! That is rather nice of them. Where do I sign up for that program?
-
I believe that Google is matching the query.
-
Thomas, I checked the page with OSE and saw no links at all. It's possible Google sees links not captured by OSE but that means they are newer or weaker links. It seems unlikely but possible. Even so, very odd they would change a page's title in SERPs based on the anchor text of weak links.
-
Per James Zolman... "when it's robots txt'd out: http://jcp.is/ppWTXU - G assume title via external link anchor txt imo".
-
That is especially interesting considering the term "lamps" by itself is never used once on the page. "Table Lamps" is used frequently but they somehow managed to isolate "lamps" by itself and use it.
I checked OSE just in case there were many links using "lamps" as anchor text but no links are visible for the page.
I really question how that was done and in this circumstance, why it was done.
-
Google is changing lots of title tags these days - to titles that they feel will better please the searcher.
For example... go to google.com and search for "lamps"..... check what is displayed for JC Penny... then go into the site and see their actual title tag is entirely different.
-
I cannot duplicate your result. All the youtube results in Google SERP for "YouTube - Green Lantern Trailer" appear as Green Lantern Trailer - YouTube. When I visit the page, the title is the same.
Can you offer an exact keyword search along with the result page where the title does not match SERPs?
-
Seeing as youtube is a google property they can do what they want
additionally, google has been known to change title tags in their SERPs from time to time and lately they've been doing it more. here is some more information directly from google -http://www.google.com/support/forum/p/Webmasters/thread?tid=679eb9f272a5a3bf&hl=en
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
No-return tag error
Am receiving a no-return tag error on Search Console for pages in our site that are unrelated. Originating Page: https://www.eginnovations.com/in-the-news/performance-assurance-a-key-to-virtual-desktop-success Alternate URL: https://www.eginnovations.com/fr/ There is a link to the /fr/ page in the language version at the top of the page but I can't figure out why this would be throwing an error from the originating page. Any help would be appreciated!
On-Page Optimization | | eGInnovations0 -
Fetch as Google is showing this, help!
Our Fetch as Google in Google Webmaster Tools is showing this. What is this?? Thanks! https://imgur.com/k6KOQZz
On-Page Optimization | | bluejay78780 -
How should a ALT TAG Be?
Hi All, Can a ALT Tag have special characters? Can i have my ALT Tag as Image-explained-with-what-it-is? Can i have - hyphens as this? Thanks I have a 2nd question I have 100's of videos which has a ALT tag as Tumbnail link to video How can i deal with them? Can i add the Video title as ALT Tag? thanks
On-Page Optimization | | Nettv0 -
Whats wrong with meta title? In SERP it looks different.
Hi, can someone tell me why my meta titles looks different in SERP? I use Prestashop CMS and meta title in many pages looks similair to this one: Puodų Rinkiniai | Puodai | Iki -40% Akcija | ŠefoSvajonė.lt And in SERP it looks like this: Puodų Rinkiniai - sefosvajone.lt. sefosvajone.lt Why can this be? Its freshly indexed. Rather than set Meta Title text it shows just name of the Product or Category and then shops adress twice or sometimes once. Thanks!
On-Page Optimization | | Absurdus0 -
Problem with meta title
My web is http://www.canexel.es, is supported by wordpress and I'm having some problems with the meta title. Google SERPS shows “Canexel: Casas de madera canadienses“ when I config the snipped to show “Casas de Madera canadienses – Canexel” I use SEO yoast plugin. I dont know why it is showing the name of the company followed by a colon at the beginning. The home page is the only one that is having that problem. Thx!
On-Page Optimization | | Canexel0 -
Duplicate Page Title issues
Hello, I have a duplicate page title problem: Crawl Diagnostics Reported that my website got **sample URLs with this Duplicate Page Title **between:
On-Page Optimization | | JohnHuynh
http://www.vietnamvisacorp.com/faqs.html and these URLs below:http://www.vietnamvisacorp.com/faqs/page-2
http://www.vietnamvisacorp.com/faqs/page-3
http://www.vietnamvisacorp.com/faqs/page-4
http://www.vietnamvisacorp.com/faqs/page-5 I don't know why, because I have already implemented rel=”next” and rel=”prev” to canonical pages. Please give me an advice!0 -
Phrase duplication within Title Tags
I'm creating a few hundred category level pages on my site, and am wondering if duplicating a phrase within each title tag is OK to do: Examples: 1) Title Tag for a page that provides brochure templates for the child care industry. - Title Desired: Child Care Brochure Templates | Brochure & Flyer Maker 2) Title Tag for a page that provides brochure templates for the financial services industry. ** - Title Desired: ** Financial Services Templates | Brochure & Flyer Maker Question: Is it OK to repeat what is after the pipe in each title tag (i.e. 'Brochure & Flyer Maker') on a few hundred category level pages. It's definitely an accurate description of what you will find on the page, however I don't want to run the risk of duplicate content / keyword stuffing issues. Essentially, can I use an exact duplicate phrase inside multiple title tags and be OK?...or is this not advised? I appreciate any advice or feedback. Thanks. -J
On-Page Optimization | | cre80 -
Can Rankings in Google differ so much from computer to computer.
I was telling my friend via facebook to go on my website, I told him to search 'nightlife forum' in google. To which, I believed it was 11th, top of second page. On his computer, its currently ranking at 1st place is it possible to have a difference of 10 places? even though he lives in the same city as me. Would be good to see what it ranks on your computers too google "nightlife forum" look for www.talknightlife.co.uk (don't get confused with the .COM one out there) Cheers Guys
On-Page Optimization | | Lukescotty0
