Welcome to the Q&A Forum

Hello, I have done a redirect and still see in google index my old page after 3 weeks. My new page is there also Is it normal that the old page isn't dropped for the index yet ? Thank you,

I just read that a new Penguin might be coming up. My question is : Can you rank if you have good content but bad links ? In other words does the content quality take over the link quality or will google penalize you for the quality of your links even though your content is great and deserves to rank ? Thank you,

Hello, I am trying to use data highlighter but my webpage are not indexed yet and google says I can't highlight anything. However when I go on the structured Data Markup helper it let's me markup... Why is the and which one should I use. Thank you,

Hello, I have built a new website and the subpages web address are new. I haven't made a redirect yet but I am about to do it. How do I continue keeping track of my ranking evolution in moz. Do I need to indicate the new web address ? or once the redirect will be done will moz continue the tracking of my keywords showing the old web address but tracking the new address ? Thank you,

Hi, I have new web addresses for my subpages. None if them have external links. Should I do redirects to the new pages or just leave the old pages in 404 and let google crawl and rank the new page. I am asking because my current pages don’t have a good ranking and I am thinking starting with a clean url is better. Thank you,

Hello, I upload a new website with new web addresses and my current addresses don't work anymore. I don't want to do redirects. Should I just remove the old address from google index using their tool or let google do it on its own. Thank you,

Hello, For the keyword Normandy cycling, it seems according to the result that people are looking for the bike routes. My question : can i rank indicating my favorite bike routes (personal routes) or doIi need to stick to what is already considered as the best biking routes in Normandy, the tour de Manche, the veloscenic, the velo Francette and so forth ? Thank you,

Hello, I am building a new website with a new web address for subpages. The domain name stays the same. I am wondering if I should do redirect to the few pages  that have an outside link going to them. I noticed all my subpage that don't have any external link have an authority of 18. I only have 1 subpage that has 2 external links and 1 of them has a spam score of 32 and then other one of 1. My website is about a 100 pages. What should I do for my subpages redirect , not redirect, redirect only the ones that have external links ? Thank you,

Hello, Just wondering if frames are read by google bot and if so how is is different than anything else ? Good or bad for seo ? Thank you,

Hello, Can a twitter, facebook, linkedin or instagram business page be considered an influencer Or Does an influencer need to absolutely be a person ? Thank you,

Hello, For example let say I do hiking tour in different regions and all my pages are presented the same way with the highlights, hotels, what is included, the price, the level and the dates. I guess that across my pages the meta description is going to be the same, the only thing that is going to change is the destination. Is it ok to do it this way ? I know it isn't recommend to do duplicate but in this type of configuration I have no idea on have to do different meta knowing all the pages present the same things. Thank you,

Hello, My company is based is Switzerland with a Swiss address and US number but my client are only in the USA. I only have links from US websites and no Swiss website. Can I be penalised by google for that ? Thank you,

Hello, I use the divi theme and got pages that were automatically generated with images. Is google going to penalise me because of those and consider it is thin content ? Should I remove those ? Thank you,

Hello, I checked my website spam score in link explorer and found out it has got 28 %. What do you recommend I do ? should I ask for all the links to be removed (even though some of them are no followed) Is it possible that google has penalised me because of that score and de-ranked me ? Thank you,

How does google decide which image show up in the image search section ? Is is based on the alt tag of the image or is google able to detect what is image is about using neural nets ? If it is using neural nets are the images you put on your website taken into account to rank a page ? Let's say I do walking tours in Italy and put a picture of the leaning tower of pisa as a top image while I be penalised because even though the picture is in italy, you don't see anyone walking ? Thank you,

Hello, I have a page with multiple bike tours on tour and under my image as anchor text linking to the different destination I have written the region + bike tour. Is it ok to write bike tour that many times bike tours or would it be better to write variations of it such as "Bordeaux biking, Strasbourg to Colmar by bike for (Alsace bike tour) or doesn't it matter ? Thank you,

Hello, On product pages does the content matter or does the presentation and answering the user intent matter more ? I know for informational query content definitely matters but with rank brain, I am thinking that for pages where your present product content doesn't matter as much ? Am I right ? Thank you,

Hello, Is it ok that to use the homepage of website as a product page directly where you present all your products on your homepage or can it penalise you to do that ? and in that case, is it better to have a homepage that you don't rank and create a subpage for your product page. Thank you,

Hello, is the number of topics you cover important or is it best to cover only a few topics but in more depth ? Thank you,

In other words how does google know which entities are the closest to each other ? Thank you,

Hello, I am creating an overlay on a image. Is it ok to write on this overlay in html or it is better to have the text not on a image for google and other search engines ? Thank you,

Could someone explain me what the difference between a keyword and a co-occurence is ? Thank you,

Could someone explain me what the difference between a keyword and a co-occurence is ? Thank you,

Hello, I am wondering if it is ok to use a keyword that is in 950 position in the keyword list with a relevancy of 1 or it if it better to only use keywords with relevancy of 5 or 6 which are at the top of list ? By the way there are some keyword that I found 3 weeks ago doing my keyword research that i don't find anymore in the list doing my keyword research, is it possible to that the list varies week after week ? Thank you,

Is the topic research and content suggestions that semrush gives (that is currently in beta) similar to what moz calls content suggestions ? Thank you,

From my understanding hummingbird is the fact that google is able to parse sentences and link entites to understand the meaning of content in a better way than with just keywords and rankbrain is about user intent, google understands that they are various ways to mean the same thing. Is my understanding correct ? Thank you,

How important are external links in 2018. How much of a percentage do they represent when deciding to rank a page. I imagine it depends on the query but I was wondering it if 10 % of of 60 % ? My feeling is that with good content you can get on almost any query on the 1 st page without links because that would be too penalising to small business if they had no possibility to rank with just content. Looking forward to getting some feedback.

I believe the surrounding words to a "keyword" are called co-occurences and I was wondering if there a a software that can tell me which word(s) go around a specific word (before or after). Thank you,

Hello, In the related topic feature now called content suggestions https://moz.com/blog/related-topics-in-moz-pro. Are the words indicated words to include in my content or are they "topics" to talk about using words that would describe those words turning these words into concepts ? Thank you,

Hello, When writing my content do my related keyword need to be noun subject in my sentence or can they be predicate ?

Hello, When describe an alt tag from what I understand you need to put your keyword when you can and not literally describe the image. For example let's say I have a picture with 2 cyclists on a road in the dolomites. I would tend to describe it saying " 2 cyclists riding in the dolomites" But for google it is better to describe it saying "Bike riding in Italy and through the dolomites" based on the fact that I am looking to rank on "italy bike tours" Isn't it ? Thank you,

Hello, Can someone explain me the difference between those 2 ? Because to me they are very similar. Thank you,

Hello, Is it normal that I find keyword in bolded in the search results that don't appear in keyword explorer when I do the my keyword research ? Thank you,

I was checking this new tool which is really cool by the way and was wondering if I  can outrank big guys with just content. I have a Domain authority of 28 with a spam score of 28 % Can I outrank with amazing content a site that hase a domain authority of 50 and a spam score of 1 % ? Should I ask for all my bad links to be removed so that my spam score goes down or doesn't it matter anymore those days and what matters is good content, link just don't count anymore ? Thank you,

On the keyword Piedmont bike tours. How can this website https://goo.gl/hUnSUF (we are going to call it number 1) Be above this website https://goo.gl/6vG3D4 (we are going to call it number 2) I know number 1 is a big company but a few weeks back it was behind. Could someone let me why the number 1 is above number 2. Doesn't number 2 answer the people's questions ? what could be missing ? Thank you,

Hello, When google is looking for topics does it combine all the H tags or does it look at H tag after H  tag For example let's imagine I have an H2 and under that H2 I have 5 H3. To find the topic(s) of my page does it look at each H3 separtly and says H3 number 1 has this topic, h3 number 2 has this topic and so on or does it take all the content within the 5 H3 to find the topic of the H2 ? Thank you,

Hello, How do I figure out which supporting topics to talk about in my content ? Are the supporting topics the questions people have ? Do I find those in the keyword tool ? Thank you,

Do I understand it correctly ? Let's say my keyword is Piedmont bike tours. From what I understand I need to use synonyms of Piedmont bike tours that people would use to find my website such as bike trip in Piedmont or cycling vacation in Piedmont and then closely related phrases in my content which are not necessarily synonyms but that semantically related, correct ? Do I need to do that for every topic that I decide to talk about on my webpage. For example let's say another topic I have decided to talk about on my page about Piedmont bike tour is Barolo. Do I need to do the same process for Barolo ? Thank you,

Hello, I know that google index quickly but how often is the data pushed into their search results ? Thank you,

Hello, Is google using the cached version of the live version for ranking a website (if those are different) Thank you,

Hello, Can someone give me an example of primary and secondary related keyword for the keyword "Provence bike tour " ?

Hello, How do you answer questions (the famous user intent) in your content when moz keyword tool, google related searches or all the other tools on the market don't have any questions to propose ? For example take the keyword title tag, the questions are, the optimal length, title tag definition etc... But what about with the keyword Provence bike tours ? what are the questions people have ? It is an informational query but I can't find any questions for it with the different tools out there ? The only one that I find are "best base for a bike tour in Provence" or "one day bicycle tour in Provence" but this isn't what I offer or do and it will be very hard to integrate in my content other than I do a blog page that answer those questions... Is there a way to answer for example "biking in Provence" which is a keyword the keyword tool gives me ? Thank you,

Hi, Imagine my main topic is "Bike tours in Holland. Let's imagine that I have decided to write about these 2 topics " Amsterdam " and "Gouda". To talk about those topics should I use the keywords that moz keyword tool gives me for the keyword "Bike tours in Holland" such as "trail, cycle routes, bike paths" and write something like "Amsterdam, the capital of the Netherlands is the perfect place to hit the road with your trail bike. There are miles of bike paths to cycle one etc... Or can I write something like Amsterdam, the capital of the Netherlands features some of the best museums in Europe. The Van Gogh museum, the Anne Franck house and the Rijksmuseum. Or is this second sentence  talking about the museums wrong because it isn't talking about biking. Thank you,

Hi, In moz pro you get content suggestions. I was wondering if you can still rank  if the topics you cover for a specific keyword on your page are not listed there ? I guess the key is that all the topics covered are related to each other, correct ?  Thank you,

Hello, Is there a software that is better than an other to find to right topics to cover in my content. I am thinking about Moz, Marketmuse or Semrush or is it better to look at the search results because they match user intent and see what is covered and cover those in my content Thank you,

Hello, Is is true that search engine give more value to some part of the page than other ? Is only the main content considered ? or are the other also given weight but very small weight ? If I have div in the main content as those considered par of the main content or no ? Thank you,

Hi, It is confusing to me. So far what I understand is the following: LSI are synonyms of the keyword your target (the one in the H1 and title tag). For example my keyword would be  "Tuscany bike tour" and my LSI would be "Tuscany cycling vacation", "bicycle tour in Tuscany" etc... Then secondary related keyword are for me the other topics I need to cover in my content. In this case for example it would be "Florence", "Siena". But from what I understand a good writer wouldn't use "Siena" or "Florence" multiple times in it's content it would replace it by keywords that support them such as "the town of Florence", "the city of Siena"," the Palio of Siena" etc...Is my understanding correct ? If so what is the use of using those secondary related keyword, is it to rank on other keywords such as Palio of siena tuscany bike tour ? or just not to repeat a secondary keyword too many times. If i write the Palio of Siena isn't it considered as another topic that the topic siena ? Thank you,

Hello, Do my secondary related keywords need to also come out as subjects in my sentences or can they be objects / predicate. Thank you,

Hello, This might be a bit of technical question but how is google linking entities together ? I understand that when writing a piece of content I need to cover multiple topics (which are also entities as far as I understand). Then, in order for google to link multiple entities together my guess is that my sentence needs to be written in subject, predicate, object format ? where my topic / entity comes out as the subject of the sentence. For example if I write that: "Tuscany is a famous for it's rolling hills?, here the subject is Tuscany which is what I want as it one of the topics I want to cover. But let's say that instead I write:" Rolling hills is something you find everywhere in Tuscany". Here Tuscany doesn't help because it isn't a subject and is just dropped there, correct ? Concerning the attributs of my entities (the object), does google have a list of what is right of wrong. For example if I say that Washington is the capital of italy ? can I be penalised for that ? I guess this is called entity disambiguation ? If the capital of italy would also be called Washington I believe that I would be ok but see that it isn't, can it hurt ? Thank you,

Hello, What does google mean by don't duplicate your meta description. For example if I my meta says : Stunning golf holidays in Florida , call xxxx and book today. and I have another page with golf holiday but in ireland this time. If I write  Stunning golf holidays in Ireland , call xxxx and book today. Is it considered duplicate ?