Will skipping <H> tags affect your SEO?
-
Will skipping <H> tags on a page have any impact on your SEO, e.g. skipping a <H2> so your page has a <H1> and then goes to a <H3>?
Obviously a page must have a <H1>, but does it matter if you skip other headings?
-
I recommend you read this content about title tags. English Content - Türkçe SEO'da başlık etiketleri I hope you benefit from it.
-
In general, well-arranged <H> tags suggest that Google bots will better understand the subject of the page, but quite often I come across websites with missing tags on the first page.
-
It is a content issue. I have worked a lot with H2 and H3 headlines and see many SERP results with sitelinks with Headlines keywords. If you optimize a content with different parts and work with tables of contents, Google can recognize the structure understand your content and evaluate it. Some parts will be shown in the featured snippets as well or in FAQs. To say that they don't have any impact is wrong.
-
I think skipping <H> tags won't affect the ranking factor in SEO.
-
This depends on page structure and if you have any additional schema such as FAQs etc.
Additional keywords within your H2/3/4 tags can be extremely useful but again it depends on keywords you are targeting and how natural these headings actually are.
It's also worth thinking about the other purposes of H tags.
Even though they may or may not have an affect on SEO - H tags help with accessibility software such as screen readers to make sense of your content.
-
Thank you @Tom-Capper and @pau4ner, this is really helpful. I guess it used to have an impact on SEO but things have changed and they're no longer as important as they were.
-
In my experience and opinion, it won't have any impact at all. I've ranked pages with one H1, a bunch of H3 and no H2. Headlines are useful to organize content for users, they don't really have direct SEO purposes (although they can affect it indirectly, as a better organized content will improve user satisfaction).
Although not a headline, something I would never skip is <title> tag (even though Google can create one/rewrite the existing one).
-
From an SEO perspective, I doubt you'd see any material impact.
Even skipping the <H1> isn't awful as long as the document's overall structure and hierarchy remains clear. See this experiment we ran a while back - https://moz.com/blog/h1-seo-experiment
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Link building | SEO Agency Cardiff
Hello, we have been link-building to the home page for some time now. We believe that we have better on-page SEO than some of our direct competitors. We want to rank for “SEO Agency Cardiff,” but despite building backlinks, building Nap, and writing content marketing, it will not get onto the first page of Google. Despite hundreds of hours spent on it, and all SEO reports saying we are better than some of the companies on there, are there suggestions as to what our agency could be missing? We would be grateful for any SEO advice, as we cant get it onto the first page of Google, despite hundreds of hours, trying get on Google for this keyword "SEO agency Cardiff".
Link Building | | sarahwalsh0 -
Question regarding international SEO
Hi there, I have a question regarding international SEO and the APAC region in particular. We currently have a website extension .com and offer our content in English. However, we notice that our website hardly ranks in Google in the APAC region, while one of the main languages in that region is also English. I figure one way would be to set up .com/sg/ (or .com/au/ or .com/nz/), but then the content would still be in English. So wouldn't that be counted as duplicate content? Does anyone have experience in improving website rankings for various English-speaking countries, without creating duplicate content? Thanks in advance for your help!
International SEO | | Billywig0 -
Is having the same title tag on a blog listing page and blog date archives an SEO issue?
Hi there, Can anyone answer whether having duplicate title tags on the blog listing page (e.g.https://blog.companyname.com/) and the blog date archive pages (e.g.https://blog.companyname.com/archive/2017/10) is an issue? If so why is it an issue and what are the best practices of dealing with this? Thanks! John
Technical SEO | | SEOCT1 -
Canonical tag problem
Hello I'm newbie here i dont know very well about seo but i would like to ask your help? I'm running report about my website and on report I dont have canonical tag on my products. But if i check from on page report link by link it shows that I have canonical tag. At the same time if i check my pages code i can see below canonical tag codes? Do we use canonical tags wrong? What can cause this different information? Could you please help me? Is it important to use canonical tag beginning or end? I'm using now trial version and trying to understand report is correct what is my mistakes. Thanks in advance My code is
Technical SEO | | FRUTIKO0 -
Does Quantcast interfered with SEO?
Quantcast (http://www.quantcast.com/), a stats program was removed from my clients website because the former SEO consultant said it interefered with his SEO efforts, claiming the google bots weren't reading it right. I have never heard of that before and my client now wants Quantcast back on their website. Has anyone heard of this problem with Quantcast?
Technical SEO | | StreetwiseReports0 -
H1 Tag.
As far as I know to rank well H1 tag should be present in all pages and it should be one of the first things in the page, it also should include the keywords. I was checking my site and magento generates the H1 with an image, www.theprinterdepo.com I dont know if this is wise? class="logo">The Printer Depo<a <span="">href</a><a <span="">="</a>http://www.theprinterdepo.com/" title="The Printer Depo" class="logo">width="377px" src="https://www.theprinterdepo.com/skin/frontend/default/MAG060062/images/logo.gif" alt="The Printer Depo" />
Technical SEO | | levalencia10 -
Video Sitemaps <video:content_loc>and<video:player_loc></video:player_loc></video:content_loc>
Hi guys, If I'm creating a video sitemap do I need to use both: video:content_locandvideo:player_loc</video:player_loc></video:content_loc> Or could I just use video:content_loc?</video:content_loc> Thanks
Technical SEO | | Tug-Agency0