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Category: Keyword Research

Learn about keyword research best practices and how to improve your keyword strategy.

  • patn_studio


    keyword rankings domain

    I used to use Searchmetrics (years ago) which enabled me to add in the domain name into their website, and it would provide all the keywords that rank for it. Does Moz do that do you know? Thanks

    | patn_studio
    0
  • FIT


    locksmith west palm beach emergency locksmith locksmith near me auto locksmith

    Hi, I'm trying to find better high-volume and low-competition traffic keywords for my business. Can you share the strategy about volume and competition grade that are good for the keywords list that I'm planning to use for internal blog articles? I am just looking for more organic traffic. Thanks.

    | FIT
    0
  • BDOCanada


    monthlyvolume canadian

    How does Moz differentiate Canadian data vs. U.S. data? I'm particularly interested in search volume. Why is there such a big difference in volume (much less in Canada)? Is this due to population differences or are there other factors? For example, see the monthly volume for the keyword "Business resilience": U.S. = 360
    Canada = 6 This seems like a huge difference!

    | BDOCanada
    0
  • Siir


    ahrefs keyword potential traffic volume moz pro

    Hi! I am curious what is the Moz equivalent of "potential traffic" metric in Ahrefs? Is there any keyword metric I can check in Moz to receive data on potential traffic rather than only volume? Thanks in advance!

    | Siir
    0
  • Siir


    keywords keyword density keyword stuffing

    Hello, I would like to know if the selection of individual keywords(that are not primary, secondary or tertiary) are important for SEO regardless of the relevancy to the page topic. I am wondering how much of a contribution a non-P1/P2/P3 can make in terms of SEO? For example it is a product page and I have built my content with P1,P2&P3 based only on the product and its properties itself. Do you think that a content gap for the page could be the production process of that product? So even if it is a product and its properties page, I can add 2 sentences about the production, so that I can drive more traffic by including these 2 informative sentences.? EXAMPLE:
    So lets' say my topic is "hair types" (P1) and my subtopics are "Straight," "wavy," and "curly"(P2s) which I used as subtitles. But throughout the page, I am planning to add some relevant but not-directly-relevant keywords here and there since they have high metrics and volumes. For example a potential sentence I can add: "innovative hair products these days can offer amazing results for the desired hair types". It is not specifically about "hair types" but I am using the keyword "innovative hair products" (good metrics keyword) which may help for the traffic... Another potential not-so-direct sentence can be: "For all hair types, the hair damages are common: heat damage, chemical damage and mechanical damage". Would adding this extra sentence where I am not specifically talking about "hair types" (my topic) but "hair damages" and damage examples (off-topic high metric keywords) help me to drive traffic to my website? And how much of an impact would it be?

    | Siir
    0
  • Faizali.786


    keyword difficulty keyword explorer

    Hi there, Moz Community! I'm reaching out for some guidance on keyword research discrepancies. I'm currently targeting the keyword "sui gas bill" for my blog, sngplbill, which focuses on information related to Sui gas bills. I've used several keyword research tools, including Moz, Google Keyword Planner, Ahrefs, and Semrush, and each platform provides different search volume and keyword difficulty scores: Moz: No search volume data, Keyword Difficulty (KD) 24
    Google Keyword Planner: Search volume 100k-1M, Difficulty (Low)
    Semrush: Search volume 90k, KD 31
    Ahrefs: KD 1 (Very Easy)
    These varying results are causing some confusion. Ideally, I'd like to understand which platform offers the most reliable data for search volume and keyword difficulty. Here are some additional details that might be helpful: My target location: Pakistan My Questions: What factors might contribute to these discrepancies in keyword data across different tools?
    Considering my niche (Sui gas bill information in Pakistan), which platform would you recommend for the most accurate search volume and keyword difficulty estimates?
    Are there any additional factors to consider beyond search volume and keyword difficulty when selecting keywords for content strategy?
    Any insights you can provide would be greatly appreciated!
    Capture sui gas bill semrush.PNG Capture moz sui gas bill.PNG Capture gkp sui gas bill.PNG Capture ahref sui gas bill.PNG
    Thanks,

    | Faizali.786
    0
  • SmartSimple


    keyword rankings

    The Moz Keyword Ranker does not seem to work - it keeps buffering when I add a keyword, Anyone see the same thing?

    | SmartSimple
    0
  • volmo


    Hello Let s' say i am working for a multiservice company , sort of general contractor. We have a website using company name . Myccompany.com I ve been asked  to make a new website owned by the same company but specific to the multisites multitechnic maintenance activity , which has beeger clients with specific needs seo wise, is it better to call the seconde site myccompany-maintenance.com or to give a brand to the activity and call it  let's say newcompany.com  (by myccompany ) I would go for the second solution to avoid confusion in the the serp ? is it good to reuse the brand  in domains ? ( small company ) I hope my question is clear 😄 I  l listen to any advice , tks !

    | volmo
    0
  • BBQVILLA

    Solved

    how to find own topic related keywords like my topic is bbq related stuff... so how i find low difficult keywords.?

    | BBQVILLA
    0
  • campionn


    keywords blog post e-commerce

    I'm trying to improve the SEO for an e-commerce store that I'm working for that sells custom car air fresheners where you select the shape of the item and then upload the photo. The site has been around for almost 10 years so has authority in the field and ranks number one for custom car air fresheners and other related high-traffic keywords. However, there is no blog, no social media and has 8 total pages: landing page, FAQ, contact, guidelines, shape/product (page that starts the ordering process with little text), scents, terms, and samples.
    I'm struggling with how we rank higher for specific keywords that we are not number 1 with ok traffic (such as dog air freshener, custom air freshener for car with picture, custom photo car air freshener) and not affect the current keywords that we are ranking number one for. In addition, how do we rank higher for other keywords, if we don't have that many pages like a blog to create content? I was thinking of creating a blog to target more keywords, but I don't think there is enough relevant content to make. And I feel Google would find a blog about "top gifts for dad" or "top gifts for the holidays" not relevant. I was also thinking of adding more text to the shapes/product page which could be tailored towards a keyword. Maybe I could create another product page that goes into more detail about the air freshener with images, descriptions, and other use cases. On MOZ, the Domain Authority is 18 (really low), so I am thinking about working on getting backlinks from relevant sources with authority to improve our SEO. Or do we not mess with the text on the website since it works and not worry about the other keywords and focus on technical SEO items and backlinks to help with SEO? TLDR: How do you improve SEO for new keywords for an e-commerce business that doesn't have a lot of pages for content without affecting its number 1 ranking on other keywords?

    | campionn
    0
  • MalikJan


    how to find informative low difficulty keywords. how can I get content ideas? I have lots of content ideas but it's not good search volume on google. I have a kitchen-related affiliate website called  https://gloryspy.com

    | MalikJan
    0
  • Salman42552


    I want to increase CTR of my keywords like ptclbill Is any way to increase this.

    | Salman42552
    0
  • romanjames


    Hello, How Moz can help me in finding less competitive keywords for a site based on omega masticating juicer. I had tried other tools but i am not satisfied with it. Kindly tell me the process to find it. Thanks.

    | romanjames
    0
  • Niu843jr


    I selected an affiliate keyword .now the next step is to analyze the SERP and look for competitor .if my current search setting is US and google trends show that my product is trending in Australia ,so should now i change my search setting to Australia or go with US?

    | Niu843jr
    0
  • astridhelene


    How do I work with 'LongTails' in Moz? how do I get correct keyword and tails do I write 'keyword and tail' or could I write 'tail and keyword' - I think of order how many words could be used? Three: 'Keyword/Head' and 'modifier' and 'tail'? what do competition do? could I set longTail phrase/words as normal keywords to see ranking in  compartion to competition? etc.

    | astridhelene
    0
  • Raymonda


    keyword explorer

    Hi I wanted to check the volume of a keyword in German but unfortunately, it shows no data available.?
    Is this actually possible to research German keywords with your tool?

    | Raymonda
    0
  • brewngrow


    For example I have a keyword - IPA Beer, and I have a keyword - IPA Beer Kit. If I use the keyword IPA Beer Kit will I get the benefit of the IPA Beer keyword as well as the IPA Beer Kit keyword? Hope this makes sense. Thanks in advance for the help!

    | brewngrow
    0
  • digitavision2288

    Unsolved

    keyword difficulty keyword explorer keyword rankings keywords

    What are the most effective strategies for managing keyword difficulty (KD) in the Swiss market's competitive landscape, considering factors such as language variations, regional preferences, and search engine algorithms?

    | digitavision2288
    0
  • daimon67


    Hi guys, what is the best practice to find the long tail keywords, like Google Instant Suggestion, people also search, or moz keyword explorer I have experienced a lot in MOZ pro Keyword Planner, but now I want to know easiest way to find long tail keywords for my website olehana Makeup, still I'm using just 3 keyword that I already ranked in Google SERP top 3 positions now I also want that some long tail keywords also gets ranked.

    | daimon67
    0
  • Gabijaurbs


    Hello,
    I am having a problem while I am searching for keywords - it just says "Getting serp analysis failed. Please retry your search or refresh this page" on all browsers I try it on. Hard reloaded too and still not working. Could you help me with this?
    Best regards, Gabija

    | Gabijaurbs
    0
  • mollykathariner_ms


    keywords metrics

    Hello! I set up a keyword list over a week ago and the majority of the keywords still say "Gathering Metrics." Any advice on how to get this data to populate? Thanks!

    | mollykathariner_ms
    0
  • Zafar435


    Hello! I am searching for high-ranking keywords through Explore by Site feature. But, it doesn't show me the relevant keywords I'm looking for. Like if I search for "written communication skills" on Google and copy URL of a lower authority domain and paste it into the Explore by Site search bar, it shows the results for "example of proposals", "hardware vs software", and so, but not relevant to written communication. What should I do?

    | Zafar435
    0
  • JessicaSilver


    Hello! I hope someone can help me...I've researched my keywords (long and short tail) for my articles but they are showing up as no ranking keywords. It looks like I've only got a few of my 15 articles which actually have keywords within - and I'm not sure why! Please can someone advise? https://www.el-well.com/helping-your-parents-declutter-their-home/ Thank you.

    | JessicaSilver
    1
  • LisaBabblebird


    keyword namingstandard

    I have a client whose business name can be abbreviated. In the previous version of the website they referenced all 3 naming standards. We are in the process of setting up a new website and my question is - do we use one name throughout the website or incorporate the other abbreviations to catch all options?

    | LisaBabblebird
    0
  • aliki_rigopoulou


    I am asking this as I would like to know if we can include this advice in our Search strategy. For instance, can we say for the keywords that has high business priority, but we are not currently rank above the fold we can boost the traffic and therefore the organic ranking by investing on these keywords on PPC.

    | aliki_rigopoulou
    0
  • laurenelizabeth1986


    Hi everyone. I am an interior designer and I'm looking to boost my rankings locally for my target keywords (eg: Interior designer in Cheltenham) and I'm wondering about whether my blog posts should all be planned out with this (and other similar, location based) keywords in mind. For example, should I always make my target keyword for each blog post something related to 'interior design in xxx' or should I look for other keywords just related to my field? Eg: interior design tips, furniture guides, paint colour advice etc, just because it is related? As an example, I am planning a blog post to go on my website which will be about a trip I'm taking to Copenhagen. Could my keyword therefore just be something like 'interior design', and this would be okay? Thanks for reading! Lauren

    | laurenelizabeth1986
    0
  • TZ1982


    Hi, I'm doing keyword research for a small site and followed the standard keyword process of using Ahrefs and Google's keyword planner tools to see what keywords are being searched for my service. There are keywords that have a higher avg monthly search volume  but they are aren't as relevant as ones that include the word cheap or affordable for example but those ones are only 300 monthly searches per month which seems very small for the main page of the site. Any advice what I should do in this scenario? Do I choose a more relevant keyword with lower search volume or go for one with much higher avg monthly search volume which is much more competitive?

    | TZ1982
    0
  • sagargone


    rankings keyword rankings

    Dear Moz Team, My website : https://www.crichighlightsvidz.com Rankings dramatically drops in Google search from 01st August 2022 to, being top 10 rankings for all of my keywords to not even being in top 50 positions after checking in search rankings. This website hosted on: www.porkbun.com. May I know what's the reason to drops rankings. Thanks
    Sagar Gone

    | sagargone
    0
  • lg2

    Solved This question is deleted!

    | lg2
    0
  • sammecooper


    I've been doing some keyword research and i've found a few gems. My site is currently sat at a 18 domain authority up from 12, so it's great to see the improvement. Although I was wondering, if my domain authority is sat a 18, can I compete with keywords that have a difficulty of 50-60? Any help would be greatly appreciated 🙂 Sam

    | sammecooper
    1
  • Rich-H

    Unsolved

    labels keywords upload

    Hi, I would like to update all my keyword labels via a .csv upload, however, when I try to upload the keyword file with the updated labels, I'm advised I don't have enough keywords left for the import. Am I using the correct upload tool or is there a way around this, please?

    | Rich-H
    0
  • gabrelapaula22


    I have created a blog of finding the best outdoor basketball and have targeted low keyword difficulty keywords and they are getting some traffic also. But the problem is the homepage is not ranking position still I want to ask that should I target more keywords of low Moz keyword difficulty for gaining more traffic or not?

    | gabrelapaula22
    0
  • WebMarkets


    snippet

    Where can I go in MOZ to view Google snippets that I am not currently tracking? I noticed a client is listed on a snippet but MOZ shows 0 snippets. I am also fairly confident given organic traffic data that this snippet has been listed for a while.

    | WebMarkets
    0
  • yaelslater


    Hi Everyone! I just transitioned into SEO in the medical spectrum and have never come across such long names. In terms of recommendations for character counts in title tags, what would be the recommendation? Write until it gets truncated (which is current state)? Use the abbreviation? Try to ensure the "plain language" words appear towards the front? Any viewpoints would be appreciated!

    | yaelslater
    1
  • ayofztk


    Hey!
    I heard that exact match domain is helpful in ranking over popular keywords. I have two websites Tech Crunch SmallSEOTools My question is, will it be helpful to rank over Tech Crunch and SmallSEOTools, respectively?

    | ayofztk
    0
  • ifixcars


    Hello, We are trying to rank for keywords locally. We are on the edge of four zip codes in our area and are competing with businesses in those zip codes. Should we track each keyword separately for each zip code, or just one zip code we're in?

    | ifixcars
    0
  • Voucherstore 0


    What keywords should I choose if I have 3 similar products, only the value differs?
    It is recommended to use the same keyword, and change the value? Example: Product 1: $ 100 discount coupon
    Keyword: $ 100 discount coupon Product 2: $ 75 discount coupon
    Keyword:? Product 3: $ 50 discount coupon
    Keyword:? Any advice? Thank you, Sergio K.

    | Voucherstore 0
    0
  • eulabrant


    So I have a page that sells say hockey sticks and the site is situated in Australia. My Keyword focus for the page would be hockey sticks Australia.

    | eulabrant
    0
  • NoahsDad


    search seo google google penalty

    I used to rank really high for the phrase "characteristics of down syndrome" for this post: https://noahsdad.com/physical-characteristics/ but not I've lost almost all traffic to the post. Even if you search for "characteristics of down syndrome Noah's Dad" the post doesn't seem to come up. I have no idea what is going on. If someone has a few minutes to take a look it would be very helpful. Also, I have lost almost all organic traffic to my site. I used to get close to 100,000 visits a month from organic traffic and now I'm getting 3k or so. So almost all of it is gone. I'm hoping whatever is going on with this post can be figured out so I can address and fix all of the other pages as well. Thanks so much for your time.

    | NoahsDad
    1
  • ionatr


    Hey everyone,
    I have started a new blog and I am not finding the ways to find the best and rankable keywords for it.
    Can anybody tell me how to find it?

    | ionatr
    0
  • chris981


    So i have a page that sells say hockey sticks and the website is based in Canada. My keyword focus for the page would be hockey sticks Canada. It seems to be proper to have this key phrase within the page text and also at the beginning of the first paragraph. But how do i write a first paragraph with this keyphrase and make it sound natural. My first instinct is to write the paragraph like so Hockey sticks Canada - We provide excellent quality hockey sticks nationwide which come with a 1 year warranty and have exceptional build quality and exceed performance expectations. But it just doesnt sound natural. If i put it as follows Hockey sticks in Canada are well known for their quality and craftmanship. We provide excellent quality hockey sticks nationwide which come with a 1 year warranty and have exceptional build quality and exceed performance expectations. I add "in" into the keyphrase to make it sound more natural to the reader. Would google look at this and count it as pertaining to the keyphrase hockey sticks canada? Anybody have any info into making key phrases count on the page without looking to unatural to the reader?

    | chris981
    0
  • obgproject


    I have several pages that get a lot of visits, and 90% of the traffic is from Google searches. How can I discover what the search terms are that bring people to these pages?

    | obgproject
    1
  • Nathan_Nathan


    4ca68674-51a5-476f-91dc-9b77e8694b16-image.png

    | Nathan_Nathan
    0
  • Ijiubu768


    Hey, moz kd is not showing correct result. i searched the keyword best for apartment one time the kd was 44 and again i searched and the kd was 24. which one is the correct kd?

    | Ijiubu768
    0
  • Daie8


    I want to know that how it is possible that global and country-wise keyword difficulty should be the same. Please help me out understand this confusion.

    | Daie8
    0
  • jessica45


    I'm using wordpress for my blog and yoast plugin for seo. recently i read a tutorial about "long-tail keyword" usage. but i get confused when i want to use them in my blog posts. take this long-tail keyword: best gaming mouse and keyboard for ps4 Imaging i want to use this as my primary keyword(focus keyword) in my blog post. how should i use it in post title and other parts of my article? -should i use it in the exact same order in my title or post?
    -how to use it in yoast keyphrase input? should i use exact match of the focus keyphrase in the input? as you know Google is capable of recognizing the separate words from longer search terms, even if the words are not in the exact same order as the query. I searched many days but unfortunately i couldn't find anything about how to use keyword or long-tail keyword inside the article step by step.

    | jessica45
    0
  • ayofztk


    Hey everyone,
    I have started a new blog and I am not finding the ways to find the best and rankable keywords for it.
    Can anybody tell me how to find it?

    | ayofztk
    0
  • StevenWalley


    I'm trying to find the most accurate tool to identify monthly search volumes.  All the tools offer wildly varying results.  Help 🙂

    | StevenWalley
    0
  • Armen-SEO


    I am looking for a keyword research tool other than Google Keywords Planner. What other tools can I use to perform great keyword research. I am looking for a tool than will help me to find better keywords for my SEO campaigns. My clients' websites are usually 30-50 pages, so I don't want to buy tools for $20K a year. I am looking for something around $60-$100 per month.

    | Armen-SEO
    1
  • BobGW


    Hello, My site is bobweikel.com Article page is here. Could you guys help me with keywords for new and existing articles around weight loss? Some ideas, though I'm unsure: weight loss tips healthy weight loss permanent weight loss weight loss program weight loss diets weight loss coaching weight loss life coaching weight management

    | BobGW
    1

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